SlideShare a Scribd company logo
Group members:
Priyanka Gujral (CEO),(VP Legal)
Amrik Singh (VP Communications)
Dhruv Patel ()
Manpreet kaur (VP Marketing)
Sukhjinder Purewal (VP Strategy)
Ramraj Rajakumar ( )
 Launched in 1886 by Robert Wood Johnson
 World’s sixth largest premier consumer health company
 Eighth largest pharmaceutical company and fifth largest biologics company
 Have more than 275 operating companies around the globe in more than 60 countries employing
around 128,000 people.
 Johnson & Johnson’s worldwide head office is located at Brunswick, New Jersey in United States.
 Embrace research and science and invent innovative products and ideas to advance the well-
being of people.
 Company strongly focus upon its slogan of : “CARING FOR THE WORLD, ONE PERSON AT A
TIME”.
https://www.youtube.com/watch?v=w729z7RDFa8
Introduction
Commitment of giving better living
 Baby care
 Oral Health Care
 Wound Care
 Nicotine Replacement Theory
 Skin and Hair Care
 Women’s Health
 Nutritionals
 Non-Prescription Drugs
 Eye Care
Brands and Products
PURPOSE: Bringing Science to the art
of healthy living.
VISION: Trusted to enrich the health &
wellness of every person every day.
Healthy Living.
MISSION: We will be the fastest
growing consumer healthcare
company.
CREDO: Responsibility towards
Consumers, Employees, Environment
& Stockholders
Porter’s Diamond Model
Your Logo
• No Substitute
Best Eduaction System in USA
-Hiring best professionals
Great role in establishing the goodwill of the
company
• Infrastructure & Capital
Marketing Advertisements
-Innovations
Deep knowledge with experience
Home Country Factors helped J&J in Host
Country
Similar Products & Services in
both Countries
• It serves same target audience in
both countries.
• Suitable for middle income
consumer .
• Selling same product in India.
• Same needs of consumers.
• suitable for middle income consumer
Consumers
• J&J deals with consumer product
and medical devices and
diagnostics and it is selling the
same products in USA and India.
• Health Care products for Kids.
• It is selling the similar products in
both US and India because
customer needs are same.
Type of Products
21
STRENGHTHS
• Johnson & Johnson is one of the World’s Most Admired
Companies
• The United Nations awarded J&J the 2011 Humanitarian of
the Year Award for our leading role in its Healthy Mother,
Healthy Child initiative.
• One of the “Top 100 Companies for Working Mothers” every
year since the list was initiated 26 years ago.
• Excellent distribution network as the brand is supplied to
remote villages and faraway places
WEAKNESSES
• Maintaining a global brand can be problematic as retailers can
cause sale of expired products
• Being a global brand means operations are disturbed by
market fluctuations
OPPORTUNITIES
• Acquisitions of other smaller companies and increasing broad
brand presence.
• Bringing out a range of more portable products for economy
class and increasing rural penetration
THREATS
• Excessive promotion of any product making it almost generic.
• Spurious brands with the name similar to existing brand name
• Availability of cheap substitutes and low priced competitors
SWOT ANALYSIS
• Janssen a division of J&J
dedicated to research and
development.
• Spends good money on
R&D.
• Tax issues
• Fluctuation in interest,
currency and inflation rates.
•
• High rate of Poverty
• Less awareness about
healthcare in rural
areas
• Case regarding
unapproved
psychiatric
medications
• case for promoting
unapproved
psychiatric
medications
• Slow down in govt.
decisions due to
political instability.
• Adverse changes on
foreign investment
• .Corruption and
bureaucratic
inefficiency Political Social
TechnologicalEconomic
PEST ANALYSIS
Five Forces Model
Porter’s Five Forces
Threat of new entrants is Low ,due to entry barriers such as investment
cap and tuff regulations.
The substitute's threat is High, Example of Risperdal, latent expired in
2007 and became available in generic form.
Buyer’s bargaining power is Low cost than the original version of the drug
gives consumers more capacity than company.
Industry Competition is Low, because of diversification and lack of giant
companies
Bargaining power of suppliers , diverse and wide range of lots of drugs
and pharmaceutical products supplier
Johnson & Johnson Strategy
USA & INDIA
• Most of the US based
companies are moving their
business towards India.
• Globalization is also a key
factor.
• The sales are high in India
• They also have very high
comparative advantage
• Proper supply chain
management.
• Cheap labour and
abundance of raw materials
Johnson and Johnson
Cost Differentiation
Broad
Narrow
Recommendations
In order to grow and expand in India it has to take a strict care towards its safety measures
otherwise it can completely lose its image.1
J&J should boast several strong nutritional brands with the emerging markets in India demanding
nutritional products as new middle classes emerge, would increase its presence in one of the most
attractive markets of the world at present.
2
3
J&J should open “innovation centres” in world's leading innovation hotspots such as India, with one-stop
access to science and technology experts at Johnson & Johnson who can facilitate collaborations
across its pharmaceutical, medical device and diagnostics and consumer companies”.
Recommendations
In India, J&J should open consumer care centres in which they should appoint health care
consultants to explain about J&J products or to solve any query or give any information.4
J&J in India, should focus on expansion of its medical and diagnostics field.
5
The company should focus to enhance their future growth and consolidate their overall management by
launching the advanced products and services in India in the near term.6
Q1. Will J&J be able to get its brand image and faith back in India after the recent
incident of license cancellation from opening up new plant in Mumbai due to access
amount of presence of “ethylene oxide” harmful chemical in baby’s talcum powder?
Q2. What should J&J do to gain more market share and increase its sales in India and
in which sector from its own fields of products and brands it should emphasize more
to get higher profit?
Questions For You
• avakadu.eu. (2012, January). Retrieved from avakadu.eu website:
http://avakado.eu/dev/node/2585
• blogjnj. (2007, December 27). Retrieved from blogjnj website: http://www.blogjnj.com/2007/12/
• Business - standards. (2013, November 26). Retrieved from Business - standards website:
http://www.business-standard.com/search?type=news&q=J+Chandurkar
• Carroll, D. (2013, March 23). The Motley Fool. Retrieved from The Motley Fool Website:
http://www.fool.com/investing/general/2013/03/23/can-johnson-johnson-turn-around-this-lagging-
busin.aspx
• en.wikipedia.org. (2013, November 18). Retrieved from en.wikipedia.org website:
http://en.wikipedia.org/wiki/Johnson_&_Johnson?
• Forbes. (2012, 05 11). Retrieved from Forbes website:
http://www.forbes.com/sites/adamhartung/2012/11/05/top-20-rd-spenders-not-good-investments/
• FP Staff. (2013, June 25). First Post. Retrieved from First Post Website:
http://www.firstpost.com/business/why-has-jj-lost-its-mulund-cosmetic-license-all-you-need-to-
know-902747.html
• Hoovers A D&B Company. (2010). Retrieved from Hoover A D&B Company Website:
http://www.hoovers.com/company-
information/cs/competition.Johnson__Johnson.74b634d0cb4011bf.html
Bibliography
THANK YOU!
Your Logo

