SlideShare a Scribd company logo
1 of 17
#outreachmarketing @chrisabraham
ProprietaryandConfidential
How to Use Influencer Marketing
To Promote Your Book
(Engaging Influencers for my Publishing Clients)
PREPARED FOR GroupHigh Virtual Summit
April 28, 2015
@ChrisAbraham
@GroupHigh
#OutreachMarketing
#outreachmarketing @chrisabraham
ProprietaryandConfidential
Chris Abraham
@chrisabraham
@gerrisdigital
chris@gerr.is
slideshare.net/chrisabraham
youtube.com/chrisabraham
#outreachmarketing
2
linkedIn.com/in/chrisabraham
google.com/+chrisabraham
facebook.com/chrisabraham
twitter.com/chrisabraham
linkedin.com/company/gerris
google.com/+gerrisdigital
facebook.com/gerris
twitter.com/gerrisdigital
#outreachmarketing @chrisabraham
ProprietaryandConfidential
• The publishing industry has
changed in the last decade
• With eBooks, self-publishing,
and a decrease in traditional
book reading, the margins on all
but the top-sellers is paper thin
• First-time and niche authors
have much less support and
resources towards book-
promotion
• Marketing budgets have been
slashed or preserved for top
sellers and top earners (that’s
assuming you can even get a
book deal these days)
3
GLOCK: THE RISE OF AMERICA’S GUN BY PAUL M. BARRETT
#outreachmarketing @chrisabraham
ProprietaryandConfidential
• Unlike advertising or a book
tour, there is no barrier to entry
to social media
• Social media enables both
intimate one-to-one
relationships with online
influencers
• Social also enables access to
one-to-many and many-to-many
social media shares
• Influencer marketing allows
authors to identify and then
engage topically-relevant online
influencers and bloggers 4
LAW OF THE JUNGLE BY PAUL M. BARRETT
#outreachmarketing @chrisabraham
ProprietaryandConfidential
• Time, talent, and treasure are
all you need to support your
online “shadow” book launch
and book tour
• You can do it on the cheap
using just your time and talent
or you can subscribe to a
dedicated blogger outreach
platform like GroupHigh with a
little bit of treasure
• Or, you can open your wallet
and either collaborate with an
expert or hire a publicist to do
the outreach on your behalf
(I’m always happy to help) 5
SEARCH ENGINE MARKETING BY MIKE MORAN & BILL HUNT
#outreachmarketing @chrisabraham
ProprietaryandConfidential
• While social media marketing lacks formal
protocol, there are three essentials:
1. Treat everyone as if they’re a
Kardashian: be excited and grateful and
don’t take anyone for granted – no matter
how little clout (or Klout) -- and be willing
to lavish time & attention on everyone
2. Be responsive and follow up more than
once: “no reply” doesn’t mean “no”
3. Provide an exceptional gift: bloggers love
bound galleys, they love hardcover
copies drop-shipped. They’ll take
paperbacks, some prefer Amazon-
compatible downloads – but nobody at
all loves a PDF attachment
6
MINDFUL WORK BY DAVID GELLES
#outreachmarketing @chrisabraham
ProprietaryandConfidential
• In each of the preceding books, each
author was willing to lavish as many
books, at much attention, and as much
time was as required to make a
connection and honor each influencer:
• Paul M. Barrett was willing to brave
the gun message boards for Glock
• Amy Wilkinson hosted a reddit IAmA
question and answer session
• Mike Moran & Bill Hunt never met an
interview they weren’t willing to take
• David Gelles took podcast interviews
as readily as NPR interviews
7
THE CREATOR’S CODE BY AMY WILKINSON
#outreachmarketing @chrisabraham
ProprietaryandConfidential
8
WHY YOU SHOULD REACH FURTHER THAN THE A-LIST
• Top newspapers, journals, celebrity sites,
and high-status A-level blogs are highly
competitive
• Don’t forsake the crème de la crème but
don’t only rely on them to fuel your book’s
promotion – everyone’s fighting to go to
prom with the prom King and prom Queen
• If you don’t already have a brand, it’s
entirely possible to build a powerful brand
from the bottom up: blog by blog, influencer
by influencer
• Social media goes beyond blogs,
Facebook, and Twitter – don’t ignore
message boards and specialty sites
#outreachmarketing @chrisabraham
ProprietaryandConfidential
9
RULE #34B - IF IT EXISTS THERE IS BLOG OF IT
Internet rule #34 - If it exists there IS porn of it
#outreachmarketing @chrisabraham
ProprietaryandConfidential
10
THERE’S SO MUCH MORE THAN MOMMY BLOGGERS
• Paul M. Barrett made best mates with both
the pro-gun and anti-gun online – I helped
him connect with shooting sport hobbyists
on both general sports shooting and Glock-
specific message boards for his book Glock
• I found David Gelles hundreds of
influencers connected with the mindfulness
movement, both spiritual and secular
• I helped Amy Wilkinson connect with both
entrepreneurs and women with the goal of
connecting with women entrepreneurs
• Mike Moran tapped me to help him and Bill
Hunt track down everyone outside of their
personal SEO/SEM database of contacts
#outreachmarketing @chrisabraham
ProprietaryandConfidential
11
AS CHEAPLY OR AS EASILY AS YOU WANT TO SO IT
• For years, I did all of my blogger outreach
campaigns using Excel spreadsheets and
then Google Sheets
• I discovered bloggers using keywords on
Google and blog search engines and tracked
engagements on those blasted spreadsheets
• You can do it cheap and hard or spend a little
money to make it easier
• I currently use a combination of Google, SDL
SM2, InkyBee, and GroupHigh to do my
blog and blogger research
• I use GroupHigh to manage my outreach
campaigns, including contacts & follow-ups
#outreachmarketing @chrisabraham
ProprietaryandConfidential
12
REACH OUT TO WHEREVER THEY ARE
#outreachmarketing @chrisabraham
ProprietaryandConfidential
13
REACH OUT TO WHEREVER THEY ARE
#outreachmarketing @chrisabraham
ProprietaryandConfidential
14
MAKE YOUR PITCH AS PERSONABLE AS POSSIBLE
#outreachmarketing @chrisabraham
ProprietaryandConfidential
15
MOST OF THE MAGIC HAPPENS IN THE INBOX – MAKE IT
HAPPEN!
#outreachmarketing @chrisabraham
ProprietaryandConfidential
16
TWO FINAL MANTRAS TO LEAVE YOU WITH (AND
REMEMBER)
“Hugs not horns”
– Chris Abraham
“Be kind, for everyone you meet is
fighting a hard battle”
– Philo of Alexandria
(or Plato or Ian MacLaren or John Watson)
#outreachmarketing @chrisabraham
ProprietaryandConfidential
THANK YOU! ANY QUESTIONS? YES, YOU CAN START WITH
ME:
Gerris digital
@gerrisdigital
www.gerr.is
info@gerr.is
17
youtube.com/chrisabraham
linkedIn.com/in/chrisabraham
google.com/+chrisabraham
facebook.com/chrisabraham
twitter.com/chrisabraham
flickr.com/chrisabraham
slideshare.net/chrisabraham
linkedin.com/company/gerris
google.com/+gerris
facebook.com/gerris
twitter.com/gerrisdigital
chris-abraham.com
Chris Abraham
@chrisabraham
chris@gerr.is
+1 202-352-5051

