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Enterprise 2.0 = KM 2.0?


              Carl Frappaolo
     VP, Market Intelligence @ AIIM.org
?
 What is
Knowledge
Management
?
What is
Enterprise
   2.0
Knowledge Management
โ€ข quot;Leveraging collective wisdom and
  experience to accelerate innovation
  and responsivenessโ€
 โ€“ C. Frappaolo,
   โ€œExec Express
   Knowledge Management,โ€
   Capstone, 2006




   ยฉ AIIM | All rights reserved   2
Knowledge Management
                        โ€ข Which factors are critical for my business that
                          can be addressed by Knowledge Management?
                        โ€ข Which knowledge adds the most value?
                        โ€ข What are the highest priority initiatives?


โ€ข How do you create a
  culture for sharing and learning?      Bus.                                Strategy
                                                                     โ€ข What tools are currently in
                                         Strategy                      place?
โ€ข Which people need to be
  empowered to contribute                                            โ€ข What tools are needed to
  And leverage knowledge?                                              enable the environment?
โ€ข Are priorities aligned with People                   Technology
                                                                     โ€ข How do you fill the gap?
  measurements?




                                             Process
                         โ€ข Are the right processes in place to
                                         ยฉ




                           - disseminate, share and apply knowledge to
                           - capture, refine and create knowledge                21

                            - deliver business value?
Enterprise 2.0
quot;A system of web-based technologies
that provide rapid and agile
collaboration, information sharing,
emergence and integration capabilities
in the extended enterpriseโ€
 โ€“ AIIM Market IQ Q1 2008




   ยฉ AIIM | All rights reserved   2
What are You Trying to
Accomplish With Enterprise 2.0
Market Evolution
โ€“Remember
     โ€ข 4GLs and RDBMS
     โ€ข โ€œPC Revolutionโ€
     โ€ข Advent of E-mail




ยฉ AIIM | All rights reserved   5
Market Evolution




ยฉ AIIM | All rights reserved   6
Worker Models for Worker Models 2.0
  Technology & Cultural Enterprise
         Isolated
                                                                                                  Fully Engaged
         Islands of Me    One-way Me       Team Me    Proactive Me   Two-way Me   Islands of We   Extended Me



                                                                                    2.0
                                                                                    2.0



                                                     1.5
                                               1.5


                            1.0
                    1.0




            ยฉ AIIM | All rights reserved                       8



 ยฉ AIIM | All rights reserved                              6
Early KM
  (KM 1.0)
Carried Away with
   Technology
   Awkward, disjointed and intrusive
interfaces for Knowledge input &output
Academic Theory
Collides with Reality
End Result?
KM Had Success in
(Some) Organizations
   (But in some, KM is a dirty word if
              known at all)
No Matter How
Important I Believe KM
        to Be
To Some
Organizations, KM is...
       Under the Radar
Meanwhile...
KM Practitioners say...




  โ€œRumors of my death
    have been greatly
      exaggeratedโ€
The Primary KM
Issues Still Remain
Brains...
 Canโ€™t hire the talent you
 want,
 arenโ€™t tapping the talent
 you already have,
 watching talent walk out
 the door .
NOTE TO SELF:


         Yes, It
         Does!

                KM
           u gh T
    n   tho OU
Eve ot AB
  is n tech, O it
                 D
           ard to tech
    It โ€™s h OUT
            H
        WIT
Culture Creeps
    Cautiously
Knowledge Management
                        โ€ข Which factors are critical for my business that
                          can be addressed by Knowledge Management?
                        โ€ข Which knowledge adds the most value?
                        โ€ข What are the highest priority initiatives?


โ€ข How do you create a
  culture for sharing and learning?      Bus.                                Strategy
                                                                     โ€ข What tools are currently in
                                         Strategy                      place?
โ€ข Which people need to be
  empowered to contribute                                            โ€ข What tools are needed to
  And leverage knowledge?                                              enable the environment?
โ€ข Are priorities aligned with People                   Technology
                                                                     โ€ข How do you fill the gap?
  measurements?




