Evaluation question two
•Download as PPT, PDF•
0 likes•144 views
The document discusses maintaining consistency across various marketing materials for a music artist. It notes that the images, fonts, colors, makeup, jewelry, clothing, and location featured in the artist's music video, album packaging (digipak), and advertisements are all the same. This consistency helps tie the different materials together and reinforce the artist's brand and R&B genre.
Report
Share
Report
Share
Recommended
Question 2
The document discusses the use of typography, sets, costumes, lighting, editing, and synergy across various media products to advertise Rihanna's song and album "Stay". Serif and sans serif fonts were used in the minimalist music video logo to represent formality and simplicity. Black was used extensively to symbolize class, pain, and sadness. Minimalistic sets focused attention on the artist. Costumes like a black slip could be seen as objectifying but also conveyed emotion. Lighting used high and low key effects and spotlights. Editing drained color in older footage to contrast emotions. Potential synergy products included perfume, t-shirts, and using the song in a film.
Brand Guidelines
Brand guidelines provide essential information about an artist's brand, including their history, vision, personality, and values to ensure consistency. The document discusses guidelines created for an artist, including a simple block font logo to appeal to all genders without conforming to a specific style. The logo's bold letters and dark background contrast with bright text to convey the song's dark undertone but positive message. Muted tones rather than bold colors were chosen for most elements like clothing, logo, and ads to fit the song's pop genre while departing from typical bright conventions through consistency and a cohesive theme.
Evaluation 2
The document discusses the effectiveness of combining a main product with ancillary texts while maintaining an underlying theme. The author's main product is a music video with a circus theme portrayed through costumes like a ringleader coat. Ancillary products like a digipak and magazine ad use circus elements like borders and matching color schemes to clearly link them to the main theme. Consistency across products helps build the brand and allows audiences to recognize related works, potentially increasing sales.
Evaluation 2 Final
The document discusses the effectiveness of combining a main product with ancillary texts while maintaining an underlying theme. The author's main product is a music video with a circus theme portrayed through costumes like a ringleader coat. Ancillary products like a digipak and magazine ad use circus elements like borders and matching color schemes to clearly link them to the main theme. Consistency across products helps build the brand and allows audiences to recognize related works, potentially increasing sales.
Media evaluation 2
The document discusses how the combination of the main product (music video) and ancillary texts (digipak and advert) effectively convey consistent themes, narratives, and portrayals. Specifically:
- Black and white is used throughout to represent sadness/isolation and fit rock-pop conventions.
- Themes of loneliness and isolation are portrayed through parental disconnection and physical separation of the artists.
- Similar simple locations, costumes, fonts, and narratives portraying a love rejected by society are featured across all pieces to clearly convey the intended message.
- Character portrayals remain consistent, with one artist weaker/less confident and the other stronger/more powerful.
Evaluation Question 4 - Gemma Horgan A2 Media Studies
This document discusses how the media product challenges and develops conventions of real media products. It draws inspiration from The 1975's "Robbers" music video, replicating shots like the bloody hand but using it differently. It focuses on a single protagonist, challenging conventions of showing full bands. The product also draws from Pink's "Perfect" in tackling depression through narrative. While keeping some conventions like simple digipak designs, it challenges others like not showing instruments in the performance scenes.
Evaluation Question 2
The document discusses the effectiveness of combining ancillary texts like a digipak and magazine advert with a main music product.
The digipak uses images from the music video throughout its four panels to create coherence between the products. Panel 1 features a striking image of the performer to familiarize audiences. Panels 2-3 continue linking themes and locations from the video. Panel 4 includes a black and white image and track list.
The magazine advert also uses an image from the shooting of the music video. It was chosen over a digipak image because it better conveys themes without showing faces. The first panel of the digipak is also included to link the two ancillary texts and aid recognition for consumers
How effective is the combination of your main product and ancillary tasks?
1) The document discusses how the author created ancillary products including an advert, CD case, and album art to promote a music video they produced, and ensured these products were effectively cross-promotional.
2) Techniques used included maintaining a consistent color scheme, style, and fonts across products to reflect the folk genre of the music and strengthen connections. Imagery also suggested themes from the music video like travel.
3) While the products were largely successful in cross-promoting each other through shared visual elements, the author notes the advert could have more explicitly promoted the music video over the album. Overall consistency of style and genre cues helped tie the ancillary works back to the main music product.