More Related Content

What's hot

Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Gia Lyons
 
Social Media Intro for Small Business
Social Media Intro for Small BusinessSocial Media Intro for Small Business
Social Media Intro for Small BusinessDeb Brown
 
Social Media Power Point
Social Media Power Point Social Media Power Point
Social Media Power Point Megan LaFrance
 
Twitter Best Practices
Twitter Best PracticesTwitter Best Practices
Twitter Best PracticesFellow.app
 
Real Estate Social Media
Real Estate Social MediaReal Estate Social Media
Real Estate Social MediaChrystie Vachon
 
Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...
Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...
Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...Fellow.app
 
8 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 20108 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 2010Josh Martin
 
You Don't Need a Brand, You Need a Personality
You Don't Need a Brand, You Need a PersonalityYou Don't Need a Brand, You Need a Personality
You Don't Need a Brand, You Need a PersonalityMarketingProfs
 
How to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventHow to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventConstant Contact
 
The Art (& Law) of Blogger Relations
The Art (& Law) of Blogger RelationsThe Art (& Law) of Blogger Relations
The Art (& Law) of Blogger RelationsLaura Ciocia
 
How to Use Twitter for Marketing & PR
How to Use Twitter for Marketing & PRHow to Use Twitter for Marketing & PR
How to Use Twitter for Marketing & PRHubSpot
 