More Related Content

What's hot

Case 2 johnson and johnson has a baby powder problem (3)
Case 2  johnson and johnson has a baby powder problem (3)Case 2  johnson and johnson has a baby powder problem (3)
Case 2 johnson and johnson has a baby powder problem (3)
Nelson Opeña
 
johnson n johnson
johnson n johnsonjohnson n johnson
johnson n johnson
anand karki
 
Johnson&Johnson
Johnson&JohnsonJohnson&Johnson
Johnson&Johnson
RazanAlsaif
 
Johnson & Johnson Crisis Communication Presentation
Johnson & Johnson Crisis Communication PresentationJohnson & Johnson Crisis Communication Presentation
Johnson & Johnson Crisis Communication Presentation
Julian Gross
 
Johnson & Johnson pp
Johnson & Johnson ppJohnson & Johnson pp
Johnson & Johnson pp
Thea Lindquist
 
Strategic Management project on Johnson & Johnson
Strategic Management project on Johnson & Johnson Strategic Management project on Johnson & Johnson
Strategic Management project on Johnson & Johnson
Shobhita Dayal
 
Johnson and johnson
Johnson and johnsonJohnson and johnson
Johnson and johnson
madhur telang
 
Factors affecting Johnson and johnson
Factors affecting Johnson and johnsonFactors affecting Johnson and johnson
Factors affecting Johnson and johnson
Deepshree Sharma
 
A Presentation on "Johnson & Johnson"
A Presentation on  "Johnson & Johnson"A Presentation on  "Johnson & Johnson"
A Presentation on "Johnson & Johnson"
Rahul Dey
 
Presentation1
Presentation1Presentation1
Presentation1
Aayushi Chhabra
 
Johnson and johnson- Talcum powder case
Johnson and johnson- Talcum powder caseJohnson and johnson- Talcum powder case
Johnson and johnson- Talcum powder case
TanveenSingh2
 
Final Presentation on Procter and Gamble
Final Presentation on Procter and GambleFinal Presentation on Procter and Gamble
Final Presentation on Procter and Gamble
Rishiraj Das
 