Recommended
Question 2
The document discusses the use of typography, sets, costumes, lighting, editing, and synergy across various media products to advertise Rihanna's song and album "Stay". Serif and sans serif fonts were used in the minimalist music video logo to represent formality and simplicity. Black was used extensively to symbolize class, pain, and sadness. Minimalistic sets focused attention on the artist. Costumes like a black slip could be seen as objectifying but also conveyed emotion. Lighting used high and low key effects and spotlights. Editing drained color in older footage to contrast emotions. Potential synergy products included perfume, t-shirts, and using the song in a film.
Brand Guidelines
Brand guidelines provide essential information about an artist's brand, including their history, vision, personality, and values to ensure consistency. The document discusses guidelines created for an artist, including a simple block font logo to appeal to all genders without conforming to a specific style. The logo's bold letters and dark background contrast with bright text to convey the song's dark undertone but positive message. Muted tones rather than bold colors were chosen for most elements like clothing, logo, and ads to fit the song's pop genre while departing from typical bright conventions through consistency and a cohesive theme.
Evaluation 2
The document discusses the effectiveness of combining a main product with ancillary texts while maintaining an underlying theme. The author's main product is a music video with a circus theme portrayed through costumes like a ringleader coat. Ancillary products like a digipak and magazine ad use circus elements like borders and matching color schemes to clearly link them to the main theme. Consistency across products helps build the brand and allows audiences to recognize related works, potentially increasing sales.
Evaluation 2 Final
The document discusses the effectiveness of combining a main product with ancillary texts while maintaining an underlying theme. The author's main product is a music video with a circus theme portrayed through costumes like a ringleader coat. Ancillary products like a digipak and magazine ad use circus elements like borders and matching color schemes to clearly link them to the main theme. Consistency across products helps build the brand and allows audiences to recognize related works, potentially increasing sales.
Media evaluation 2
The document discusses how the combination of the main product (music video) and ancillary texts (digipak and advert) effectively convey consistent themes, narratives, and portrayals. Specifically:
- Black and white is used throughout to represent sadness/isolation and fit rock-pop conventions.
- Themes of loneliness and isolation are portrayed through parental disconnection and physical separation of the artists.
- Similar simple locations, costumes, fonts, and narratives portraying a love rejected by society are featured across all pieces to clearly convey the intended message.
- Character portrayals remain consistent, with one artist weaker/less confident and the other stronger/more powerful.
Evaluation Question 4 - Gemma Horgan A2 Media Studies
This document discusses how the media product challenges and develops conventions of real media products. It draws inspiration from The 1975's "Robbers" music video, replicating shots like the bloody hand but using it differently. It focuses on a single protagonist, challenging conventions of showing full bands. The product also draws from Pink's "Perfect" in tackling depression through narrative. While keeping some conventions like simple digipak designs, it challenges others like not showing instruments in the performance scenes.
Evaluation Question 2
The document discusses the effectiveness of combining ancillary texts like a digipak and magazine advert with a main music product.
The digipak uses images from the music video throughout its four panels to create coherence between the products. Panel 1 features a striking image of the performer to familiarize audiences. Panels 2-3 continue linking themes and locations from the video. Panel 4 includes a black and white image and track list.
The magazine advert also uses an image from the shooting of the music video. It was chosen over a digipak image because it better conveys themes without showing faces. The first panel of the digipak is also included to link the two ancillary texts and aid recognition for consumers
How effective is the combination of your main product and ancillary tasks?
1) The document discusses how the author created ancillary products including an advert, CD case, and album art to promote a music video they produced, and ensured these products were effectively cross-promotional.
2) Techniques used included maintaining a consistent color scheme, style, and fonts across products to reflect the folk genre of the music and strengthen connections. Imagery also suggested themes from the music video like travel.
3) While the products were largely successful in cross-promoting each other through shared visual elements, the author notes the advert could have more explicitly promoted the music video over the album. Overall consistency of style and genre cues helped tie the ancillary works back to the main music product.
Conventions of Form
This document discusses conventions that are commonly found in music videos, including narrative structure, performances, lip syncing, changes in costumes/makeup, locations, lighting, cinematography techniques, and characters. It analyzes several example music videos and draws inspiration from their use of these conventions. The document aims to apply lessons learned from these examples to create an effective narrative structure and engaging visuals in the author's own music video.
