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Slides - The 4 Golden Rules Of Mobility
1.
Obey the 4
Golden Rules of Mobility Chuck Goldman, Founder & Chief Strategy Officer Wednesday, November 28, 2012
2.
Please ask questions
through GoToMeeting for the live Q&A at the end of today’s presentation. To continue the discussion on Twitter, please use #MAMwebinar 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 2
3.
300 MILLION iPhone
& iPads sold 400 MILLION Android devices sold 10 MILLION preorders for iPhone 5 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 3
4.
11/28/2012
IT This content is copyright of © Apperian 2012. All rights reserved. 4
5.
2000 of 6700
employees are BYOD “Security is a high priority for us. We are giving them [employees] access to their own information in a form factor they feel comfortable with.” Edgar Aduilar, Mastercard 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 5
6.
70k employees
Allstate 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 6
7.
Apperian Survey Results
76% 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 7
8.
Mobile is IMPORTANT
to getting my job done 91% 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 8
9.
IT Under Pressure 11/28/2012
This content is copyright of © Apperian 2012. All rights reserved. 9
10.
No wonder IT
has a head ache… 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 10
11.
To get started…
…you need a strategy 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 11
12.
Start with the
end goal 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 12
13.
Your Mobile Mission
1. Secure corporate data • During and post employment • Theft and device loss 2. Maximize ROI 3. Innovate for new business opportunitie 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 13
14.
But there are
rules! 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 14
15.
Mobile Strategy Rule
#1 “When is my device 1. Do no harm! no longer my device?” - BYOD User with MDM • Don’t wipe a user’s device • Don’t withhold email as punishment • Don’t have access to personal content (pictures, contacts, etc.) • Don’t disable device features 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 15
16.
Mobile Strategy Rule
#2 2. Be invisiblemuch as possible) (as • Let users use the native OS experience (mail, calendar, contacts) • Don’t add too many hoops to jump through… they will work around them • Provide native corporate apps for corporate systems (sales, HR, etc) 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 16
17.
Mobile Strategy Rule
#3 3. Protect the endpoint The cost of the phone? $600 The cost of the data in apps? Priceless. “We’re in the data security business, not the device management & tracking business” -Ed, VP of Mobility 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 17
18.
Mobile Strategy Rule
#4 Don’t touch the code. Required SDK = FAIL 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 18
19.
Secret to pulling
off the Mission Stop worrying about the device; pay attention to the lifecycle of the apps 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 19
20.
App Lifecycle Strategy
Acquiring Apps Understanding App behavior Securing mobile apps Managing all aspects Deploying Apps MAM 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 20
21.
Mission Success for
Security! 1. Devices come and go, but Apps live forever, so secure it once 2. Know your apps inside & out before deploying 3. Use an App-level VPN (it’s invisible) • Secure connection between the enterprise network and app • Doesn’t let other traffic (& malware) onto the enterprise network 4. Protect the data BEFORE it’s lost/stolen with app- level encryption & pass-code 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 21
22.
Mission Success for
ROI 1. Keep IT overhead costs down for support and management. 2. User adoption of apps = higher ROI 3. Self service is a win-win 4. Cloud-based solutions keeps CapEx low 5. Keep IT focused on strategic initiatives 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 22
23.
Mission Success for
Innovation 1. Build amazing enterprise apps! 2. Take advantage of device HW capabilities 3. Utilize new data types like geo-location 4. Think like a consumer app, secure like an enterprise app 5. Build an internal mobile community who can provide ideas and feedback 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 23
24.
Your Mobile Mission 1.
Secure corporate data 2. Maximize ROI 3. Innovate for new business opportunities Obey the Rules 1. Do no harm 2. Be invisible 3. Protect the endpoint 4. Don’t touch the code 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 24
25.
Q&A
#MAMwebinar 11/28/2012 This content is copyright of © Apperian 2012. All rights reserved. 25
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