J and j (JOHNSON AND JOHNSON)
J and j (JOHNSON AND JOHNSON)J and j (JOHNSON AND JOHNSON)
J and j (JOHNSON AND JOHNSON)
nandhini durairaj
 
Johnson & Johnson
Johnson & JohnsonJohnson & Johnson
Johnson & Johnson
Md. Shahadat Hossain
 
Johnson & Johnson Organizational Research Project
Johnson & Johnson Organizational Research ProjectJohnson & Johnson Organizational Research Project
Johnson & Johnson Organizational Research Project
Andrea Ratz
 
M26 unilever presentation
M26 unilever presentationM26 unilever presentation
M26 unilever presentation
Ziza Bendera
 
Strategic Management in P&G
Strategic Management in P&GStrategic Management in P&G
Strategic Management in P&G
falak nawaz
 
Colgate palmolive ppt
Colgate palmolive pptColgate palmolive ppt
Colgate palmolive ppt
Shweta Sharma
 
Case Study on Johnson & Johnson
Case Study on Johnson & JohnsonCase Study on Johnson & Johnson
Case Study on Johnson & Johnson
Md. Shahadat Hossain
 
Analysis of P&G
Analysis of P&GAnalysis of P&G
Analysis of P&G
Manas Kasliwal
 

What's hot (20)

Case 2 johnson and johnson has a baby powder problem (3)
Case 2  johnson and johnson has a baby powder problem (3)Case 2  johnson and johnson has a baby powder problem (3)
Case 2 johnson and johnson has a baby powder problem (3)
 
johnson n johnson
johnson n johnsonjohnson n johnson
johnson n johnson
 
Johnson&Johnson
Johnson&JohnsonJohnson&Johnson
Johnson&Johnson
 
Johnson & Johnson Crisis Communication Presentation
Johnson & Johnson Crisis Communication PresentationJohnson & Johnson Crisis Communication Presentation
Johnson & Johnson Crisis Communication Presentation
 
Johnson & Johnson pp
Johnson & Johnson ppJohnson & Johnson pp
Johnson & Johnson pp
 
Strategic Management project on Johnson & Johnson
Strategic Management project on Johnson & Johnson Strategic Management project on Johnson & Johnson
Strategic Management project on Johnson & Johnson
 
Johnson and johnson
Johnson and johnsonJohnson and johnson
Johnson and johnson
 
Factors affecting Johnson and johnson
Factors affecting Johnson and johnsonFactors affecting Johnson and johnson
Factors affecting Johnson and johnson
 
A Presentation on "Johnson & Johnson"
A Presentation on  "Johnson & Johnson"A Presentation on  "Johnson & Johnson"
A Presentation on "Johnson & Johnson"
 
Presentation1
Presentation1Presentation1
Presentation1
 
Johnson and johnson- Talcum powder case
Johnson and johnson- Talcum powder caseJohnson and johnson- Talcum powder case
Johnson and johnson- Talcum powder case
 
Final Presentation on Procter and Gamble
Final Presentation on Procter and GambleFinal Presentation on Procter and Gamble
Final Presentation on Procter and Gamble
 
J and j (JOHNSON AND JOHNSON)
J and j (JOHNSON AND JOHNSON)J and j (JOHNSON AND JOHNSON)
J and j (JOHNSON AND JOHNSON)
 
Johnson & Johnson
Johnson & JohnsonJohnson & Johnson
Johnson & Johnson
 
Johnson & Johnson Organizational Research Project
Johnson & Johnson Organizational Research ProjectJohnson & Johnson Organizational Research Project
Johnson & Johnson Organizational Research Project
 
M26 unilever presentation
M26 unilever presentationM26 unilever presentation
M26 unilever presentation
 
Strategic Management in P&G
Strategic Management in P&GStrategic Management in P&G
Strategic Management in P&G
 
Colgate palmolive ppt
Colgate palmolive pptColgate palmolive ppt
Colgate palmolive ppt
 
Case Study on Johnson & Johnson
Case Study on Johnson & JohnsonCase Study on Johnson & Johnson
Case Study on Johnson & Johnson
 
Analysis of P&G
Analysis of P&GAnalysis of P&G
Analysis of P&G
 

Viewers also liked

Johnson & johnson
Johnson & johnsonJohnson & johnson
Johnson & johnson
Debashish Bagg
 
Five generic competitive strategies
Five generic competitive strategiesFive generic competitive strategies
Five generic competitive strategies
yutkey
 
