1. The document discusses the history and use of social tools by individuals, organizations, and brands to connect, communicate, collaborate, and share information.
2. It provides examples of how companies like Starbucks, Red Nose Day, and KOGI BBQ have used social tools like Twitter, Facebook, and blogs to engage customers, raise funds, and promote their business.
3. The document advises asking key questions about objectives, value added, target audience, and measurement before starting a social media initiative.
Quanbit - Leveraging E-commerce with Enterprise Social NetworkingQuanbit
This was the presentation used at CeBIT 2012 (Hannover, Germany) named "Leveraging E-commerce with Enterprise Social Networking: How an on-line customer community can boost your e-business".
EFM Morning Brew: Social Media Update - New Tools for Branding with Social MediaE Factor Media (EFM)
Social media is an evolving landscape, and sometimes it's overwhelming to keep up. Through a recent Morning Brew we had at EFM (www.efmexperience.com), we helped local marketing professionals understand the newest landscape in social media, explaining latest changes in the channels and best practices by companies big and small.
This was for a presentation that I conducted for Startup@Singapore in NUS on 16 October 2010. It's a quick summary of what works and what does not plus some guidelines on making social media work harder for you.
I made this presentation on Social Media when working as Strategic Planner for the Belgian communication agency ENGAGE BBDO in October 2010.
The presentation is an update of my former Social Media presentation and gives a view on the evolution of Social Media and how we canharness its power to deliver engagement. Please be advised that some content is in Dutch.
I thank you for your comments.
This presentation discusses the Chinese micro-blogging landscape. While Weibo is essentially the same concept as Twitter, there are a few differences...
Quanbit - Leveraging E-commerce with Enterprise Social NetworkingQuanbit
This was the presentation used at CeBIT 2012 (Hannover, Germany) named "Leveraging E-commerce with Enterprise Social Networking: How an on-line customer community can boost your e-business".
EFM Morning Brew: Social Media Update - New Tools for Branding with Social MediaE Factor Media (EFM)
Social media is an evolving landscape, and sometimes it's overwhelming to keep up. Through a recent Morning Brew we had at EFM (www.efmexperience.com), we helped local marketing professionals understand the newest landscape in social media, explaining latest changes in the channels and best practices by companies big and small.
This was for a presentation that I conducted for Startup@Singapore in NUS on 16 October 2010. It's a quick summary of what works and what does not plus some guidelines on making social media work harder for you.
I made this presentation on Social Media when working as Strategic Planner for the Belgian communication agency ENGAGE BBDO in October 2010.
The presentation is an update of my former Social Media presentation and gives a view on the evolution of Social Media and how we canharness its power to deliver engagement. Please be advised that some content is in Dutch.
I thank you for your comments.
This presentation discusses the Chinese micro-blogging landscape. While Weibo is essentially the same concept as Twitter, there are a few differences...
Social media for social good, including insights and best practices on Facebook, Twitter, Pinterest, Instagram, YouTube, LinkedIn and Google Plus. Delivered to the national Mission Resource Alliance conference in Orlando, Florida on February 25, 2015 by Amy Neumann.
Franchise Marketers Beginners Guide to Social MediaTraffika
Social media no longer exists on the outskirts of successful franchise marketing strategy.
In the modern landscape, successful branding and marketing campaigns must have a social element at their core in order to be relevant and sustainable.
Prepared for Griffith Univeristy's Asia Pacific Centre for Franchising Excellence, this Franchise Marketers Begginers Guide to Social Media is an up-to-the-minute resource for all marketing proffesionals in the franchising sector looking to make a start in Social Media.
How Facebook is Taking Over the Web ... One Like Button at a TimeJosh Martin
An overview of how far Facebook has come, including its dramatic growth over the past year and the demographics of its users. Case studies of some of the top brands on Facebook and what you can learn from them. The changes that Facebook has recently made, including the Open Graph and its implications on users’ privacy. What the future looks like for Facebook…and ultimately, the web
Leveraging Social Media to Tell Your Sustainable Fashion StoryEarthsite
With the movement towards sustainable design in the fashion industry, social media is playing a key role for brands to tell their sustainability story; where and how products are made, what materials they are made of, and the life cycle of the product. Whether you are a boutique eco-fashion brand or a large retailer, sustainability is about being transparent, open and authentic. Social media provides a platform for brands to authentically tell their sustainability story. In this presentation, we will look at fashion brands that have successfully integrated social media into their sustainability initiatives, learn what engages and builds trust with eco-conscious consumers, and discuss best practices for using social media in sustainability campaigns.
