Why You Must Mobilize Your Workforce. Now.

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Gain innovative edge. Attract top talent. Be a leader in your industry. Mobilize your workforce. Jeremy Majchzrak, VP of Client Services at Apperian addresses your pressing mobilization questions:
- What does “mobilize my workforce” really mean?
- Why are we shifting to mobilization?
- Why now?
- Where do I start?

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Why You Must Mobilize Your Workforce. Now.

  1. 1. Why You Must Mobilize Your Workforce. Now. Jeremy Majchzrak, VP of Client Services June 6, 2012 #mobilizeWednesday, June 6, 12
  2. 2. What does “mobilize my workforce” really mean? Why are we shifting to mobilization? Why now? Where do I start?Wednesday, June 6, 12
  3. 3. Untether your team from their desktops.Wednesday, June 6, 12
  4. 4. What’s Changed to Prompt This Shift? Emergence of Apps! Not Enough! Drive Value!Wednesday, June 6, 12
  5. 5. Move NowWednesday, June 6, 12
  6. 6. Move Now You can’t afford to wait until things settle down.Wednesday, June 6, 12
  7. 7. Move Now You can’t afford to wait until things settle down. Be agile.Wednesday, June 6, 12
  8. 8. Move Now You can’t afford to wait until things settle down. Be agile. Get off the sinking ships of technology ASAP.Wednesday, June 6, 12
  9. 9. Move Now You can’t afford to wait until things settle down. Be agile. Get off the sinking ships of technology ASAP. Vet best approach for your business.Wednesday, June 6, 12
  10. 10. Move Now You can’t afford to wait until things settle down. Be agile. Get off the sinking ships of technology ASAP. Vet best approach for your business. Regularly review priorities.Wednesday, June 6, 12
  11. 11. Where To StartWednesday, June 6, 12
  12. 12. Where To Start Talk to your A-playersWednesday, June 6, 12
  13. 13. Where To Start Talk to your A-players They’re already using mobile technologies that aren’t yet supported by the company.Wednesday, June 6, 12
  14. 14. Where To Start Talk to your A-players They’re already using mobile technologies that aren’t yet supported by the company. Which teams? Which core job functions? Do current systems have a mobile component?Wednesday, June 6, 12
  15. 15. Where To Start Talk to your A-players They’re already using mobile technologies that aren’t yet supported by the company. Which teams? Which core job functions? Do current systems have a mobile component? Create a competitive advantage.Wednesday, June 6, 12
  16. 16. Where To Start Talk to your A-players They’re already using mobile technologies that aren’t yet supported by the company. Which teams? Which core job functions? Do current systems have a mobile component? Create a competitive advantage. (e.g., proposals on the fly, supreme customer service, immediate access to information)Wednesday, June 6, 12
  17. 17. Where To StartWednesday, June 6, 12
  18. 18. Where To Start Define ROI expectationsWednesday, June 6, 12
  19. 19. Where To Start Define ROI expectations How much lift can you get? How will you measure it?Wednesday, June 6, 12
  20. 20. Where To Start Define ROI expectations How much lift can you get? How will you measure it? Efficiency and productivity gains are great, but not enough.Wednesday, June 6, 12
  21. 21. Where To Start Define ROI expectations How much lift can you get? How will you measure it? Efficiency and productivity gains are great, but not enough. Swing for the fences -- change the game -- before your competition does.Wednesday, June 6, 12
  22. 22. Where To StartWednesday, June 6, 12
  23. 23. Where To Start Address Technology Management ChallengesWednesday, June 6, 12
  24. 24. Where To Start Address Technology Management Challenges Mobile devices are different than laptops and desktops. Single vs. multi-user devices.Wednesday, June 6, 12
  25. 25. Where To Start Address Technology Management Challenges Mobile devices are different than laptops and desktops. Single vs. multi-user devices. Deployment doesn’t have to be an enormous effort.Wednesday, June 6, 12
  26. 26. Where To Start Address Technology Management Challenges Mobile devices are different than laptops and desktops. Single vs. multi-user devices. Deployment doesn’t have to be an enormous effort. Management platforms are strategic enablers. Minimal time to value.Wednesday, June 6, 12
  27. 27. Where To StartWednesday, June 6, 12
  28. 28. Where To Start What apps do you need?Wednesday, June 6, 12
  29. 29. Where To Start What apps do you need? Drive business value.Wednesday, June 6, 12
  30. 30. Where To Start What apps do you need? Drive business value. Build or buy?Wednesday, June 6, 12
  31. 31. Where To Start What apps do you need? Drive business value. Build or buy? Many off the shelf apps are awesome.Wednesday, June 6, 12
  32. 32. Where To Start What apps do you need? Drive business value. Build or buy? Many off the shelf apps are awesome. A killer custom app can transform your business.Wednesday, June 6, 12
  33. 33. Building AppsWednesday, June 6, 12
  34. 34. Building Apps Think mobile first.Wednesday, June 6, 12
  35. 35. Building Apps Think mobile first. Don’t port existing applications to mobile. They weren’t designed for mobile.Wednesday, June 6, 12
  36. 36. Building Apps Think mobile first. Don’t port existing applications to mobile. They weren’t designed for mobile. Define required features for streamlined, focused, elegant apps.Wednesday, June 6, 12
  37. 37. Building Apps Think mobile first. Don’t port existing applications to mobile. They weren’t designed for mobile. Define required features for streamlined, focused, elegant apps. Streamlined apps can easily be ported to other platforms.Wednesday, June 6, 12
  38. 38. Building AppsWednesday, June 6, 12
  39. 39. Building Apps Don’t skimp on design & user experience.Wednesday, June 6, 12
  40. 40. Building Apps Don’t skimp on design & user experience. Native vs. HTML5Wednesday, June 6, 12
  41. 41. Building Apps Don’t skimp on design & user experience. Native vs. HTML5 Choose the right platform for the jobWednesday, June 6, 12
  42. 42. Building Apps Don’t skimp on design & user experience. Native vs. HTML5 Choose the right platform for the job What’s cheaper, a cross-platform with poor UX that no one uses vs. multiple native apps that have high adoption?Wednesday, June 6, 12
  43. 43. Building AppsWednesday, June 6, 12
  44. 44. Building Apps Add value regularly.Wednesday, June 6, 12
  45. 45. Building Apps Add value regularly. Release often.Wednesday, June 6, 12
  46. 46. Building Apps Add value regularly. Release often. Use in-app analytics to understand usage.Wednesday, June 6, 12
  47. 47. Building Apps Add value regularly. Release often. Use in-app analytics to understand usage. Crowdsource for new features and improvements.Wednesday, June 6, 12
  48. 48. Mobilize your workforce. Now.Wednesday, June 6, 12

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