Poter's generic strategy model
Poter's generic strategy modelPoter's generic strategy model
Poter's generic strategy model
Bharti Bhutani
 
Johnson & Johnson Marketing efforts analysis
Johnson & Johnson Marketing efforts analysisJohnson & Johnson Marketing efforts analysis
Johnson & Johnson Marketing efforts analysis
Rekha Srivatsan
 
APPLE INC.
APPLE INC.APPLE INC.
APPLE INC.
guest759c78
 
Focus Strategy(Short Tutorial)
Focus Strategy(Short Tutorial)Focus Strategy(Short Tutorial)
Focus Strategy(Short Tutorial)
debrizz
 
Succession planning
Succession planningSuccession planning
Succession planning
Rashmi Rawat
 
Transactional leadership theory
Transactional leadership theoryTransactional leadership theory
Transactional leadership theory
Zelvia Afriani II
 
Succession Planning
Succession PlanningSuccession Planning
Succession Planning
M Dalton
 
Five Generic Competitive Strategies
Five Generic Competitive StrategiesFive Generic Competitive Strategies
Five Generic Competitive Strategies
Omi Dutta
 
Succession planning
Succession planningSuccession planning
Succession planning
mayakurian
 
Succession planning ppt
Succession planning pptSuccession planning ppt
Succession planning ppt
Laura Beauchamp-Apperson
 
Presentation On Apple INC
Presentation On Apple INCPresentation On Apple INC
Presentation On Apple INC
Husnain Shah
 
Succession planning
Succession planningSuccession planning
Succession planning
immortalsam
 
Transformational Leadership
Transformational LeadershipTransformational Leadership
Transformational Leadership
Avishek Das
 

Viewers also liked (15)

Johnson & johnson
Johnson & johnsonJohnson & johnson
Johnson & johnson
 
Five generic competitive strategies
Five generic competitive strategiesFive generic competitive strategies
Five generic competitive strategies
 
Poter's generic strategy model
Poter's generic strategy modelPoter's generic strategy model
Poter's generic strategy model
 
Johnson & Johnson Marketing efforts analysis
Johnson & Johnson Marketing efforts analysisJohnson & Johnson Marketing efforts analysis
Johnson & Johnson Marketing efforts analysis
 
APPLE INC.
APPLE INC.APPLE INC.
APPLE INC.
 
Focus Strategy(Short Tutorial)
Focus Strategy(Short Tutorial)Focus Strategy(Short Tutorial)
Focus Strategy(Short Tutorial)
 
Succession planning
Succession planningSuccession planning
Succession planning
 
Transactional leadership theory
Transactional leadership theoryTransactional leadership theory
Transactional leadership theory
 
Succession Planning
Succession PlanningSuccession Planning
Succession Planning
 
Five Generic Competitive Strategies
Five Generic Competitive StrategiesFive Generic Competitive Strategies
Five Generic Competitive Strategies
 
Succession planning
Succession planningSuccession planning
Succession planning
 
Succession planning ppt
Succession planning pptSuccession planning ppt
Succession planning ppt
 
Presentation On Apple INC
Presentation On Apple INCPresentation On Apple INC
Presentation On Apple INC
 
Succession planning
Succession planningSuccession planning
Succession planning
 
Transformational Leadership
Transformational LeadershipTransformational Leadership
Transformational Leadership
 

Similar to Johnson & johnson Business Strategy

Working capital management of Jubilant Life Sciences (2)
Working capital management of Jubilant Life Sciences (2)Working capital management of Jubilant Life Sciences (2)
Working capital management of Jubilant Life Sciences (2)
Utsav Randev
 
Dabur India Ltd - A Case Study
Dabur India Ltd  - A Case StudyDabur India Ltd  - A Case Study
Dabur India Ltd - A Case Study
Ajay Dhamija
 
Ranbaxycompanyprofile
Ranbaxycompanyprofile Ranbaxycompanyprofile
Ranbaxycompanyprofile
bhawna allagh
 
Summer Internship Report
Summer Internship ReportSummer Internship Report
Summer Internship Report
Pramod Patidar
 
Dabur : PPT on Market Situational Analysis and SWOT
Dabur : PPT on Market Situational Analysis and SWOT Dabur : PPT on Market Situational Analysis and SWOT
Dabur : PPT on Market Situational Analysis and SWOT
Saraswati Tiwari
 
Vitabiotics
VitabioticsVitabiotics
Vitabiotics
Michael Mendonca
 
Top generic pharma companies in india ppt
Top generic pharma companies in india pptTop generic pharma companies in india ppt
Top generic pharma companies in india ppt
AditiMehra14
 