Q2 evalutaion
The document discusses a student's coursework that involved producing a music video and supplementary materials for a rap artist. To portray the artist as a conventional rapper, settings in the music video referenced graffiti and crime-ridden areas, and still images showed the artist in a photo shoot and driving a BMW, suggesting wealth. However, the genre of grime/hip-hop was portrayed unconventionally through less emphasis on "bling" and depictions of the artist as emotional and approachable. Consistent imagery and typography were used across album art, posters, and magazines to create brand identity.
How effective is the combination of your main products and ancillary texts?
The document discusses how the creator linked their music video with ancillary materials like a poster and digital packaging. Specifically:
- Images and scenes from the music video were also used on the poster and digital packaging to clearly connect all of the elements.
- A consistent color scheme of black, white, and pastels was used throughout to represent the dark and light themes explored in the music video.
- Transitions, lighting, and editing techniques like fades and shadows were similarly employed to maintain visual cohesion across all pieces.
- Locations, silhouettes, and other elements from the music video were replicated on ancillary materials to strengthen recognition and the overall artistic vision.
Question 1
Megan Brant created a music video for the song "We Are Never Getting Back Together" by Taylor Swift. The music video follows conventions of the pop genre by focusing on the artist and having visuals that relate to the song lyrics. Megan used a variety of shots and filmed in recognizable London locations to engage audiences. She also created a digipak and magazine advertisement for the album that feature close-up shots of Taylor Swift to highlight her image and attract audiences, mirroring conventions of real pop media products. Megan aimed to develop Taylor Swift's star image across her music video, digipak, and magazine advertisement through a consistent style.
A2 media evaluation q1
This document discusses how the media product adheres to or challenges conventions of real R&B music videos and related media. It notes that body shots of the artist were used to illustrate genre and entice the audience, in line with Laura Mulvey's convention. Close-ups were incorporated to create a relationship with the audience and sense of voyeurism. The digipak and magazine ad feature the main artist image and consistent branding to make the artist recognizable. Lyrics and visuals, as well as music and editing, are linked to portray the song's message and artist's emotions through conventions typical of music videos.
Treatment sheet two – style and costume
The document provides details on the style and costume plan for a music video for the song "I Love It" by Icona Pop. The concept is for an abstract, alternative pop video that uses editing and color to reflect the mood and lyrics. The style aims to focus on female empowerment rather than using women as objects, with a feminine but not stereotypical look. Makeup will be natural with bright pink/red lips to make the two main characters stand out. Costumes will reflect the fun, upbeat mood in a mix of pastel and bright colors including glitter, with actresses picking their own glamorous outfits to enhance their beauty rather than appearing promiscuous.
Q2 how effective is the combination of your main
The combination of the main product (music) and ancillary texts (website, digipack) is effective through consistent use of branding elements like colors, fonts, locations, and the artist's name. Yellow and black were used as the brand colors on the website and digipack to represent the artist's personality and favorite colors. An urban font was chosen to match the style of the digipack and fit the urban theme across products. Photos from a music video shoot were reused to tie the visuals together with a realistic feel. The album and single title, as well as the artist name, connect all products to the same musician.
Creating A House Style
The creator developed continuity across three media products by establishing a house style. This included using similar font colors, styles, and images across a music video, digipak, and poster. Key elements like the artist, locations, and transformation story were featured consistently to tie the products together as part of the same work.
Question 1
This document discusses how the creator's media product challenges conventions of real rock music products. Due to changes during production, the genre changed from pop-punk/rock to alternative rock. To show continuity between the music video and digipak, the creator incorporated natural autumn themes and images from the video. While the digipak follows conventions like using dark colors, it challenges conventions by featuring the singer's face instead of album art. The creator also wanted to portray emotions like hurt through the images and colors chosen.
How effective is the combination of your main product and ancillary texts?
The summary analyzes how effectively the main music video product and ancillary texts like a magazine advertisement and digipak work together to promote the indie rock artist The Wombats and their song "Greek Tragedy". It explains that the products effectively present the genre while developing some conventions individually. There is synergy between featuring the same brick wall backdrop and model in both the digipak cover and clips in the music video, allowing audiences to relate aspects between the print and video products. Additionally, using the same model and camera throughout provides familiarity and consistency in quality between the pieces.
Question2
The document discusses how consistency across ancillary products like posters and CD covers can help promote a music artist. It analyzes how the group created consistency in the costume, typography/logo, representation of the artist, use of colors, and locations featured between the music video and ancillary materials for their artist. This consistency helped convey the artist as an introspective yet masculine R&B star and make all the products easy for audiences to associate with one another and the artist's brand.
