Networking is the number one method for finding a job. While the rules of networking have changed with social media, the core values remain the same - it's about who you know. Social networks like LinkedIn, Facebook, and Twitter provide opportunities to expand one's network and mobilize a job search. Effective social media strategies involve leveraging connections, customizing profiles, joining relevant groups, and engaging in conversations using appropriate hashtags and retweets. Mobile applications allow job seekers to discover opportunities and network in real-time, closing the gap between finding work and taking action.