Merchandising,Types of Merchandising all information given here

1. Submitted by:
Name: Md. Rajib Sikder
ID :15162107024
Intake: 17th

3.  Merchandising means simply to buy and sell
commodities for a profit.
 It is the planning,developing and presenting
product lines for identified target market with
regard to pricing,assortment,styling and
timing.

4.  There are three types of merchandising.
1.Retail Organization Merchandising
2.Buying Agency Merchandising
3.Export House Merchandising

5.  Retail Organization
merchandising refers
to all promotional and
marketing activities
that in some way
contribute to selling
products to customers
in a physical retail
store.

6.  Export house
merchandising may be
defined as ‘all the
planning & activities
involved right from the
buyer communication &
order receiving till the
execution or shipment
of the order by fulfilling
the following factors (Six
Rights):

7. 1.Right Merchandise
2.Right Place
3.Right Time
4.Right Quantity
5.Right Price
6.Right Promotion

8.  It is the amount of
time required to
complete a service, a
production lot or an
order. Lead time is
inter-related with the
other production
management support
tools.

9.  Four primary types of Lead Time
1.Customer Lead Time.
2. Material Lead Time.
3. Factory/Production Lead Time.
4. Cumulative Lead Time.

10. SELETION OF PROCESS
COLLECTION OF RELEVANT DATA
CREATE CURRENT STATE VALUE
STREAM METHOD
IDENTIFICATION OF NATURAL WASTES
IN THE PROCESS
ANALYSIS OF CURRNT STATE MAP
CREATE FUTURE STATE MAP
SUGGESTION FOR IMPROVEMENT

11. 1.Sustain the product pipeline with agile development: Lead
time reduction: 8 weeks
2. Position raw materials and manage commitments and
drawdowns :Lead time reduction: 8 weeks.
3. Practice postponement and just-in-time manufacturing
techniques: Lead time reduction: 4 weeks.
4. Ship direct-to-store from the factory:Lead time reduction: 3
weeks.
5. Ship direct-to-consumer from the factory:Lead time
reduction: 2 weeks.
6. Expedite shipments for high-demand products:Duration: 1
week
7. Transfer products between stores: Duration: 2-3 days

12. The major benefits of reducing lead times are reduced carrying
costs, streamlined operations, and improved productivity.
 Flexibility during rapid shifts in the market
 The ability to outpace your competitors with
faster, more efficient output
 Quicker replenishment of stock to avoid
stockouts, lost sales, and lost customers
 Meeting deadlines consistently and easily
 Increases in cash flow because of increased
order fulfillment