Drl analysis
Drl analysisDrl analysis
Drl analysis
Bibhu Prasad
 
Patanjali dant kanti
Patanjali dant kantiPatanjali dant kanti
Patanjali dant kanti
AshwiniTiwari23
 
Leisa secret
Leisa secretLeisa secret
Leisa secret
Amit Srivastava
 
Core1 intro
Core1 introCore1 intro
Core1 intro
Neeraj Mahajan
 
International Business
International BusinessInternational Business
International Business
chaityamehta2
 
Top 10 pharma manufacturers in chandigarh
Top 10 pharma manufacturers in chandigarhTop 10 pharma manufacturers in chandigarh
Top 10 pharma manufacturers in chandigarh
AditiMehra14
 
Rishabh presentation.pptx
Rishabh presentation.pptxRishabh presentation.pptx
Rishabh presentation.pptx
Rishabh Mishra
 
Janssen full analysis.pptx
Janssen full analysis.pptxJanssen full analysis.pptx
Janssen full analysis.pptx
Marina Ibrahim
 
Final report of patanjali ayurveda
Final report of patanjali ayurvedaFinal report of patanjali ayurveda
Final report of patanjali ayurveda
Vyas Ashutosh
 
HUL CASE STUDY
HUL CASE STUDY HUL CASE STUDY
HUL CASE STUDY
ANIMESHMODI1
 
Pitch deck essentials
Pitch deck essentialsPitch deck essentials
Pitch deck essentials
mjdcgb
 
Pitch Deck Essentials
Pitch Deck EssentialsPitch Deck Essentials
Pitch Deck Essentials
mjdcgb
 
P&G
P&GP&G

Similar to Johnson & johnson Business Strategy (20)

Working capital management of Jubilant Life Sciences (2)
Working capital management of Jubilant Life Sciences (2)Working capital management of Jubilant Life Sciences (2)
Working capital management of Jubilant Life Sciences (2)
 
Dabur India Ltd - A Case Study
Dabur India Ltd  - A Case StudyDabur India Ltd  - A Case Study
Dabur India Ltd - A Case Study
 
Ranbaxycompanyprofile
Ranbaxycompanyprofile Ranbaxycompanyprofile
Ranbaxycompanyprofile
 
Summer Internship Report
Summer Internship ReportSummer Internship Report
Summer Internship Report
 
Dabur : PPT on Market Situational Analysis and SWOT
Dabur : PPT on Market Situational Analysis and SWOT Dabur : PPT on Market Situational Analysis and SWOT
Dabur : PPT on Market Situational Analysis and SWOT
 
Vitabiotics
VitabioticsVitabiotics
Vitabiotics
 
Top generic pharma companies in india ppt
Top generic pharma companies in india pptTop generic pharma companies in india ppt
Top generic pharma companies in india ppt
 
Drl analysis
Drl analysisDrl analysis
Drl analysis
 
Patanjali dant kanti
Patanjali dant kantiPatanjali dant kanti
Patanjali dant kanti
 
Leisa secret
Leisa secretLeisa secret
Leisa secret
 
Core1 intro
Core1 introCore1 intro
Core1 intro
 
International Business
International BusinessInternational Business
International Business
 
Top 10 pharma manufacturers in chandigarh
Top 10 pharma manufacturers in chandigarhTop 10 pharma manufacturers in chandigarh
Top 10 pharma manufacturers in chandigarh
 
Rishabh presentation.pptx
Rishabh presentation.pptxRishabh presentation.pptx
Rishabh presentation.pptx
 
Janssen full analysis.pptx
Janssen full analysis.pptxJanssen full analysis.pptx
Janssen full analysis.pptx
 
Final report of patanjali ayurveda
Final report of patanjali ayurvedaFinal report of patanjali ayurveda
Final report of patanjali ayurveda
 
HUL CASE STUDY
HUL CASE STUDY HUL CASE STUDY
HUL CASE STUDY
 
Pitch deck essentials
Pitch deck essentialsPitch deck essentials
Pitch deck essentials
 
Pitch Deck Essentials
Pitch Deck EssentialsPitch Deck Essentials
Pitch Deck Essentials
 
P&G
P&GP&G
P&G
 

More from Priyanka Gujral

Ford motors supply chain management
Ford motors supply chain managementFord motors supply chain management
Ford motors supply chain management
Priyanka Gujral
 
Banbury Impex India
Banbury Impex IndiaBanbury Impex India
Banbury Impex India
Priyanka Gujral
 
Outsourcing to china
Outsourcing to chinaOutsourcing to china
Outsourcing to china
Priyanka Gujral
 
