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By: 
Arti Boricha 
Nisha Boshiya 
Bavaliya Rahul 
Bataviya Avani 
Bhavisha
What is Listening …?? 
 “listening is a ability to understand the encoded 
message “ 
 Effective listening is a art of communication which is 
often taken for granted and ignored. 
 Listening is a process of receiving interpreting and 
reacting to the message received form the 
communication sender.
 Listening is the most powerful form of 
acknowledgment 
…a way of saying to your customer, “You 
are important.”
Types of Listening 
Different types of listening can be categorized as a 
follows 
 Discriminative listening. 
 Comprehensive listening. 
 Evaluative/critical listening. 
 Biased listening. 
 Superficial/casual listening.
Discriminative Listening 
 As the name it self suggests, 
discrimination listening is 
the most basic type of listening 
where by the different between 
the sound is identified. 
 By being sensitive to change in 
the speakers rate volume ,force 
,pitch and emphasis the 
informative listener can detect 
even minute and minor 
meaning of difference in 
meaning
Comprehensive Listening. 
 when the Listener 
Comprehensive message in 
order to understand full 
meaning , it falls into 
category of Comprehensive 
or evaluative listening this 
type of listening result in 
to selection of the needed 
information out of the 
total information
Evaluative/critical Listening. 
 Evaluative listening is 
also called “critical 
listening” 
 Because we make 
judgments about what 
the others person is 
saying..
Biased Listening. 
 Biased listening happens 
when the person hears 
only what they want to 
hear such blessed 
listening is often very 
evaluative in nature
Superficial/casual Listening. 
 When the listener pays 
no attention on the 
content of the message 
,it becomes superficial 
listening. The 
uninterested listener can 
concentrate on the 
theme of the conveyed 
message
Listening vs. Hearing 
Listening Hearing 
 It is a physical & mental 
process; active; learned 
process. 
 It is a technique used in 
communication which 
requires a person to pay 
attention to the speaker 
and provide feedback. 
 it is a physical process; 
natural; passive. 
 It defines only the physical 
measurement of sound 
waves that are transmitted to 
the ear and into the brain 
where they are processed into 
audible information .
Listening

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Listening

  • 1. By: Arti Boricha Nisha Boshiya Bavaliya Rahul Bataviya Avani Bhavisha
  • 2. What is Listening …??  “listening is a ability to understand the encoded message “  Effective listening is a art of communication which is often taken for granted and ignored.  Listening is a process of receiving interpreting and reacting to the message received form the communication sender.
  • 3.  Listening is the most powerful form of acknowledgment …a way of saying to your customer, “You are important.”
  • 4. Types of Listening Different types of listening can be categorized as a follows  Discriminative listening.  Comprehensive listening.  Evaluative/critical listening.  Biased listening.  Superficial/casual listening.
  • 5. Discriminative Listening  As the name it self suggests, discrimination listening is the most basic type of listening where by the different between the sound is identified.  By being sensitive to change in the speakers rate volume ,force ,pitch and emphasis the informative listener can detect even minute and minor meaning of difference in meaning
  • 6. Comprehensive Listening.  when the Listener Comprehensive message in order to understand full meaning , it falls into category of Comprehensive or evaluative listening this type of listening result in to selection of the needed information out of the total information
  • 7. Evaluative/critical Listening.  Evaluative listening is also called “critical listening”  Because we make judgments about what the others person is saying..
  • 8. Biased Listening.  Biased listening happens when the person hears only what they want to hear such blessed listening is often very evaluative in nature
  • 9. Superficial/casual Listening.  When the listener pays no attention on the content of the message ,it becomes superficial listening. The uninterested listener can concentrate on the theme of the conveyed message
  • 10. Listening vs. Hearing Listening Hearing  It is a physical & mental process; active; learned process.  It is a technique used in communication which requires a person to pay attention to the speaker and provide feedback.  it is a physical process; natural; passive.  It defines only the physical measurement of sound waves that are transmitted to the ear and into the brain where they are processed into audible information .