This is Workshop Practice Manual for Mechanical Engineering students as well as for Laboratory Instructors. It includes: Carpentry, Pattern Making, Sand Moulding, Casting, Machining, Sheet Metal Work, Fitting, Welding, .. ....... useful for B.Tech/BE students of Indian Universities........ ....Laboratory Manual of Workshop Practice for Mechanical Engineering
This is Workshop Practice Manual for Mechanical Engineering students as well as for Laboratory Instructors. It includes: Carpentry, Pattern Making, Sand Moulding, Casting, Machining, Sheet Metal Work, Fitting, Welding, .. ....... useful for B.Tech/BE students of Indian Universities........ ....Laboratory Manual of Workshop Practice for Mechanical Engineering
Kukutana is a social business cafe founded in 2009 to bring people together to share knowledge about using social tools in business. Meetings feature speakers on topics like the history of social tools and how they are changing business. Social tools allow individuals, organizations and brands to connect, communicate, collaborate and share content to engage stakeholders like customers, employees and partners. A framework is presented for identifying impact areas of social tools, monitoring discussions, and planning scenarios to define responses and measure outcomes of social initiatives. Guidelines provide best practices for participating in social media to add value while respecting others.
Liberation involves freeing ourselves from social conventions through technology and collective action. Technology and humanity have co-evolved, with technology being an innate part of human nature as tool-making is what we do. Currently, technology is integrating into our bodies and environments, creating a geo-social organism of connected humanity.
The document discusses the simple present tense in English. It explains how most verbs are conjugated in the simple present, including adding 's' to third person singular forms and using 'does' for third person negative forms and questions. It also notes special conjugations for verbs ending in certain sounds like 's' where 'es' is added instead of 's'. The document then outlines six common uses of the simple present tense: to express repeated actions, facts/generalizations, scheduled near future events, actions happening now with non-continuous verbs, placement of adverbs, and active/passive voice.
1. Marketing is becoming a whole-business discipline as everything a business does now impacts customers and is a form of marketing.
2. The focus is shifting from measuring units sold to measuring relationships as marketing becomes about continuous conversations and interactions with customers.
3. Data and personal information that customers voluntarily provide can be used to personalize content and engage in two-way dialogues, but privacy and security must be maintained.
The document discusses using OpenStreetMap data to create various maps including a tube network map, canal network map, and several maps of Enfield including pubs, schools, and an "at night" map. It also describes using the data to add buffer zones and highlights to maps and applying filters to render a map in the style of a famous impressionist painter.
This document contains information from Purple Spinnaker Ltd. on social business frameworks, conversation strategies, product development, customer loyalty, social media customer service, best practices, and gap analysis. It includes frameworks for conversations and communities, customer-centric product development, social loyalty initiatives, social media operational models, social media maturity roadmaps, and analyzing gaps between an organization's social media capabilities and industry best practices.
Online Community based loyalty concept for hotelsPurple Spinnaker
The document proposes a "Global Lifestyle Manager" service that would help business travelers enhance their travel experiences and connect with others. It would do this through a website that allows travelers to build profiles, share travel tips, and find activities. Implementing the service could benefit hotel brands by strengthening customer loyalty and differentiating their brands. The service aims to address issues like isolation, boredom, and achieving a work-life balance while traveling.
Kukutana is a social business cafe founded in 2009 to bring people together to share knowledge about using social tools in business. Meetings feature speakers on topics like the history of social tools and how they are changing business. Social tools allow individuals, organizations and brands to connect, communicate, collaborate and share content to engage stakeholders like customers, employees and partners. A framework is presented for identifying impact areas of social tools, monitoring discussions, and planning scenarios to define responses and measure outcomes of social initiatives. Guidelines provide best practices for participating in social media to add value while respecting others.
Liberation involves freeing ourselves from social conventions through technology and collective action. Technology and humanity have co-evolved, with technology being an innate part of human nature as tool-making is what we do. Currently, technology is integrating into our bodies and environments, creating a geo-social organism of connected humanity.