Orbitz E- Business
Orbitz E- BusinessOrbitz E- Business
Orbitz E- Business
Priyanka Gujral
 
Netflix
NetflixNetflix
Mahindra & mahindra in South Africa
Mahindra & mahindra in South AfricaMahindra & mahindra in South Africa
Mahindra & mahindra in South Africa
Priyanka Gujral
 
Johnson & Johnson North America
Johnson & Johnson North AmericaJohnson & Johnson North America
Johnson & Johnson North America
Priyanka Gujral
 
CRM Research at Harrah's Entertainment
CRM Research at Harrah's EntertainmentCRM Research at Harrah's Entertainment
CRM Research at Harrah's Entertainment
Priyanka Gujral
 
Coke & pepsi in india presentation
Coke & pepsi in india presentationCoke & pepsi in india presentation
Coke & pepsi in india presentation
Priyanka Gujral
 

More from Priyanka Gujral (9)

Ford motors supply chain management
Ford motors supply chain managementFord motors supply chain management
Ford motors supply chain management
 
Banbury Impex India
Banbury Impex IndiaBanbury Impex India
Banbury Impex India
 
Outsourcing to china
Outsourcing to chinaOutsourcing to china
Outsourcing to china
 
Orbitz E- Business
Orbitz E- BusinessOrbitz E- Business
Orbitz E- Business
 
Netflix
NetflixNetflix
Netflix
 
Mahindra & mahindra in South Africa
Mahindra & mahindra in South AfricaMahindra & mahindra in South Africa
Mahindra & mahindra in South Africa
 
Johnson & Johnson North America
Johnson & Johnson North AmericaJohnson & Johnson North America
Johnson & Johnson North America
 
CRM Research at Harrah's Entertainment
CRM Research at Harrah's EntertainmentCRM Research at Harrah's Entertainment
CRM Research at Harrah's Entertainment
 
Coke & pepsi in india presentation
Coke & pepsi in india presentationCoke & pepsi in india presentation
Coke & pepsi in india presentation
 

Recently uploaded

Pro Tips for Effortless Contract Management
Pro Tips for Effortless Contract ManagementPro Tips for Effortless Contract Management
Pro Tips for Effortless Contract Management
Eternity Paralegal Services
 
1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES
1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES
1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES
irhcs
 
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
concepsionchomo153
 
AI Transformation Playbook: Thinking AI-First for Your Business
AI Transformation Playbook: Thinking AI-First for Your BusinessAI Transformation Playbook: Thinking AI-First for Your Business
AI Transformation Playbook: Thinking AI-First for Your Business
Arijit Dutta
 
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
taqyea
 
Science Around Us Module 2 Matter Around Us
Science Around Us Module 2 Matter Around UsScience Around Us Module 2 Matter Around Us
Science Around Us Module 2 Matter Around Us
PennapaKeavsiri
 
Pitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deckPitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deck
HajeJanKamps
 
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
Cambridge Product Management Network
 
GKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt PresentationGKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt Presentation
GraceKohler1
 
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationInnovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Operational Excellence Consulting
 
8328958814KALYAN MATKA | MATKA RESULT | KALYAN
8328958814KALYAN MATKA | MATKA RESULT | KALYAN8328958814KALYAN MATKA | MATKA RESULT | KALYAN
8328958814KALYAN MATKA | MATKA RESULT | KALYAN
➑➌➋➑➒➎➑➑➊➍
 
Kirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper PresentationKirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip
 
The Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac SignThe Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac Sign
my Pandit
 
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
The Most Inspiring Entrepreneurs to Follow in 2024.pdfThe Most Inspiring Entrepreneurs to Follow in 2024.pdf
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
thesiliconleaders
 
Profiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdfProfiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdf
TTop Threads
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results
 
CULR Spring 2024 Journal.pdf testing for duke
CULR Spring 2024 Journal.pdf testing for dukeCULR Spring 2024 Journal.pdf testing for duke
CULR Spring 2024 Journal.pdf testing for duke
ZevinAttisha
 
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
Ksquare Energy Pvt. Ltd.
 
