This document outlines an agenda for a facilitated thinking session using LEGO Serious Play (LSP). The session will use LEGO models and metaphorical storytelling to explore the topic of entrepreneurship. It will involve periods of individual and group model building, story sharing, questioning, and reflection. LSP is designed to get 100% participation through hands-on model building and to draw on 80% of participants' brains. Guidelines emphasize respect, listening, and questioning models rather than people. The goal is constructive inclusive discussion and new perspectives on entrepreneurship.

1. ® ®
Emad Saif
Certified Facilitator
Educator & Entrepreneur
@esaif

2. 10:00 – 10:10
10:10 – 11:10
11:10 – 12:10
12:15 – 1:00
1:00 – 2:15
2:15 – 2:30

5. “We don’t stop playing
because we grow old;
we grow old because we
stop playing”

6. “You can discover more
about a person in an
hour of play than in a
year of conversation”

8. ® ®
LSP is a facilitated
thinking,
communication and
problem solving
technique for groups.

9. Participants are led
through series of
questions which go
deeper and deeper
Each participant builds a
LEGO model in response
to the question
The LEGO models serve
as basis for group
discussion, knowledge
sharing, problem solving
and decision making
® ®

10. • Team building
• Build a shared vision
• Create a shared mindset about something
• Unleashing creative thinking
• Work out a solution to a shared problem
• Constructive inculsive group discussions
• One-on-one coaching and Team coaching
• Much more ...

12. 20% participation in typical meetings 100% participation in LSP activities

13. It draws on extensive research
and is based on the concept of
“Hands-on-learning”
When you start building with
your hands 80% of your brain is
activated
Cortical homunculus

14. 5-10%
90-95%
What we know we know
What we don’t know we know
LSP lowers the line
I didn’t know
I knew that!

15. ANXIOUS
DIFFICULTY
SKILLS & KNOWLEDGE
BORED

16. Metaphors can serve as powerful
tools leading us to think about our
realities in a new or different ways.
By unleashing our imagination to
describe the world as we see it,
metaphors help us form entirely new
descriptions that might challenge
assumptions and beliefs, revealing
new possibilities.
Trapped Victory

17. Why is ® ® special?
Think with your hands Helps us make sense of
complex info
Based on scientific research
Everybody builds, listens
and tells stories 100% engagement 100% respect

18. CHALLENGE CONSTRUCTION SHARING REFLECTION
I will ask you to build a
metaphorical story that
answers my question
You all tell the group the
story in your model
You all build individually
and give it meaning while
you’re building
Questions, insights and
identification of patterns

19. • Rule 1: You can’t alter the model of someone else
• Rule 2: You communicate through the model, not
to the person who build the model
• Rule 3: Question the model, not the person
• Rule 4: You listen to every story
• Rule 5: You must share your story

20. Just start building. Trust
your hands. Let them
pick the bricks they want.
Look at the models shared.
Use your visual sense to
understand beyond what
you see and hear.
Use metaphors to express your
ideas. Not about the bricks, but
the metaphors and the
meaning you give them.

21. ® ®
Build a personal model of what “Entrepreneurship” means to you

22. emadsaif.com @esaif
@esaif/in/emadsaif
Lecturer & Coordinator of Entrepreneurship
Emad Saif