Social media marketing sales presentation fe pptx
Social media marketing sales presentation fe pptxSocial media marketing sales presentation fe pptx
Social media marketing sales presentation fe pptxneilnapier
 
Ice cream social penguin update 2012
Ice cream social   penguin update 2012Ice cream social   penguin update 2012
Ice cream social penguin update 2012Morgan Drexen
 
How to create content that engages your community and expands your reach
How to create content that engages your community and expands your reachHow to create content that engages your community and expands your reach
How to create content that engages your community and expands your reachLior Degani
 
Social media presentation.pptx (1)
Social media presentation.pptx (1)Social media presentation.pptx (1)
Social media presentation.pptx (1)Lauren Foster
 

What's hot (20)

Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)
 
Jenn Lake - Integrated Marketing Team @ Towson University - Baltimore PR Coun...
Jenn Lake - Integrated Marketing Team @ Towson University - Baltimore PR Coun...Jenn Lake - Integrated Marketing Team @ Towson University - Baltimore PR Coun...
Jenn Lake - Integrated Marketing Team @ Towson University - Baltimore PR Coun...
 
Owning Your Own Real Estate | Social Media for Real Estate Agents
Owning Your Own Real Estate | Social Media for Real Estate AgentsOwning Your Own Real Estate | Social Media for Real Estate Agents
Owning Your Own Real Estate | Social Media for Real Estate Agents
 
Social media for real estate 2015
Social media for real estate 2015Social media for real estate 2015
Social media for real estate 2015
 
Social Media Intro for Small Business
Social Media Intro for Small BusinessSocial Media Intro for Small Business
Social Media Intro for Small Business
 
Social Media Power Point
Social Media Power Point Social Media Power Point
Social Media Power Point
 
Twitter Best Practices
Twitter Best PracticesTwitter Best Practices
Twitter Best Practices
 
Real Estate Social Media
Real Estate Social MediaReal Estate Social Media
Real Estate Social Media
 
Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...
Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...
Entrepreneurial Moms - Ottawa Chapter Launch - Building Business with Social ...
 
8 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 20108 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 2010
 
Twitter for B2B
Twitter for B2BTwitter for B2B
Twitter for B2B
 
You Don't Need a Brand, You Need a Personality
You Don't Need a Brand, You Need a PersonalityYou Don't Need a Brand, You Need a Personality
You Don't Need a Brand, You Need a Personality
 
How to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventHow to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising Event
 
The Art (& Law) of Blogger Relations
The Art (& Law) of Blogger RelationsThe Art (& Law) of Blogger Relations
The Art (& Law) of Blogger Relations
 
How to Use Twitter for Marketing & PR
How to Use Twitter for Marketing & PRHow to Use Twitter for Marketing & PR
How to Use Twitter for Marketing & PR
 
Social media marketing sales presentation fe pptx
Social media marketing sales presentation fe pptxSocial media marketing sales presentation fe pptx
Social media marketing sales presentation fe pptx
 
Ice cream social penguin update 2012
Ice cream social   penguin update 2012Ice cream social   penguin update 2012
Ice cream social penguin update 2012
 
Top 10 Social Media Advertising Hacks Of All Time
Top 10 Social Media Advertising Hacks Of All TimeTop 10 Social Media Advertising Hacks Of All Time
Top 10 Social Media Advertising Hacks Of All Time
 
How to create content that engages your community and expands your reach
How to create content that engages your community and expands your reachHow to create content that engages your community and expands your reach
How to create content that engages your community and expands your reach
 
Social media presentation.pptx (1)
Social media presentation.pptx (1)Social media presentation.pptx (1)
Social media presentation.pptx (1)
 

Similar to How to Use Influencer Marketing To Promote Your Book

Digital Marketing: The New Kid on the Block
 Digital Marketing: The New Kid on the Block Digital Marketing: The New Kid on the Block
Digital Marketing: The New Kid on the BlockMaura Neill
 
Promote, Inform, & Engage Your B2B Clients & Prospects Via Social Media
Promote, Inform, & Engage Your B2B Clients & Prospects Via Social MediaPromote, Inform, & Engage Your B2B Clients & Prospects Via Social Media
Promote, Inform, & Engage Your B2B Clients & Prospects Via Social MediaCraig M. Jamieson
 