Discover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling ServiceDiscover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling Service
obriengroupinc04
 
Call8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessingCall8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessing
➑➌➋➑➒➎➑➑➊➍
 

Recently uploaded (20)

Pro Tips for Effortless Contract Management
Pro Tips for Effortless Contract ManagementPro Tips for Effortless Contract Management
Pro Tips for Effortless Contract Management
 
1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES
1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES
1Q24_HYUNDAI CAPITAL SERVICES INC. AND SUBSIDIARIES
 
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
欧洲杯投注-欧洲杯投注外围盘口-欧洲杯投注盘口app|【​网址​🎉ac22.net🎉​】
 
AI Transformation Playbook: Thinking AI-First for Your Business
AI Transformation Playbook: Thinking AI-First for Your BusinessAI Transformation Playbook: Thinking AI-First for Your Business
AI Transformation Playbook: Thinking AI-First for Your Business
 
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
 
Science Around Us Module 2 Matter Around Us
Science Around Us Module 2 Matter Around UsScience Around Us Module 2 Matter Around Us
Science Around Us Module 2 Matter Around Us
 
Pitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deckPitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deck
 
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
2024.06 CPMN Cambridge - Beyond Now-Next-Later.pdf
 
GKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt PresentationGKohler - Retail Scavenger Hunt Presentation
GKohler - Retail Scavenger Hunt Presentation
 
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationInnovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & Innovation
 
8328958814KALYAN MATKA | MATKA RESULT | KALYAN
8328958814KALYAN MATKA | MATKA RESULT | KALYAN8328958814KALYAN MATKA | MATKA RESULT | KALYAN
8328958814KALYAN MATKA | MATKA RESULT | KALYAN
 
Kirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper PresentationKirill Klip GEM Royalty TNR Gold Copper Presentation
Kirill Klip GEM Royalty TNR Gold Copper Presentation
 
The Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac SignThe Steadfast and Reliable Bull: Taurus Zodiac Sign
The Steadfast and Reliable Bull: Taurus Zodiac Sign
 
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
The Most Inspiring Entrepreneurs to Follow in 2024.pdfThe Most Inspiring Entrepreneurs to Follow in 2024.pdf
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
 
Profiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdfProfiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdf
 
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan ChartSatta Matka Dpboss Kalyan Matka Results Kalyan Chart
Satta Matka Dpboss Kalyan Matka Results Kalyan Chart
 
CULR Spring 2024 Journal.pdf testing for duke
CULR Spring 2024 Journal.pdf testing for dukeCULR Spring 2024 Journal.pdf testing for duke
CULR Spring 2024 Journal.pdf testing for duke
 
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
PM Surya Ghar Muft Bijli Yojana: Online Application, Eligibility, Subsidies &...
 
Discover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling ServiceDiscover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling Service
 
Call8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessingCall8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessing
 

