5. • According to the Oxford English Dictionary,
Research is the study of materials and sources
in order to establish facts and reach new
conclusions.
• Research is a process of executing various
mental acts for discovering and examining
facts and information to prove the accuracy
or truthfulness of claims or conclusions about
a certain topic (Litchman, 2013)
6. SIMPLE: choosing which brand of mobile phone to
buy or determining what computer specifications (or
specs) one needs for what purpose.
COMPLICATED: Human Genome Project
15. ACTIVITY
LET ME THINK FIRST!
GROUP WORK: choose any of the following
group activities.
1. Speculations: Recall the hottest issue in
town. Prove how inquisitive you are by
raising top-level probing questions about it.
2. Role-Playing: Act as Police authorities
investigating a criminal case while the other
members will play the role of suspected law
violators. Ask probing questions.
17. ACCURACY
OBJECTIVENESS
It must give correct or accurate
data.
It must deal with facts not with
mere opinions
TIMELINESS
Topic that is fresh, new, and
interesting to the present
society
18. Topic that is instrumental in improving society or
in solving problems affecting the lives of
people in a community
Expressing a central point or discoveries by using
simple, direct, concise, and correct language
It must take place in an organized or
orderly manner
RELEVANCE
CLARITY
SYSTEMATIC
19. Based on direct experience or observation by the
researcher
Based on valid procedures and principles
It starts with a problem and ends with
a problem
EMPIRICAL
LOGICAL
CYCLICAL
20. Proven analytical procedures in gathering the
data, whether historical, descriptive, and
experimental research or case study
Exhibits careful and precise judgment
Research design and procedures are
replicated or repeated to enable to
arrive at valid conclusive results.
ANALYTICAL
CRITICAL
REPLICABILITY
21. PURPOSE OF RESEARCH
1. To discover new facts about known phenomena
2. To find answers to problems
3. To improve existing techniques and develop new
instruments or products.
4. To discover previously unrecognized substances or
elements.
5. To discover pathways of action of known substances
and elements
6. To satisfy the researcher’s curiosity
7. To acquire a better and deeper understanding about one
phenomenon.
8. To verify or expand existing knowledge,
22. RESEARCH PROCESS
1.Select a General
Problem
2. Review the
literature of the
problem
3. Select a specific
research problem,
question, and
hypothesis
4. Collect data
5. Analyze and
present or display
data
6. Interpreted the
findings and state
conclusions or
generalizations
regarding the problem
7. Recommendation
24. ETHICAL CONSIDERATIONS IN
CONDUCTING RESEARCH
• ETHICAL CONSIDERATIONS
IN CONDUCTING
RESEARCH
1. Objectivity and integrity
2. Respect of the research subjects’
right to privacy and dignity and
protection of subjects from personal
harm
3. Presentation of research findings
4. Misuse of research role
5. Acknowledgement of research
collaboration and assistance
6. Distortions of findings by
sponsor
• UNETHICAL PRACTICES IN
CONDUCTING RESEARCH
1. Deceiving a respondent about the
true purpose of a study
2. Asking a respondent questions that
cause him/her extreme embarrasment;
guilt emotional turmoil by remaining
him/her of an unpleasant experience
3. Invading the privacy of a respondent
4. Studying the respondents or research
subjects without their knowledge
5. when analyzing the data-revealing
only part of the facts, presenting facts
out of context, falsifying findings or
offering misleading presentation such
as lying with statistics
25. ASSIGNMENT (BY GROUP)
• Search for the following online:
– 2 researches in the natural science
– 2 researches in the social science
– 2 researches in the arts
• Identify whether the 2 researches for each are
qualitative, quantitative or both.
• Gather the following information from each of the two
researches
– Title
– The proponent/s
– Date and place of publication
– Abstract
– Recommendation
28. APPLICATION OF
RESEARCH METHOD
-deals with concepts,
principles, or abstract
things
-acquire new knowledge
without looking for long-
term benefits other than
the advancement of
knowledge
-focuses on generating
PURE / BASIC
29. APPLICATION OF
RESEARCH METHOD
-solve practical problems
rather than to acquire
knowledge for knowledge
sake
-real world questions and
applications
-finding ways to make
positive changes in
society
APPLIED
30. II. PURPOSE OF RESEARCH
EXPLORATORY
- Explore
- Identify the
variables
- Initial research
into a
hypothetical or
theoretical idea
- What?
“What causes the
tardiness of SRCC
31. PURPOSE OF RESEARCH
DESCRIPTIVE
- attempts to explore and
explain while providing
additional information
about the topic
- Usually requires lot of
data
- How?
“How do these students
have this kind of
attitudes?”