Small Business Focus: Facebook, LinkedIn, Twitter and Now Google Plus
Small Business Focus: Facebook, LinkedIn, Twitter and Now Google PlusSmall Business Focus: Facebook, LinkedIn, Twitter and Now Google Plus
Small Business Focus: Facebook, LinkedIn, Twitter and Now Google PlusSocial Media Today
 
For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...
For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...
For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...Susannah Greenberg
 
Blogger-outreach-for-pr-pros
Blogger-outreach-for-pr-prosBlogger-outreach-for-pr-pros
Blogger-outreach-for-pr-prosHugh Anderson
 
Social Media and Digital Marketing
Social Media and Digital MarketingSocial Media and Digital Marketing
Social Media and Digital MarketingMaura Neill
 
Social domination 2015 - Beginners/Moderate
Social domination 2015 - Beginners/ModerateSocial domination 2015 - Beginners/Moderate
Social domination 2015 - Beginners/ModerateHelena Walsh
 
Defining Social Media Success
Defining Social Media SuccessDefining Social Media Success
Defining Social Media SuccessNxtbook Media
 
Under30 Social Media
Under30 Social MediaUnder30 Social Media
Under30 Social Mediagregrollett
 
Effective Blogger Relations: Debunking Myths, Discovering Reality
Effective Blogger Relations: Debunking Myths, Discovering RealityEffective Blogger Relations: Debunking Myths, Discovering Reality
Effective Blogger Relations: Debunking Myths, Discovering RealityGeben Communication
 
Digital Marketing Tools to Provide Exemplary Customer Service
Digital Marketing Tools to Provide Exemplary Customer ServiceDigital Marketing Tools to Provide Exemplary Customer Service
Digital Marketing Tools to Provide Exemplary Customer ServiceMaura Neill
 
Game Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media ImpactGame Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media ImpactMelinda Venable
 
5 Steps To Maximize Social Media Impact
5 Steps To Maximize Social Media Impact5 Steps To Maximize Social Media Impact
5 Steps To Maximize Social Media ImpactResource Media
 
Spring 2014 Interviews with Leading Thought Leaders and Authors
Spring 2014 Interviews with Leading Thought Leaders and AuthorsSpring 2014 Interviews with Leading Thought Leaders and Authors
Spring 2014 Interviews with Leading Thought Leaders and AuthorsRoger Parker
 
The No-Nonsense Nonprofit Guide to Blogging
The No-Nonsense Nonprofit Guide to BloggingThe No-Nonsense Nonprofit Guide to Blogging
The No-Nonsense Nonprofit Guide to BloggingBloomerang
 
10 Best Practices for Business Success on Facebook & Twitter (updated)
10 Best Practices for Business Success on Facebook & Twitter (updated)10 Best Practices for Business Success on Facebook & Twitter (updated)
10 Best Practices for Business Success on Facebook & Twitter (updated)Molly O'Kane
 
The 7 Ingredients to My Social Media Success
The 7 Ingredients to My Social Media SuccessThe 7 Ingredients to My Social Media Success
The 7 Ingredients to My Social Media SuccessCommunicateValue.com
 
SLiM Digital Marketing Doing Workshop 2018, Darwin NT
SLiM Digital Marketing Doing Workshop 2018, Darwin NTSLiM Digital Marketing Doing Workshop 2018, Darwin NT
SLiM Digital Marketing Doing Workshop 2018, Darwin NTBluewire Media
 

Similar to How to Use Influencer Marketing To Promote Your Book (20)

Digital Marketing: The New Kid on the Block
 Digital Marketing: The New Kid on the Block Digital Marketing: The New Kid on the Block
Digital Marketing: The New Kid on the Block
 
Promote, Inform, & Engage Your B2B Clients & Prospects Via Social Media
Promote, Inform, & Engage Your B2B Clients & Prospects Via Social MediaPromote, Inform, & Engage Your B2B Clients & Prospects Via Social Media
Promote, Inform, & Engage Your B2B Clients & Prospects Via Social Media
 
Small Business Focus: Facebook, LinkedIn, Twitter and Now Google Plus
Small Business Focus: Facebook, LinkedIn, Twitter and Now Google PlusSmall Business Focus: Facebook, LinkedIn, Twitter and Now Google Plus
Small Business Focus: Facebook, LinkedIn, Twitter and Now Google Plus
 
For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...
For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...
For Self-Published Authors. Creative Content Opps. Bookexpo America uPublishU...
 