Social Media Strategy for the Fashion IndustryRhonda Hurwitz
A guest lecture for an integrated marketing class at FIT, showing best practice from the fashion industry: examples of how brands use communication strategies, creative strategies, and creative executions on social networks, mobile, social commerce .. and how students can use these same tools for personal branding.
Social media for social good, including insights and best practices on Facebook, Twitter, Pinterest, Instagram, YouTube, LinkedIn and Google Plus. Delivered to the national Mission Resource Alliance conference in Orlando, Florida on February 25, 2015 by Amy Neumann.
Franchise Marketers Beginners Guide to Social MediaTraffika
Social media no longer exists on the outskirts of successful franchise marketing strategy.
In the modern landscape, successful branding and marketing campaigns must have a social element at their core in order to be relevant and sustainable.
Prepared for Griffith Univeristy's Asia Pacific Centre for Franchising Excellence, this Franchise Marketers Begginers Guide to Social Media is an up-to-the-minute resource for all marketing proffesionals in the franchising sector looking to make a start in Social Media.
How Facebook is Taking Over the Web ... One Like Button at a TimeJosh Martin
An overview of how far Facebook has come, including its dramatic growth over the past year and the demographics of its users. Case studies of some of the top brands on Facebook and what you can learn from them. The changes that Facebook has recently made, including the Open Graph and its implications on users’ privacy. What the future looks like for Facebook…and ultimately, the web
Leveraging Social Media to Tell Your Sustainable Fashion StoryEarthsite
With the movement towards sustainable design in the fashion industry, social media is playing a key role for brands to tell their sustainability story; where and how products are made, what materials they are made of, and the life cycle of the product. Whether you are a boutique eco-fashion brand or a large retailer, sustainability is about being transparent, open and authentic. Social media provides a platform for brands to authentically tell their sustainability story. In this presentation, we will look at fashion brands that have successfully integrated social media into their sustainability initiatives, learn what engages and builds trust with eco-conscious consumers, and discuss best practices for using social media in sustainability campaigns.
Social Media Strategy for the Fashion IndustryRhonda Hurwitz
A guest lecture for an integrated marketing class at FIT, showing best practice from the fashion industry: examples of how brands use communication strategies, creative strategies, and creative executions on social networks, mobile, social commerce .. and how students can use these same tools for personal branding.
Crack The Social Web Code: Tips For Social Media OptimizationSocial Caffeine
Connecting the Dots between your social media profiles at Linked In, Facebook and Twitter. An overview of how to optimize your social media strategy by connecting the dots between recommended social networking platforms. Ideas on how to add fuel to your blog, as well. I've listed some of my favorite free resources to help you target your consumer, find influencers and broaden your reach.
The powepoint presentation with resources produced as part of the Social Media Taster Course run by UKNetWeb on Thurs 2nd April.
Video footage of all presentations to follow soon.
International School Of Management How Social Media Plays A Major Role For M...Jeff Bullas
I presented today to a class at the International School of Management about the Web, Social Media and New Marketing and its role in promoting and marketing major events. It includes two YouTube Videos find it also at my blog at http://jeffbullas.com
EMG’s expert online marketing analyst Jessica Liu discusses the importance and application of social media intelligence in an adaptive marketing strategy along with a few best practices and real life case studies in this hour long webinar.
This presentation will share with you the latest tools to help you find your target audience and define your LEAD Strategy
PS Scan me to connect with me in Social Media
Presentation for Creative Exchange introduction to digital marketing course including overview of SEO, paid advertising, social media and online content.
Similar to Kukutana - Social Media Tools in Action (20)
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
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Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
3. Potted History 1980’s Business Tools Online Chat Public access to tools 1960’s EMAIL 1990’s Intranets Web sites Online Communities Online Dating BLOGS Google Digital Audio Players Digital Cameras RSS Customer Com Open Source Initiative 1970’s Online Games Bulletin Board Systems Forums BRANDED Services Awareness Wikipedia Wikia Friends Reunited Linkedin/Xing YouTube Flickr Facebook Second Life Habbo Hotel World of Warcraft NING Twitter Jellycast Britkite TBC..... Social Tools Wikis Blogs Podcasts iTunes IPOD’s/MP3 Digital Video Digital Photo Albums Mini-BLOGS Online Twitter Ning Friendfeed Slideshare Scribd 2000....
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5. Who uses social tools? Employees Customers Stakeholders Investors Partners Influencers Suppliers Advocates Company Employees Sales Customer Service Man/Prod Public Relations Marketing Accounts Logistics Customer Collaboration Communication Conversation Collaboration Communication Conversation
8. Companies – Intra/Extranets Tailored Content Client, Social & Knowledge Communities Discussion Forums Company and client news IM and online chat Blog & micro blogging tools Tools selected and managed by the COMPANY Bespoke to individual COMPANY.
