Patrizia Bertini

Patrizia Bertini
    • London, United Kingdom, United Kingdom
  • Work Senior CX Strategy
  • Industry Technology / Software / Internet
  • Website www.legoviews.com
  • Recent conference talks
  • About UX & CX professional with a background in Sociolinguistics, Design, and Management. My varied background helped me to develop a sound strategic approach that integrates user research in the overall design and development process to define experiences that take brands values and transforms those values into valuable and meaningful experiences for the customers. With 15+ years of experience in academia & industry, I have gained a deep understanding in Research Design & Management, Team management, Project Management, Qualitative methods, critical thinking, and strategic thinking. Areas of interest: - UX & CX; - HCI; - Participative design & Co-creation; - Cynefin framework; - e-Ac
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