1. The document summarizes discussions from a Wired social media summit about various topics like defining social networks, sports team social media strategies, measuring social media success, and Google+'s potential. 2. Speakers discussed how social networks like Twitter and Facebook represent opposite ends of the spectrum and that community is the key to media's future. 3. The NY Jets social media strategy focuses on engaging with fans across platforms and blurring the lines between being at games and online. 4. Google+ already has 40 million users and is expected to deeply integrate with Google products like Gmail and YouTube to compete more directly with Facebook.