Blogger-outreach-for-pr-pros
Blogger-outreach-for-pr-prosBlogger-outreach-for-pr-pros
Blogger-outreach-for-pr-pros
 
Social Media and Digital Marketing
Social Media and Digital MarketingSocial Media and Digital Marketing
Social Media and Digital Marketing
 
Social domination 2015 - Beginners/Moderate
Social domination 2015 - Beginners/ModerateSocial domination 2015 - Beginners/Moderate
Social domination 2015 - Beginners/Moderate
 
Defining Social Media Success
Defining Social Media SuccessDefining Social Media Success
Defining Social Media Success
 
Under30 Social Media
Under30 Social MediaUnder30 Social Media
Under30 Social Media
 
Effective Blogger Relations: Debunking Myths, Discovering Reality
Effective Blogger Relations: Debunking Myths, Discovering RealityEffective Blogger Relations: Debunking Myths, Discovering Reality
Effective Blogger Relations: Debunking Myths, Discovering Reality
 
Digital Marketing Tools to Provide Exemplary Customer Service
Digital Marketing Tools to Provide Exemplary Customer ServiceDigital Marketing Tools to Provide Exemplary Customer Service
Digital Marketing Tools to Provide Exemplary Customer Service
 
Game Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media ImpactGame Changer: 5 Steps to Maximize Your Social Media Impact
Game Changer: 5 Steps to Maximize Your Social Media Impact
 
5 Steps To Maximize Social Media Impact
5 Steps To Maximize Social Media Impact5 Steps To Maximize Social Media Impact
5 Steps To Maximize Social Media Impact
 
Spring 2014 Interviews with Leading Thought Leaders and Authors
Spring 2014 Interviews with Leading Thought Leaders and AuthorsSpring 2014 Interviews with Leading Thought Leaders and Authors
Spring 2014 Interviews with Leading Thought Leaders and Authors
 
The No-Nonsense Nonprofit Guide to Blogging
The No-Nonsense Nonprofit Guide to BloggingThe No-Nonsense Nonprofit Guide to Blogging
The No-Nonsense Nonprofit Guide to Blogging
 
10 Best Practices for Business Success on Facebook & Twitter (updated)
10 Best Practices for Business Success on Facebook & Twitter (updated)10 Best Practices for Business Success on Facebook & Twitter (updated)
10 Best Practices for Business Success on Facebook & Twitter (updated)
 
5 killer social media tips
5 killer social media tips5 killer social media tips
5 killer social media tips
 
The 7 Ingredients to My Social Media Success
The 7 Ingredients to My Social Media SuccessThe 7 Ingredients to My Social Media Success
The 7 Ingredients to My Social Media Success
 
Social media workshop presentation
Social media workshop presentationSocial media workshop presentation
Social media workshop presentation
 
SLiM Digital Marketing Doing Workshop 2018, Darwin NT
SLiM Digital Marketing Doing Workshop 2018, Darwin NTSLiM Digital Marketing Doing Workshop 2018, Darwin NT
SLiM Digital Marketing Doing Workshop 2018, Darwin NT
 

More from Gerris

How To Manage Your Wikipedia Page
How To Manage Your Wikipedia PageHow To Manage Your Wikipedia Page
How To Manage Your Wikipedia PageGerris
 
Tsmm tsm media kit 020615 us
Tsmm tsm media kit 020615 usTsmm tsm media kit 020615 us
Tsmm tsm media kit 020615 usGerris
 
Digital and Online Reputation Management by Chris Abraham of Gerris for The S...
Digital and Online Reputation Management by Chris Abraham of Gerris for The S...Digital and Online Reputation Management by Chris Abraham of Gerris for The S...
Digital and Online Reputation Management by Chris Abraham of Gerris for The S...Gerris
 
Gerris Capabilities Deck (Kitchen Sink Version)
Gerris Capabilities Deck (Kitchen Sink Version)Gerris Capabilities Deck (Kitchen Sink Version)
Gerris Capabilities Deck (Kitchen Sink Version)Gerris
 
Why Clickagy Data Sheet
Why Clickagy Data SheetWhy Clickagy Data Sheet
Why Clickagy Data SheetGerris
 
Mizuno Running Mezamashii Long Tail Blogger Outreach Case Study
Mizuno Running Mezamashii Long Tail Blogger Outreach Case StudyMizuno Running Mezamashii Long Tail Blogger Outreach Case Study
Mizuno Running Mezamashii Long Tail Blogger Outreach Case StudyGerris
 
