MANAGEMENT BY
OBJECTIVES - MBO
Objectives
• At the end of the chapter you will be
able to
– Know about Objectives, its features and
advantages
– Learn about MBO, its features, process
and benefits
– Have an idea about the problems of MBO
– Understand the guidelines for effective
objectives
Introduction
• Every institution or organization is
established for he purpose of
achieving some objectives
• The objective may differ from one
organization to another
Definition
• According to McFarland: Objectives
are the goals, aims or purposes that
organization wish to achieve over
varying periods of times
• Objectives may be defined as the
expectations of end results for which
an organization is established and
which it tries to achieve
Features of Objectives
• Each individual has objectives of his
own
• The objectives of any organization are
specially mentioned
• The objectives of any organization
should be clearly defined
• The whole organization is divided
into several sections
Features of Objectives
• The objectives of any organization
must conform to the general
needs of the public
• All the organizations have several
objectives at a time
• The objectives of any
organization may be changed in
due course
• The profit or sale may be expressed in
Advantages of
Objectives
• Unified planning
• Individual Motivation
• Co-ordination
• Control
• Basis for
Decentralization
MBO
• Management by Objectives (MBO) is
a management system in which
each member of the organization
effective participates and involves
himself
• Popularized in the USA by George
Odiorne
Feature of MBO
• MBO tries combine the long range
goals of organization with range
goals
• MBO’s emphasis is not only on
goals but also on effective
performance
• It increases the organizational of
achieving goals at all levels
• Aims at replacing the exercise of
Process of MBO
• Defining organizational objective
– States why the business is started and
exists
• Goal of each section
– Goals or objectives are expressed in a
meaningful manner
• Fixing key result areas
– Indicates strength of an organization
Process of MBO
• Setting subordinates objectives or
targets
– Subordinates are induced to set
the standards themselves giving an
opportunity
• Matching resources with objective
– The objectives are framed on the basis of
availability of resources
• Periodical review meetings
– The fixed standards may be changed in
Process of MBO
• Appraisal of activities
– At the end of the fixed period for
achieving the objectives, there should
be discussion between the superiors
and subordinates
• Reappraisal of objectives
– There are a lot of changes within the short
period in this dynamic world. So the top
management executive should review the
organization’s objectives to frame them
according to the changing situation
Benefits of MBO
• Helps the managers to understand
their role in the total organization
• Managers are involved in objectives
setting at the various levels of
management under MBO
• Manager recognizes the need for
planning
• Provides a foundation for
participative management
• A department does not work at
Benefits of MBO
• Systematic evaluation of the
performance
• Helps to take corrective
actions for performance
• Delegation of authority is done
• Motivates the workers
• A workers responsibility is fixed
through MBO
• Decision taken by the
management is very quickly
Limitations of MBO
• Fails to explain philosophy
• Time consuming
• Emphasizes on only the short-term
objectives
• Status setting of subordinates is not
possible
• Rigid
• Objectives are set without
considering the available
resources
Guidelines for
setting Effective
Objectives
• Objectives are framed only by the
participants who are responsible for
implementing them
• Objectives should be attainable ones
• Objectives should have the
characteristics of innovation
• Objectives should be ranked on
the basis of their importance
• Objectives should be simple, clearly
defined, specific and time bound
Summary
• Objectives are the goals, aims or
purposes that organization wish to
achieve over varying periods of times
• Management by Objectives (MBO) is
a management system in which
each member of the organization
effective participates and involves
himself
Summary
• Process of MBO involved defining the
organizational objectives, goals of
each section etc.
• MBO fails to explain philosophy
• MBO is rigid
• Objectives should be simple, clearly
defined, specific and time bound
End of Chapter 5
Objectives and MBO

MANAGEMENT BY OBJECTIVES - FEATURES, PROCESS, BENEFITS, LIMITATIONS

  • 1.
  • 2.
    Objectives • At theend of the chapter you will be able to – Know about Objectives, its features and advantages – Learn about MBO, its features, process and benefits – Have an idea about the problems of MBO – Understand the guidelines for effective objectives
  • 3.
    Introduction • Every institutionor organization is established for he purpose of achieving some objectives • The objective may differ from one organization to another
  • 4.
    Definition • According toMcFarland: Objectives are the goals, aims or purposes that organization wish to achieve over varying periods of times • Objectives may be defined as the expectations of end results for which an organization is established and which it tries to achieve
  • 5.
    Features of Objectives •Each individual has objectives of his own • The objectives of any organization are specially mentioned • The objectives of any organization should be clearly defined • The whole organization is divided into several sections
  • 6.
    Features of Objectives •The objectives of any organization must conform to the general needs of the public • All the organizations have several objectives at a time • The objectives of any organization may be changed in due course • The profit or sale may be expressed in
  • 7.
    Advantages of Objectives • Unifiedplanning • Individual Motivation • Co-ordination • Control • Basis for Decentralization
  • 8.
    MBO • Management byObjectives (MBO) is a management system in which each member of the organization effective participates and involves himself • Popularized in the USA by George Odiorne
  • 9.
    Feature of MBO •MBO tries combine the long range goals of organization with range goals • MBO’s emphasis is not only on goals but also on effective performance • It increases the organizational of achieving goals at all levels • Aims at replacing the exercise of
  • 10.
    Process of MBO •Defining organizational objective – States why the business is started and exists • Goal of each section – Goals or objectives are expressed in a meaningful manner • Fixing key result areas – Indicates strength of an organization
  • 11.
    Process of MBO •Setting subordinates objectives or targets – Subordinates are induced to set the standards themselves giving an opportunity • Matching resources with objective – The objectives are framed on the basis of availability of resources • Periodical review meetings – The fixed standards may be changed in
  • 12.
    Process of MBO •Appraisal of activities – At the end of the fixed period for achieving the objectives, there should be discussion between the superiors and subordinates • Reappraisal of objectives – There are a lot of changes within the short period in this dynamic world. So the top management executive should review the organization’s objectives to frame them according to the changing situation
  • 13.
    Benefits of MBO •Helps the managers to understand their role in the total organization • Managers are involved in objectives setting at the various levels of management under MBO • Manager recognizes the need for planning • Provides a foundation for participative management • A department does not work at
  • 14.
    Benefits of MBO •Systematic evaluation of the performance • Helps to take corrective actions for performance • Delegation of authority is done • Motivates the workers • A workers responsibility is fixed through MBO • Decision taken by the management is very quickly
  • 15.
    Limitations of MBO •Fails to explain philosophy • Time consuming • Emphasizes on only the short-term objectives • Status setting of subordinates is not possible • Rigid • Objectives are set without considering the available resources
  • 16.
    Guidelines for setting Effective Objectives •Objectives are framed only by the participants who are responsible for implementing them • Objectives should be attainable ones • Objectives should have the characteristics of innovation • Objectives should be ranked on the basis of their importance • Objectives should be simple, clearly defined, specific and time bound
  • 17.
    Summary • Objectives arethe goals, aims or purposes that organization wish to achieve over varying periods of times • Management by Objectives (MBO) is a management system in which each member of the organization effective participates and involves himself
  • 18.
    Summary • Process ofMBO involved defining the organizational objectives, goals of each section etc. • MBO fails to explain philosophy • MBO is rigid • Objectives should be simple, clearly defined, specific and time bound
  • 19.
    End of Chapter5 Objectives and MBO