The document discusses the simple present tense in English. It explains how most verbs are conjugated in the simple present, including adding 's' to third person singular forms and using 'does' for third person negative forms and questions. It also notes special conjugations for verbs ending in certain sounds like 's' where 'es' is added instead of 's'. The document then outlines six common uses of the simple present tense: to express repeated actions, facts/generalizations, scheduled near future events, actions happening now with non-continuous verbs, placement of adverbs, and active/passive voice.
1. Marketing is becoming a whole-business discipline as everything a business does now impacts customers and is a form of marketing.
2. The focus is shifting from measuring units sold to measuring relationships as marketing becomes about continuous conversations and interactions with customers.
3. Data and personal information that customers voluntarily provide can be used to personalize content and engage in two-way dialogues, but privacy and security must be maintained.
The document discusses using OpenStreetMap data to create various maps including a tube network map, canal network map, and several maps of Enfield including pubs, schools, and an "at night" map. It also describes using the data to add buffer zones and highlights to maps and applying filters to render a map in the style of a famous impressionist painter.
This document contains information from Purple Spinnaker Ltd. on social business frameworks, conversation strategies, product development, customer loyalty, social media customer service, best practices, and gap analysis. It includes frameworks for conversations and communities, customer-centric product development, social loyalty initiatives, social media operational models, social media maturity roadmaps, and analyzing gaps between an organization's social media capabilities and industry best practices.
Online Community based loyalty concept for hotelsPurple Spinnaker
The document proposes a "Global Lifestyle Manager" service that would help business travelers enhance their travel experiences and connect with others. It would do this through a website that allows travelers to build profiles, share travel tips, and find activities. Implementing the service could benefit hotel brands by strengthening customer loyalty and differentiating their brands. The service aims to address issues like isolation, boredom, and achieving a work-life balance while traveling.
This document discusses selecting social media monitoring tools for businesses. It outlines the core uses and components of social media monitoring tools, including real-time conversation monitoring, historical data analysis, search and dashboard features, and result metrics. Pricing models tend to be based on searches, keywords, phrase volumes or results. Social media monitoring tools help track online conversations and analyze historical social data to provide consumer insights.
Integrated social mobile and online travel customer experience smlPurple Spinnaker
The document describes a new online travel business proposition called Citeze that combines social media, online booking, mobile apps, and customer reviews and recommendations. Citeze will generate revenue through the sale of city break packages, flights, hotels, and mobile destination guides. It will also use customer data and insights from the online community to inform business strategies and product development.
The document discusses several companies that have implemented social media strategies successfully:
- Red Nose Day raised £3 million through a social media-focused campaign climbing Kilimanjaro.
- Kogi BBQ grew from 1 to 5 food trucks and 89,000 followers on Twitter by sharing their location.
- Delloutlet drove $2-4.5 million in direct online sales through targeted Twitter deals campaigns.
- ASOS sells through multiple online and social channels, including a Facebook store launched in 2011.
The document then examines how companies like Starbucks, Southwest Airlines, JetBlue, and new startups like GiffGaff have changed their business models to better engage customers through social listening and
Starbucks has a highly engaged online consumer community that provides valuable insights. An analysis of conversations around Starbucks' 2010 festive coffee flavors found that: 1) Customers discussed the flavors online, with conversations doubling from 2009 to 2010. 2) While conversations had similar trends across markets, the topics varied locally. 3) Online conversations did not impact the decision to not offer Dark Cherry in the UK in 2010. 4) Tones of conversations differed for flavors, with Gingerbread seen as emotive and Toffee Nut as indulgent. This social insight could drive campaigns targeting local emotions and sensations. Actions can be measured by comparing conversations to historical data.
Semiotics is the study of signs and symbols in communication. Online semioticians analyze popular and shareable online content to understand themes, messages, and how people interact with and share different types of content. Semiotic analysis can provide insights into unconscious cultural patterns that influence online behavior. It was used in a case study to identify the underlying codes of most shared content, differences in sharing across geographies, and the impact of sharing on new users. Key findings were then used to enhance website content and sharing.
Social Insight & Strategy combines listening to online conversations and observing consumer behavior to help businesses answer strategic questions. They use a framework to combine the "Voice of the Customer" with the "Voice of the Business" to innovate, create, develop, and adapt. Their deliverables include benchmark reports, data analysis, key insights, and ongoing tracking to develop recommendations. They use a phased approach including monitoring social media, deep analysis of key topics, and additional tools like online ethnography and semiotic analysis. The conclusion recommends whether a company is recognized online and provides opportunities to measure their presence and incorporate digital marketing.