32. PURPOSE OF RESEARCH
EXPLANATORY
- explain things, look for
causes and reasons
- provide evidence to
support or refute an
explanation or prediction
- extend a theory or
principles to new areas, new
issues, new topics
- Why?
“Why do they have this kind
of attitude?”
33. PURPOSE OF RESEARCH
CORRELATIONAL RESEARCH
-shows relationships or connectedness of two
factors, circumstances, or agents called
variables that affect the research
ACTION RESEARCH
-studies an ongoing practice of a school,
organization, community, or institution for the
purpose of obtaining results that will bring
improvements in the system.
35. III. TYPES OF DATA NEEDED
QUALITATIVE RESEARCH QUANTITATIVE RESEARCH
Non-numerical data Numerical data
Uses words rather than numbers
to express results
Measurement of data (%,
fractions, numbers)
Verbal language
-Primary data: direct observation or contact to
people, object, artifacts, paintings, etc.
-Secondary data: available for reading purposes
36.
37. APPROACHES TO
RESEARCH
NATURALISTIC
TRIANGULATION
SCIENTIFIC/POSITIVE
Measure and discover information in an impersonal
manner. Data given are expressed through numbers.
(structured interviews, questionnaires, and observational
checklist)
Uses words to express data. Non-numerical data that
express truths about the way people perceive or
understand the world. Naturalistic approach happens in a
natural setting.
Combination of scientific and naturalistic approach.
38. SEATWORK
Identify the type of research for each given topic.
Explain your answer.
Research Topic Application Purpose
1. Theory of relativity
2. Critical Thinking and Creative
Thinking in Learning-Teaching
Situations
3. Manila Flash Flood Solution
4. Archimedes’ Principle of Bouyancy
5. Effects of Korean Telenovelas on
Filipino TV Viewers
39. Qualitative vs. Quantitative
1. Effects of single-parent families on children’s
education
2. Satisfaction rate of senior citizens on
Philhealth claims
3. Prevalence of showbiz fanaticism among
teenagers
4. Impacts of Metro Manila traffic on student
commuters
5. Frequency of driving under the influence of
alcohol in the Philippines
6. The most popular fast food chain in the
40.
41. QUALITATIVE RESEAR
It is a research that puts premium or high value on
people’s thinking and point of view conditioned by
their personal traits.
Subjectivity in this type of research may surface
The cause-effect relationships in qualitative
research is conditioned by society and people’s
intentions
42. QUALITATIVE RESEAR
CHARACTERISTICS OF A QUALITATIVE
RESEARCH1. HUMAN UNDERSTANDING AND INTERPRETATION
-data analysis shows an individual’s mental, social,
and spiritual understanding of the world
2. ACTIVE, POWERFUL, & FORCEFUL
-not fixated to a certain plan
3. MULTIPLE RESEARCH APPROACHES AND METHODS
4. SPECIFICITY TO GENERALIZATION
5. CONTEXTUALIZATION
-understand the situation of an individual’s life that
affects his/her way of living
43. QUALITATIVE RESEAR
CHARACTERISTICS OF A QUALITATIVE
RESEARCH
6. DIVERSIFIED DATA IN REAL-LIFE SITUATIONS
7. ABOUNDS WITH WORDS AND VISUALS
-data gathering through interviews or library
reading
-presenting world views through visual
presentations
8. INTERNAL ANALYSIS
-your focus is the people’s perception or views
about your topic, not the effects of their physical
44. QUALITATIVE RESEAR
TYPES OF QUALITATIVE RESEARCH
1. CASE STUDY
-involves a long-time study of a person, group,
organization, or situation to find answer to why such
thing occur to the subject.
2. ETHNOGRAPHY
-understanding the organizational set-up, internal
operation, and lifestyle of a particular group
45. QUALITATIVE RESEAR
TYPES OF QUALITATIVE RESEARCH
3. PHENOMENOLOGY
-study of how people find their experience meaningful
4. CONTENT AND DISCOURSE ANALYSIS
-analysis or examination of the substance or content of
the mode of communication (letters, books, etc.) used
by a person, group, organization, or any institution in
communicating
46. QUALITATIVE RESEAR
TYPES OF QUALITATIVE RESEARCH
5. HISTORICAL ANALYSIS
-examination od primary documents to make you
understand the connection of past events to the
present time
6. GROUNDED THEORY
-takes place when you discover a new theory to
underlie your study at the time of data collection and
analysis
-through observation on your subjects, you happen to
Editor's Notes
HUMAN GENOME PROJECT – scientist map out all genes of human beings
SCIENTIST (NATURAL SCIENCE) – natural phenomena
SOCIAL SCIENTIST – explainng social phenomena and human interaction (broad spectrum – international migration, deviant behaviors)