Johnson & johnson Business Strategy

  • 1. Group members: Priyanka Gujral (CEO),(VP Legal) Amrik Singh (VP Communications) Dhruv Patel () Manpreet kaur (VP Marketing) Sukhjinder Purewal (VP Strategy) Ramraj Rajakumar ( )
  • 2.
  • 3.  Launched in 1886 by Robert Wood Johnson  World’s sixth largest premier consumer health company  Eighth largest pharmaceutical company and fifth largest biologics company  Have more than 275 operating companies around the globe in more than 60 countries employing around 128,000 people.  Johnson & Johnson’s worldwide head office is located at Brunswick, New Jersey in United States.  Embrace research and science and invent innovative products and ideas to advance the well- being of people.  Company strongly focus upon its slogan of : “CARING FOR THE WORLD, ONE PERSON AT A TIME”. https://www.youtube.com/watch?v=w729z7RDFa8 Introduction
  • 4. Commitment of giving better living
  • 5.  Baby care  Oral Health Care  Wound Care  Nicotine Replacement Theory  Skin and Hair Care  Women’s Health  Nutritionals  Non-Prescription Drugs  Eye Care Brands and Products
  • 6. PURPOSE: Bringing Science to the art of healthy living. VISION: Trusted to enrich the health & wellness of every person every day. Healthy Living. MISSION: We will be the fastest growing consumer healthcare company. CREDO: Responsibility towards Consumers, Employees, Environment & Stockholders
  • 8. Your Logo • No Substitute Best Eduaction System in USA -Hiring best professionals Great role in establishing the goodwill of the company • Infrastructure & Capital Marketing Advertisements -Innovations Deep knowledge with experience Home Country Factors helped J&J in Host Country
  • 9. Similar Products & Services in both Countries • It serves same target audience in both countries. • Suitable for middle income consumer . • Selling same product in India. • Same needs of consumers. • suitable for middle income consumer Consumers • J&J deals with consumer product and medical devices and diagnostics and it is selling the same products in USA and India. • Health Care products for Kids. • It is selling the similar products in both US and India because customer needs are same. Type of Products 21
  • 10. STRENGHTHS • Johnson & Johnson is one of the World’s Most Admired Companies • The United Nations awarded J&J the 2011 Humanitarian of the Year Award for our leading role in its Healthy Mother, Healthy Child initiative. • One of the “Top 100 Companies for Working Mothers” every year since the list was initiated 26 years ago. • Excellent distribution network as the brand is supplied to remote villages and faraway places WEAKNESSES • Maintaining a global brand can be problematic as retailers can cause sale of expired products • Being a global brand means operations are disturbed by market fluctuations OPPORTUNITIES • Acquisitions of other smaller companies and increasing broad brand presence. • Bringing out a range of more portable products for economy class and increasing rural penetration THREATS • Excessive promotion of any product making it almost generic. • Spurious brands with the name similar to existing brand name • Availability of cheap substitutes and low priced competitors SWOT ANALYSIS
  • 11. • Janssen a division of J&J dedicated to research and development. • Spends good money on R&D. • Tax issues • Fluctuation in interest, currency and inflation rates. • • High rate of Poverty • Less awareness about healthcare in rural areas • Case regarding unapproved psychiatric medications • case for promoting unapproved psychiatric medications • Slow down in govt. decisions due to political instability. • Adverse changes on foreign investment • .Corruption and bureaucratic inefficiency Political Social TechnologicalEconomic PEST ANALYSIS
  • 13. Porter’s Five Forces Threat of new entrants is Low ,due to entry barriers such as investment cap and tuff regulations. The substitute's threat is High, Example of Risperdal, latent expired in 2007 and became available in generic form. Buyer’s bargaining power is Low cost than the original version of the drug gives consumers more capacity than company. Industry Competition is Low, because of diversification and lack of giant companies Bargaining power of suppliers , diverse and wide range of lots of drugs and pharmaceutical products supplier
  • 14. Johnson & Johnson Strategy USA & INDIA • Most of the US based companies are moving their business towards India. • Globalization is also a key factor. • The sales are high in India • They also have very high comparative advantage • Proper supply chain management. • Cheap labour and abundance of raw materials Johnson and Johnson Cost Differentiation Broad Narrow
  • 15. Recommendations In order to grow and expand in India it has to take a strict care towards its safety measures otherwise it can completely lose its image.1 J&J should boast several strong nutritional brands with the emerging markets in India demanding nutritional products as new middle classes emerge, would increase its presence in one of the most attractive markets of the world at present. 2 3 J&J should open “innovation centres” in world's leading innovation hotspots such as India, with one-stop access to science and technology experts at Johnson & Johnson who can facilitate collaborations across its pharmaceutical, medical device and diagnostics and consumer companies”.
  • 16. Recommendations In India, J&J should open consumer care centres in which they should appoint health care consultants to explain about J&J products or to solve any query or give any information.4 J&J in India, should focus on expansion of its medical and diagnostics field. 5 The company should focus to enhance their future growth and consolidate their overall management by launching the advanced products and services in India in the near term.6
  • 17. Q1. Will J&J be able to get its brand image and faith back in India after the recent incident of license cancellation from opening up new plant in Mumbai due to access amount of presence of “ethylene oxide” harmful chemical in baby’s talcum powder? Q2. What should J&J do to gain more market share and increase its sales in India and in which sector from its own fields of products and brands it should emphasize more to get higher profit? Questions For You
  • 18. • avakadu.eu. (2012, January). Retrieved from avakadu.eu website: http://avakado.eu/dev/node/2585 • blogjnj. (2007, December 27). Retrieved from blogjnj website: http://www.blogjnj.com/2007/12/ • Business - standards. (2013, November 26). Retrieved from Business - standards website: http://www.business-standard.com/search?type=news&q=J+Chandurkar • Carroll, D. (2013, March 23). The Motley Fool. Retrieved from The Motley Fool Website: http://www.fool.com/investing/general/2013/03/23/can-johnson-johnson-turn-around-this-lagging- busin.aspx • en.wikipedia.org. (2013, November 18). Retrieved from en.wikipedia.org website: http://en.wikipedia.org/wiki/Johnson_&_Johnson? • Forbes. (2012, 05 11). Retrieved from Forbes website: http://www.forbes.com/sites/adamhartung/2012/11/05/top-20-rd-spenders-not-good-investments/ • FP Staff. (2013, June 25). First Post. Retrieved from First Post Website: http://www.firstpost.com/business/why-has-jj-lost-its-mulund-cosmetic-license-all-you-need-to- know-902747.html • Hoovers A D&B Company. (2010). Retrieved from Hoover A D&B Company Website: http://www.hoovers.com/company- information/cs/competition.Johnson__Johnson.74b634d0cb4011bf.html Bibliography