Influencer Outreach is the New Link Building SEO
Influencer Outreach is the New Link Building SEOInfluencer Outreach is the New Link Building SEO
Influencer Outreach is the New Link Building SEOGerris
 
Healthcare infographic
Healthcare infographicHealthcare infographic
Healthcare infographicGerris
 
The Smart Guide to Working With Bloggers: A Compilation of Expert Advice
The Smart Guide to Working With Bloggers: A Compilation of Expert AdviceThe Smart Guide to Working With Bloggers: A Compilation of Expert Advice
The Smart Guide to Working With Bloggers: A Compilation of Expert AdviceGerris
 
How to Engage Bloggers Down the Long Tail
How to Engage Bloggers Down the Long TailHow to Engage Bloggers Down the Long Tail
How to Engage Bloggers Down the Long TailGerris
 
Media Kit for The Social Media Monthly and The Startup Monthly Magazines
Media Kit for The Social Media Monthly and The Startup Monthly MagazinesMedia Kit for The Social Media Monthly and The Startup Monthly Magazines
Media Kit for The Social Media Monthly and The Startup Monthly MagazinesGerris
 
Trust is the New Currency: Innovative Models for Business Transactions
Trust is the New Currency: Innovative Models for Business TransactionsTrust is the New Currency: Innovative Models for Business Transactions
Trust is the New Currency: Innovative Models for Business TransactionsGerris
 
"Trust is the New Currency" Webinar Slides by Chris Abraham
"Trust is the New Currency" Webinar Slides by Chris Abraham"Trust is the New Currency" Webinar Slides by Chris Abraham
"Trust is the New Currency" Webinar Slides by Chris AbrahamGerris
 
Identifying & Creating Nonprofit Content and Content Strategy
Identifying & Creating Nonprofit Content and Content StrategyIdentifying & Creating Nonprofit Content and Content Strategy
Identifying & Creating Nonprofit Content and Content StrategyGerris
 
Google+ for Brands Best in Show Webinar
Google+ for Brands Best in Show WebinarGoogle+ for Brands Best in Show Webinar
Google+ for Brands Best in Show WebinarGerris
 
Long Tail Blogger Outreach Webinar
Long Tail Blogger Outreach WebinarLong Tail Blogger Outreach Webinar
Long Tail Blogger Outreach WebinarGerris
 
Unison Agency Case Studies
Unison Agency Case StudiesUnison Agency Case Studies
Unison Agency Case StudiesGerris
 
Blog Yourself into Your Dream Job
Blog Yourself into Your Dream JobBlog Yourself into Your Dream Job
Blog Yourself into Your Dream JobGerris
 
Google+ For Business Webinar Slides
Google+ For Business Webinar SlidesGoogle+ For Business Webinar Slides
Google+ For Business Webinar SlidesGerris
 
Fresh Air Fund case study
Fresh Air Fund case studyFresh Air Fund case study
Fresh Air Fund case studyGerris
 

More from Gerris (20)

How To Manage Your Wikipedia Page
How To Manage Your Wikipedia PageHow To Manage Your Wikipedia Page
How To Manage Your Wikipedia Page
 
Tsmm tsm media kit 020615 us
Tsmm tsm media kit 020615 usTsmm tsm media kit 020615 us
Tsmm tsm media kit 020615 us
 
Digital and Online Reputation Management by Chris Abraham of Gerris for The S...
Digital and Online Reputation Management by Chris Abraham of Gerris for The S...Digital and Online Reputation Management by Chris Abraham of Gerris for The S...
Digital and Online Reputation Management by Chris Abraham of Gerris for The S...
 
Gerris Capabilities Deck (Kitchen Sink Version)
Gerris Capabilities Deck (Kitchen Sink Version)Gerris Capabilities Deck (Kitchen Sink Version)
Gerris Capabilities Deck (Kitchen Sink Version)
 
Why Clickagy Data Sheet
Why Clickagy Data SheetWhy Clickagy Data Sheet
Why Clickagy Data Sheet
 
Mizuno Running Mezamashii Long Tail Blogger Outreach Case Study
Mizuno Running Mezamashii Long Tail Blogger Outreach Case StudyMizuno Running Mezamashii Long Tail Blogger Outreach Case Study
Mizuno Running Mezamashii Long Tail Blogger Outreach Case Study
 