                                             Process
                         โ€ข Are the right processes in place to
                                         ยฉ




                           - disseminate, share and apply knowledge to
                           - capture, refine and create knowledge                21

                            - deliver business value?
The Solution?
A Technology Map to KM
                         Knowledge complexity
              Explicit                            Tacit


Intermediation Wikis, Blogs, SNA                          E
                                                          M
                                                          E
Externalization Wiki, Blog, podcasting,                   R
                                                          G
Internalization RSS, Mashup, Search/Social Tagging &
                                                          E
                Bookmarking                               N
                                                          C
                 Mashup, RSS
     Cognition                                            E

                           Low Barrier
Knowledge Management
                        โ€ข Which factors are critical for my business that
                          can be addressed by Knowledge Management?
                        โ€ข Which knowledge adds the most value?
                        โ€ข What are the highest priority initiatives?


โ€ข How do you create a
  culture for sharing and learning?      Bus.                                Strategy
                                                                     โ€ข What tools are currently in
                                         Strategy                      place?
โ€ข Which people need to be
  empowered to contribute                                            โ€ข What tools are needed to
  And leverage knowledge?                                              enable the environment?
โ€ข Are priorities aligned with People                   Technology
                                                                     โ€ข How do you fill the gap?
  measurements?




                                             Process
                         โ€ข Are the right processes in place to
                                         ยฉ




                           - disseminate, share and apply knowledge to
                           - capture, refine and create knowledge                21

                            - deliver business value?
?
Worker Models for Enterprise 2.0
         Isolated
                                                                                                  Fully Engaged
         Islands of Me    One-way Me       Team Me    Proactive Me   Two-way Me   Islands of We   Extended Me



                                                                                    2.0
                                                                                    2.0



                                                     1.5
                                               1.5


                            1.0
                    1.0




            ยฉ AIIM | All rights reserved                       8



 ยฉ AIIM | All rights reserved                              6
Knowledge Management
                        โ€ข Which factors are critical for my business that
                          can be addressed by Knowledge Management?
                        โ€ข Which knowledge adds the most value?
                        โ€ข What are the highest priority initiatives?


โ€ข How do you create a
  culture for sharing and learning?      Bus.                                Strategy
                                                                     โ€ข What tools are currently in
                                         Strategy                      place?
โ€ข Which people need to be
  empowered to contribute                                            โ€ข What tools are needed to
  And leverage knowledge?                                              enable the environment?
โ€ข Are priorities aligned with People                   Technology
                                                                     โ€ข How do you fill the gap?
  measurements?




                                             Process
                         โ€ข Are the right processes in place to
                                         ยฉ




                           - disseminate, share and apply knowledge to
                           - capture, refine and create knowledge                21

                            - deliver business value?
E2.0 = KM 2.0?
Web 2.0 = E2.0
 AIIM Market IQ - The State of the Market
What do YOU think?
www.aiim.org

cfrappaolo@aiim.org

www.takingaiim.com

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Knowledge Management 2.0 - Enterprise 2.0

