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Introduction to Business Environment
Course Content  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Course Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Course Content  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],What is Business???
Contemporary Business goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Characteristics of  Business
Indian companies – Fortune 500 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Contd.. ,[object Object],[object Object],[object Object]
Rank Company Revenues ($ millions) Profits ($ millions) 1 Wal-Mart Stores 408214 14335 2 Royal Dutch Shell 285129 12518 3 Exxon Mobil 284650 19280 4 BP 246138 16578 5 Toyota Motor 204106 2256 6 Japan Post Holdings 202196 4849 7 Sinopec 187518 5756 8 State Grid 184496 -343 9 AXA 175257 5012 10 China National Petroleum (CNPC) 165496 10272
Government Control ,[object Object],[object Object],[object Object]
Diversification as a growth strategy ,[object Object],[object Object],[object Object]
Diversification: Vertical or Horizontal? ,[object Object],[object Object],[object Object]
Globalization ,[object Object],[object Object]
Nature of Competition ,[object Object],[object Object],[object Object],[object Object]
BUSINESS CHALLENGES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What do you mean by Business Environment??? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Study Business Environment ,[object Object],[object Object],[object Object],[object Object]
Types of Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Internal Environment ,[object Object],[object Object],[object Object],[object Object],[object Object]
Components of Internal Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
External Environment ,[object Object],[object Object],[object Object]
Micro Environment ,[object Object]
Micro Environment Factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Micro Environment of a typical car manufacturer Potential Supplier  Potential Customers Customers Pressure Groups For Supplies For Customers Potential Dealers Government Local Communities Components Supplier  Customers Car Dealers Competitors Stakeholders Car Manufacturer
Macro Environment ,[object Object],[object Object],[object Object],[object Object]
Economic Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Non Economic Environment ,[object Object],[object Object],[object Object],[object Object],[object Object]
Non- Economic Environment ,[object Object],[object Object],[object Object],[object Object],[object Object]
Non- Economic Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Macro Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Macro Environment ,[object Object],[object Object],[object Object],[object Object]
International Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WTO and its relevance for Indian companies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WTO and its relevance for Indian companies ,[object Object],[object Object],[object Object],[object Object],[object Object]
Overview of Business Environment Non - Economic  Environment MACRO ENVIRONMENT ECONOMIC Environment MICRO ENVIRONMENT BUSINESS Internal Environment Values,  Mission & Objectives. Human Resources, Co. Image & Brand Equity TECHNOLOGICAL FACTORS MARKETING INTERMEDIARIES DEMOGRAPHIC FACTORS SOCIAL CULTURAL FACTORS
Environmental Analysis ,[object Object],[object Object],[object Object]
Tools for Analyzing the Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Global Competiveness Index ,[object Object],[object Object],[object Object]
Delhi tops 2010 ranking of India's most competitive city ,[object Object],[object Object]
[object Object]

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Business environment ppt @ dom s

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  • 10. Rank Company Revenues ($ millions) Profits ($ millions) 1 Wal-Mart Stores 408214 14335 2 Royal Dutch Shell 285129 12518 3 Exxon Mobil 284650 19280 4 BP 246138 16578 5 Toyota Motor 204106 2256 6 Japan Post Holdings 202196 4849 7 Sinopec 187518 5756 8 State Grid 184496 -343 9 AXA 175257 5012 10 China National Petroleum (CNPC) 165496 10272
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  • 25. Micro Environment of a typical car manufacturer Potential Supplier Potential Customers Customers Pressure Groups For Supplies For Customers Potential Dealers Government Local Communities Components Supplier Customers Car Dealers Competitors Stakeholders Car Manufacturer
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  • 36. Overview of Business Environment Non - Economic Environment MACRO ENVIRONMENT ECONOMIC Environment MICRO ENVIRONMENT BUSINESS Internal Environment Values, Mission & Objectives. Human Resources, Co. Image & Brand Equity TECHNOLOGICAL FACTORS MARKETING INTERMEDIARIES DEMOGRAPHIC FACTORS SOCIAL CULTURAL FACTORS
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