The document analyzes the macro business environment and performs a SWOT analysis of the Indian economy. It identifies several strengths of the Indian economy, such as a large labor force, agricultural land, and growth in the IT and BPO sectors. However, it also examines weaknesses like unemployment, infrastructure issues, and unequal wealth distribution. Opportunities for India include foreign investment and trade, while threats include global economic slowdowns and volatility in oil prices. The analysis concludes by predicting 5% GDP growth for India in the coming fiscal year.

1. MACRO BUSINESS ENVIORNMENT
SWOT ANALYSIS OF INDIAN ECONOMY

2. Group members
DHRUVA KUMAR L
[1NH12MBA28]
KARTHIC A
[1NH12MBA50]
KRISHNA PRAMOD C R
[1NH12MBA54]
NITESH B
[1NZ12MBA05]
SATHVIK H P
[1NZ12MBA46]
RAJESH G
[1NZ12MBA21]

3. INDIAN ECONOMY
 By
2035 India would be the third largest
economy of the world just after US and
China as predicted by Goldman Sachs, the
Global Investment Bank
 It
will grow to 60% of size of the US
economy.

4. Features of indian economy





STRUCTURAL CHANGES IN THE INDIAN
ECONOMY
DECLINING SHARE OF PUBLIC SECTOR
DISTRIBUTION OF INCOME
CAPITAL FORMATION AND SAVINGS IN INDIA
INCREASE IN REAL NATIONAL INCOME

5. SWOT ANALYSIS OF
INDIAN ECONOMY

6. Meaning of SWOT
SWOT analysis is a structured planning method used to
evaluate
the Strengths, Weaknesses, Opportunities, and Threats
involved in a project or in a business venture. A SWOT
analysis can be carried out for a
product, place, industry or person.
It involves specifying the objective of the business
venture or project and identifying the internal and
external factors that are favorable and unfavorable to
achieving that objective.

7. •Strengths: characteristics of the business or
project that give it an advantage over others
•Weaknesses: are characteristics that give
disadvantage over others , they prevent us to
accomplish our mission or goals.
•Opportunities: this implies environment within
which an organization operates.
•Threats: elements in the environment that could
cause trouble for the business or project , they are
uncontrollable.

8. €
Labour force
€
High percentage of cultivable land
€
Diversified nature of the economy
€
Huge English speaking population, availability of skilled
manpower
€
Extensive higher education system
€
Rapid growth of IT and BPO

9. Weakness
€
Agriculture
€
Population
€
High unemployment rate
€
Poor infrastructural facilities
€
Low productivity
€
Low level of mechanization
€
Low literacy rates
€
Unequal distribution of wealth
€
Inequality in living standards

10. €
Entry of private firms
€
Foreign Direct Investment
€
Huge foreign exchange earning
€
Investment in R&D, engineering design
€
Area of biotechnology
€
Huge population of Indian Diaspora in foreign countries (NRIs)
€
Vast forest area and diverse wildlife

11. €
Global economy recession/slowdown
€
High fiscal deficit
€
Threat of government intervention in some states
€
Volatility in crude oil prices across the world
€
Growing Import bill
€
Population explosion, rate of growth of population still
high
€
Agriculture excessively dependent on monsoons

12. Future of Indian Economy

Indian economy is expected to register GDP growth of 5%
in FY13,

Inflation has remained consistently above the comfort
level and currency problems have compounded in the last
18 months.

The last couple of quarters provided some ray of hope
with the Finance Minister pushing for several reforms,
controlling FY13 fiscal deficit to 5.2% of GDP, and
targeting to lower it further to 4.8% for FY14.