Influencer Outreach is the New Link Building SEO
Influencer Outreach is the New Link Building SEOInfluencer Outreach is the New Link Building SEO
Influencer Outreach is the New Link Building SEO
 
Healthcare infographic
Healthcare infographicHealthcare infographic
Healthcare infographic
 
The Smart Guide to Working With Bloggers: A Compilation of Expert Advice
The Smart Guide to Working With Bloggers: A Compilation of Expert AdviceThe Smart Guide to Working With Bloggers: A Compilation of Expert Advice
The Smart Guide to Working With Bloggers: A Compilation of Expert Advice
 
How to Engage Bloggers Down the Long Tail
How to Engage Bloggers Down the Long TailHow to Engage Bloggers Down the Long Tail
How to Engage Bloggers Down the Long Tail
 
Media Kit for The Social Media Monthly and The Startup Monthly Magazines
Media Kit for The Social Media Monthly and The Startup Monthly MagazinesMedia Kit for The Social Media Monthly and The Startup Monthly Magazines
Media Kit for The Social Media Monthly and The Startup Monthly Magazines
 
Trust is the New Currency: Innovative Models for Business Transactions
Trust is the New Currency: Innovative Models for Business TransactionsTrust is the New Currency: Innovative Models for Business Transactions
Trust is the New Currency: Innovative Models for Business Transactions
 
"Trust is the New Currency" Webinar Slides by Chris Abraham
"Trust is the New Currency" Webinar Slides by Chris Abraham"Trust is the New Currency" Webinar Slides by Chris Abraham
"Trust is the New Currency" Webinar Slides by Chris Abraham
 
Identifying & Creating Nonprofit Content and Content Strategy
Identifying & Creating Nonprofit Content and Content StrategyIdentifying & Creating Nonprofit Content and Content Strategy
Identifying & Creating Nonprofit Content and Content Strategy
 
Google+ for Brands Best in Show Webinar
Google+ for Brands Best in Show WebinarGoogle+ for Brands Best in Show Webinar
Google+ for Brands Best in Show Webinar
 
Long Tail Blogger Outreach Webinar
Long Tail Blogger Outreach WebinarLong Tail Blogger Outreach Webinar
Long Tail Blogger Outreach Webinar
 
Unison Agency Case Studies
Unison Agency Case StudiesUnison Agency Case Studies
Unison Agency Case Studies
 
Blog Yourself into Your Dream Job
Blog Yourself into Your Dream JobBlog Yourself into Your Dream Job
Blog Yourself into Your Dream Job
 
Google+ For Business Webinar Slides
Google+ For Business Webinar SlidesGoogle+ For Business Webinar Slides
Google+ For Business Webinar Slides
 
Fresh Air Fund case study
Fresh Air Fund case studyFresh Air Fund case study
Fresh Air Fund case study
 

Recently uploaded

A chronological journey of jobs and responsibilities.
A chronological journey of jobs and responsibilities.A chronological journey of jobs and responsibilities.
A chronological journey of jobs and responsibilities.Stacey Cost
 
Webinar: What the Hell is Legitimate Interest?
Webinar: What the Hell is Legitimate Interest?Webinar: What the Hell is Legitimate Interest?
Webinar: What the Hell is Legitimate Interest?NapierPR
 
Being a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing SummitBeing a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing SummitPieter Brinkman
 
Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdf
Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdfLicença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdf
Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdfLotter Pro Brasil
 
How to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing AgencyHow to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing AgencyEnvi Guru
 
Social Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdfSocial Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdfReportGarden
 
Taking The Guesswork Out of Your Lead Generation Campaign
Taking The Guesswork Out of Your Lead Generation CampaignTaking The Guesswork Out of Your Lead Generation Campaign
Taking The Guesswork Out of Your Lead Generation CampaignMartal Group
 
Using GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptx
Using GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptxUsing GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptx
Using GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptxGreg Jarboe
 
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxBlue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxayush20231
 
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARUATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARUsayangkamuu240203
 
The Wide-Format Experience | PrintAction
The Wide-Format Experience | PrintActionThe Wide-Format Experience | PrintAction
The Wide-Format Experience | PrintActionVictoria Gaitskell
 
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdfAffiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdfatinukehassan87
 
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdfReport-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdfhello268406
 