9. Individuals – personet Tools selected and managed by the INDIVIDUAL. Bespoke to INDIVIDUAL. Blog Tailored Content Interesting news micro blogging Professional Friends & Social Knowledge Communities Discussion Forums IM & Chat
10. Joining it up - Individual Presentations Blog Detailed Experience Experience Summary
11. Personal Online Brand Purpose To develop an online brand Develop credibility through demonstration of capabilities, knowledge and samples of work Develop understanding of free consumer social tools Strategy Utilise multiple channels and complimentary tools to provide a view of skills and capabilities. Tools Tool s Website, Blog, LinkedIn, Twitter Slideshare, Librarything, Ning Result Understanding of tools and their benefits Joined up imitative launched in summer 2009 results to be determined
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14. Littlest Pet Shop “ Coming Fall 2009 experience a whole new LITTLEST PET SHOP world...ONLINE!” Littlest Pets are 200 plus small plastic pets with a number of accessories to collect. Littlest Pets VIP’s are 15 plus larger fluffy pets families of pets like hamsters, or ducks. Each family has a code which gives the owner 12months access to the online world of LPS VIP’s! Target Audience Girls age 5 to 10 Parents buying gifts for their child's friends Business Goal To sell large numbers of small plastic animals To sell large numbers of fluffy VIP animals To make LPS the toy of choice for target market
15. Littlest Pets Shop Purpose To sell lots of small plastic animal toys To sell lots of LPS VIP furry animal toys To gain a “collectable” status within 5 to 10 year old girls Strategy Develop “collectable” brand for 5 to 10year old girls Package LPS toys in “gift” price range for collectables Develop LPS VIP cuddly toy range with secret code to access secure online world Tools Primary Tool LPS VIP with secret code, Online games and Chat Result Develop a online and offline “collectable” brand of toys Engage 6 to 10 year old girls to collect and swap small toys and “pester” their parents, aunts and other relatives to purchase LPS VIP toys
16. Fund Raising – Red Nose Climb Kilimanjaro Climb Website Radio 1 Website BBC Website Kilimanjaro Climb Facebook Page Follow the climbers Hourly/Daily Post Updates Twitter Youtube Flickr
17. Fund Raising – Red Nose Climb Purpose Raise Money for Red Nose Charity Strategy Instantly communicate progress of climb Tools Primary Tools Twitter, Youtube Secondary Tools Websites, Facebook & Flickr Result £3million raised through the climb
18. KOGI BBQ - LA Tweet – location of BBQ vans in LA Twitter Web site Facebook Flickr
19. KOGI BBQ - LA Purpose Sell Korean BBQ Tacos in LA Strategy Instantly communicate location of vans Tools Primary Tool Twitter Secondary Tools Website, Facebook & Flickr Result Sell lots of Korean BBQ Tacos Groups of up to 300-800 customers turn up to buy BBQ Tacos at different
20. SME - Wiggly Wigglers www.wigglywigglers.co.uk Wiggly Wigglers was a finalist in Dells Best use of social media tools by a small company award in 2008. Podcasts Cinema Blog You tube Twitter 1,445 followers Tweets Facebook 2,148 fans
21. www.WigglyWigglers.co.uk Purpose To sell worms and worm based gardening equipment through educating gardeners about the benefits of using worms to cultivate and manage their garden. Reduce marketing and advertising costs Strategy Utilise multiple online channels to support an education based marketing campaign. Tools Primary Tools Website, Podcasts, Youtube Twitter, Facebook & Flickr Result Reduced marketing costs by 80% Dell SME award for best use of Social Media Good PR and relationship with Dell
23. www.Heels.com Purpose To sell shoes To create a loyal repeat purchase customer base Strategy Utilise multiple channels to generate interest in shoes To personalise selling shoes online To provide an easy to purchase process Tools Tool’s Website, Blog, Twitter, Flickr, Facebook Brightkite, LinkedIn, Wishpot, Google Result Multi Channel communications No sales numbers ?????
25. Starbucks Purpose To engage Starbucks customers Find new revenue through streams customer engagement - Via instant coffee - Starbucks micro payment iphone app To maintain innovator “label” in coffee market Strategy Utilise multiple channels to engage customers To listen and respond to customer feedback Tools Tool s Website, mystarbucksidea forum shared planet microsite Blog, Twitter, youtube, facebook Result Launch of Via instant coffee Launch of micro payment iphone app Recognition of innovative use of tools and new tech