  • 1. Enterprise 2.0 = KM 2.0? Carl Frappaolo VP, Market Intelligence @ AIIM.org
  • 4. Knowledge Management โ€ข quot;Leveraging collective wisdom and experience to accelerate innovation and responsivenessโ€ โ€“ C. Frappaolo, โ€œExec Express Knowledge Management,โ€ Capstone, 2006 ยฉ AIIM | All rights reserved 2
  • 5. Knowledge Management โ€ข Which factors are critical for my business that can be addressed by Knowledge Management? โ€ข Which knowledge adds the most value? โ€ข What are the highest priority initiatives? โ€ข How do you create a culture for sharing and learning? Bus. Strategy โ€ข What tools are currently in Strategy place? โ€ข Which people need to be empowered to contribute โ€ข What tools are needed to And leverage knowledge? enable the environment? โ€ข Are priorities aligned with People Technology โ€ข How do you fill the gap? measurements? Process โ€ข Are the right processes in place to ยฉ - disseminate, share and apply knowledge to - capture, refine and create knowledge 21 - deliver business value?
  • 6. Enterprise 2.0 quot;A system of web-based technologies that provide rapid and agile collaboration, information sharing, emergence and integration capabilities in the extended enterpriseโ€ โ€“ AIIM Market IQ Q1 2008 ยฉ AIIM | All rights reserved 2
  • 7. What are You Trying to Accomplish With Enterprise 2.0
  • 8. Market Evolution โ€“Remember โ€ข 4GLs and RDBMS โ€ข โ€œPC Revolutionโ€ โ€ข Advent of E-mail ยฉ AIIM | All rights reserved 5
  • 9. Market Evolution ยฉ AIIM | All rights reserved 6
  • 10. Worker Models for Worker Models 2.0 Technology & Cultural Enterprise Isolated Fully Engaged Islands of Me One-way Me Team Me Proactive Me Two-way Me Islands of We Extended Me 2.0 2.0 1.5 1.5 1.0 1.0 ยฉ AIIM | All rights reserved 8 ยฉ AIIM | All rights reserved 6
  • 11. Early KM (KM 1.0)
  • 12. Carried Away with Technology Awkward, disjointed and intrusive interfaces for Knowledge input &output
  • 15. KM Had Success in (Some) Organizations (But in some, KM is a dirty word if known at all)
  • 16. No Matter How Important I Believe KM to Be
  • 17. To Some Organizations, KM is... Under the Radar
  • 18. Meanwhile... KM Practitioners say... โ€œRumors of my death have been greatly exaggeratedโ€
  • 19. The Primary KM Issues Still Remain
  • 20. Brains... Canโ€™t hire the talent you want, arenโ€™t tapping the talent you already have, watching talent walk out the door .
  • 21. NOTE TO SELF: Yes, It Does! KM u gh T n tho OU Eve ot AB is n tech, O it D ard to tech It โ€™s h OUT H WIT
  • 22. Culture Creeps Cautiously
  • 23. Knowledge Management โ€ข Which factors are critical for my business that can be addressed by Knowledge Management? โ€ข Which knowledge adds the most value? โ€ข What are the highest priority initiatives? โ€ข How do you create a culture for sharing and learning? Bus. Strategy โ€ข What tools are currently in Strategy place? โ€ข Which people need to be empowered to contribute โ€ข What tools are needed to And leverage knowledge? enable the environment? โ€ข Are priorities aligned with People Technology โ€ข How do you fill the gap? measurements? Process โ€ข Are the right processes in place to ยฉ - disseminate, share and apply knowledge to - capture, refine and create knowledge 21 - deliver business value?
  • 25. A Technology Map to KM Knowledge complexity Explicit Tacit Intermediation Wikis, Blogs, SNA E M E Externalization Wiki, Blog, podcasting, R G Internalization RSS, Mashup, Search/Social Tagging & E Bookmarking N C Mashup, RSS Cognition E Low Barrier
  • 26. Knowledge Management โ€ข Which factors are critical for my business that can be addressed by Knowledge Management? โ€ข Which knowledge adds the most value? โ€ข What are the highest priority initiatives? โ€ข How do you create a culture for sharing and learning? Bus. Strategy โ€ข What tools are currently in Strategy place? โ€ข Which people need to be empowered to contribute โ€ข What tools are needed to And leverage knowledge? enable the environment? โ€ข Are priorities aligned with People Technology โ€ข How do you fill the gap? measurements? Process โ€ข Are the right processes in place to ยฉ - disseminate, share and apply knowledge to - capture, refine and create knowledge 21 - deliver business value?
  • 27. ? Worker Models for Enterprise 2.0 Isolated Fully Engaged Islands of Me One-way Me Team Me Proactive Me Two-way Me Islands of We Extended Me 2.0 2.0 1.5 1.5 1.0 1.0 ยฉ AIIM | All rights reserved 8 ยฉ AIIM | All rights reserved 6
  • 28. Knowledge Management โ€ข Which factors are critical for my business that can be addressed by Knowledge Management? โ€ข Which knowledge adds the most value? โ€ข What are the highest priority initiatives? โ€ข How do you create a culture for sharing and learning? Bus. Strategy โ€ข What tools are currently in Strategy place? โ€ข Which people need to be empowered to contribute โ€ข What tools are needed to And leverage knowledge? enable the environment? โ€ข Are priorities aligned with People Technology โ€ข How do you fill the gap? measurements? Process โ€ข Are the right processes in place to ยฉ - disseminate, share and apply knowledge to - capture, refine and create knowledge 21 - deliver business value?
  • 29. E2.0 = KM 2.0?
  • 30. Web 2.0 = E2.0 AIIM Market IQ - The State of the Market
  • 31. What do YOU think?