Beyond the Basics: Enhanced Strategies for Next-Level Advertising
Beyond the Basics: Enhanced Strategies for Next-Level AdvertisingBeyond the Basics: Enhanced Strategies for Next-Level Advertising
Beyond the Basics: Enhanced Strategies for Next-Level AdvertisingJessieGoodrum1
 
Why Digital Marketing Important for our Business.pdf
Why Digital Marketing Important for our Business.pdfWhy Digital Marketing Important for our Business.pdf
Why Digital Marketing Important for our Business.pdfInfyQ Seo Experts
 
SES London 2009 Beyond Linkbait Greg Jarboe.ppt
SES London 2009 Beyond Linkbait Greg Jarboe.pptSES London 2009 Beyond Linkbait Greg Jarboe.ppt
SES London 2009 Beyond Linkbait Greg Jarboe.pptGreg Jarboe
 
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond GoogleBrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond GoogleSimilarweb
 
The ClearVoice Approach to Content Audits
The ClearVoice Approach to Content AuditsThe ClearVoice Approach to Content Audits
The ClearVoice Approach to Content AuditsClearVoice
 
The BoF Brand Magic Index Volume Two — Preview.pdf
The BoF Brand Magic Index Volume Two — Preview.pdfThe BoF Brand Magic Index Volume Two — Preview.pdf
The BoF Brand Magic Index Volume Two — Preview.pdfhannahcrump4
 

Recently uploaded (20)

A chronological journey of jobs and responsibilities.
A chronological journey of jobs and responsibilities.A chronological journey of jobs and responsibilities.
A chronological journey of jobs and responsibilities.
 
Webinar: What the Hell is Legitimate Interest?
Webinar: What the Hell is Legitimate Interest?Webinar: What the Hell is Legitimate Interest?
Webinar: What the Hell is Legitimate Interest?
 
Being a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing SummitBeing a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing Summit
 
Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdf
Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdfLicença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdf
Licença Lotter Pro - Conheça o Certificado Oficial da Licença Lotter Pro.pdf
 
Media Wall Street | Best Branding And Marketing Agency In Chandigarh
Media Wall Street | Best Branding And Marketing Agency In ChandigarhMedia Wall Street | Best Branding And Marketing Agency In Chandigarh
Media Wall Street | Best Branding And Marketing Agency In Chandigarh
 
How to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing AgencyHow to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing Agency
 
Social Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdfSocial Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdf
 
Taking The Guesswork Out of Your Lead Generation Campaign
Taking The Guesswork Out of Your Lead Generation CampaignTaking The Guesswork Out of Your Lead Generation Campaign
Taking The Guesswork Out of Your Lead Generation Campaign
 
Using GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptx
Using GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptxUsing GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptx
Using GA 4 to to Prove Value - Greg Jarboe - Aug 8, 2023.pptx
 
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxBlue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
 
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARUATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
 
The Wide-Format Experience | PrintAction
The Wide-Format Experience | PrintActionThe Wide-Format Experience | PrintAction
The Wide-Format Experience | PrintAction
 
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdfAffiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
 
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdfReport-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
 
Beyond the Basics: Enhanced Strategies for Next-Level Advertising
Beyond the Basics: Enhanced Strategies for Next-Level AdvertisingBeyond the Basics: Enhanced Strategies for Next-Level Advertising
Beyond the Basics: Enhanced Strategies for Next-Level Advertising
 
Why Digital Marketing Important for our Business.pdf
Why Digital Marketing Important for our Business.pdfWhy Digital Marketing Important for our Business.pdf
Why Digital Marketing Important for our Business.pdf
 
SES London 2009 Beyond Linkbait Greg Jarboe.ppt
SES London 2009 Beyond Linkbait Greg Jarboe.pptSES London 2009 Beyond Linkbait Greg Jarboe.ppt
SES London 2009 Beyond Linkbait Greg Jarboe.ppt
 
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond GoogleBrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
 
The ClearVoice Approach to Content Audits
The ClearVoice Approach to Content AuditsThe ClearVoice Approach to Content Audits
The ClearVoice Approach to Content Audits
 
The BoF Brand Magic Index Volume Two — Preview.pdf
The BoF Brand Magic Index Volume Two — Preview.pdfThe BoF Brand Magic Index Volume Two — Preview.pdf
The BoF Brand Magic Index Volume Two — Preview.pdf
 

How to Use Influencer Marketing To Promote Your Book