This document discusses social media monitoring and reporting services. It provides examples of standard report types that can regularly monitor key business questions, including competitive analysis, brand perception, marketing effectiveness, market research, and product/program performance. For each report type, it outlines the main monitoring areas and metrics that would be included, such as mentions, shares of voice, influencers, demographics and content themes. Contact details are provided at the end to inquire further about these social media tracking and analytics services.
This social data benchmark report analyzes Company X's online presence and perception from January 2010 to January 2011. The analysis found 254 mentions of Company X during this period, most on financial blogs and news sites discussing company announcements and financial results. Company X was not widely recognized online for its core business services. The report concludes Company X has an opportunity to measure its current online presence, incorporate more digital marketing, develop its online brand awareness for its services, and measure the impact of increased online activity over time.
Social networks why do consumers participate - shortPurple Spinnaker
This document summarizes the results of a survey about consumer participation in social networks. It finds that the characteristics of a social network, such as familiarity, inclusivity, interest, and expertise, impact the level of member participation and the length of membership. Familiarity and interest also impact the number of hours spent on the social network each week. The survey had 36 questions and was completed by members of a moderated TV online community.
Online ethnography involves observing and understanding the online behaviors and discussions of individuals in online communities. An online ethnographer will observe websites, forums, and social networks where individuals discuss topics of interest. They analyze digital artifacts like posts, comments, and photos to gain insights. Key stages include identifying business questions, online destinations for research, exploring questions through observation and engagement, organizing findings into an ecosystem map, and validating themes using social data analysis to address business goals like understanding customer motivations and enhancing marketing.
This document outlines a business plan for a company called Social Insight, Strategy and Executive Education. The company aims to provide social media insights on stakeholders, develop creative strategies for content sharing and campaigns, and perform risk and reputation management. It will also offer executive workshops, coaching, and social media training courses covering topics like social media strategy frameworks, marketing, and innovation.
Social tools can be used by individuals, organizations, and brands to connect, communicate, collaborate, converse, listen and learn, share information, and engage audiences. The document discusses using tools like blogs, wikis, forums, websites, and social networks to create and disseminate content to encourage participation. It provides examples of how different entities have used tools for purposes like fundraising, marketing a small business, book promotion, and thought leadership. The document emphasizes starting simply with tools like blogs, Twitter, and iGoogle and developing a content and social media strategy focused on business objectives and key topics.
This document discusses tools for analyzing social media and online conversations. It notes that while sentiment analysis is imperfect, real-time deep analysis and identifying influential social media users are still important questions. Several useful free and paid tools are mentioned for tracking search trends, monitoring Twitter and blog conversations, identifying discussion forum influencers, tracking social media conversations across multiple channels, and measuring influence on Twitter.
This document discusses creating a "Personet" which is an individual's online presence across multiple social networks and tools. It provides a list of tools to consider for research, publishing content, and professional networking. These include blogs, microblogs, social networks, forums, wikis, and tools for organizing, sharing and monitoring information online. The document encourages thinking about how to brand and personalize your online presence across different audiences and topics in a way that is bespoke to the individual.
1. The document discusses the history and use of social tools by individuals, organizations, and brands to connect, communicate, collaborate, and share information.
2. It provides examples of how companies like Starbucks, Red Nose Day, and KOGI BBQ have used social tools like Twitter, Facebook, and blogs to engage customers, raise funds, and promote their business.
3. The document advises asking key questions about objectives, value added, target audience, and measurement before starting a social media initiative.
This document is a link to a Twitter profile page for a user named Julie Walker. The page likely contains tweets and other information posted by this individual. In 3 sentences or less it is difficult to provide much meaningful summary without accessing and reviewing the actual Twitter profile content found at this URL.
Purple Spinnaker is a website called www.wordle.net that creates word cloud images from text. The website allows users to paste or write text, and Wordle analyzes the text and returns a pictographic summary where the largest words are likely the most important topics of the passage. This visual snapshot helps identify word frequencies and highlights the prominent ideas within a document.
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