Conventions of grime music
The document discusses research conducted on the target audience, album artwork, magazine covers/posters, locations, and costumes for grime music videos. It analyzes examples of past grime album covers, magazines, and posters to understand trends. Research found the audience is typically urban youth. Locations in videos usually involve streets and parks. Costumes often include black and white clothing with brands like Nike and Adidas to represent grime culture while allowing individual styles.
EVALUATION - QUESTION 2 - HOLLY MORSLEY
The document discusses the importance of consistency between a main product and ancillary texts. It analyzes how the overarching themes of freedom, self-expression and sexuality from an artist's music video were represented in the digipak and magazine advert through imagery like facial expressions, rainbow motifs, and typography. Maintaining continuity of themes, imagery and fonts across products creates a cohesive brand identity for the artist and company.
Font Explanation
The author explains that they chose a font that fits the theme and style of their research project to effectively promote their work. Through early research of artists' websites and social media, the author experimented with different fonts. The meaning behind the song and video is about dealing with dark times, so the author chose a sharp, bold font to convey this harshness. Both the font and its orange and blue colors were selected to represent elements in the video and maintain continuity, properly communicating the genre and meaning of the song.
Q1: IN WHAT WAYS DOES YOUR PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVEN...
This document discusses how the media product conforms to and challenges conventions of real music videos, digipaks, and album advertisements.
It conforms to conventions like including director names and titles in the music video, using cuts that match the tempo of the R&B song, and clearly stating the album title and artist on the digipak.
Some conventions are challenged, like omitting lip syncing in the music video to focus on story over lyrics, using illustrations instead of photos on the digipak, and having a darker, more contemporary style rather than expensive displays of wealth. Cross-promotion between the music video and other products is also used.
Front Cover Process
This SlideShare shows the process of creating my front cover to my Digipak. I have shown screenshots of each draft created and I have shown how I ended up with my final product.
Eval 2
The document discusses consistency between a music video and ancillary materials. It notes that images used in ancillary talks were similar to shots in the music video, with the same angles and poses of the actor Tyler. Both the music video and ancillary tasks used an urban city location to convey loneliness and troubled feelings, as done in the Blink-182 video "All the Small Things". Clothing of the actors was smart but casual to relate to the target audience and fit alternative genre conventions. The narrative of a failing relationship in the music video was continued through metaphorical underwater shots expressing feelings of being overwhelmed by emotions. Overall themes of loneliness and strong emotions were consistent throughout the video and ancillary tasks.
Q2: How Effective Is The Combination Of Your Main Product and Ancillary Texts?
The document discusses the effectiveness of combining a main product (magazine advert, digipak, music video) into a coherent package for an artist.
Key points:
- The print productions (magazine advert, digipak) used the same serif fonts and had similar woodland imagery to tie them together and relate to the folk music genre.
- Colors differed slightly between pieces but a color matching tool was used to ensure cohesion.
- Audience feedback noted the coherent fonts and vintage aesthetic across pieces but some felt colors should be better matched for stronger recognition.
- While locations differed slightly between print and video, the natural elements and filters used still related all pieces to the folk genre overall
Coursework planning essay media
The document proposes ideas for a music video for Lana Del Rey's song "Young and Beautiful". It will have a conceptual style using short video clips edited together in a montage to depict different parts of life. There will be both landscape shots and shots of friends to create a narrative about a female's life. It will include a performance element of the singer against a white background. Inspiration comes from Lana Del Rey's "Video Games" video. Themes of relationships and friendships will be conveyed through editing styles, lighting, camera techniques and iconic feminine images to create a mood representative of the alternative genre.
U2T1NP1.use of auxiliar will
The document discusses the use of the simple future tense in English using the auxiliary verb "will". It explains that will is used to talk about certain future actions, make predictions, offer help, make promises, and express willingness. It provides examples for each case. It also outlines the grammar structure for affirmative, negative, and interrogative sentences using the simple future tense.
Bata Home
To shop online at batakenya.com, follow 7 simple steps: 1) Visit the website and register an account. 2) Select products from the catalog, add them to your cart by specifying size and quantity. 3) Check out and enter shipping and payment details including address and shipping option. 4) Choose Pesapal for payment and pay through the redirected Pesapal site. 5) Receive an order confirmation email or SMS and your shoes will be delivered home within 10 days.
Norma Foral 38/2013 (Álava) - Artículos relevantes
Este documento resume los artículos más relevantes de la Norma Foral 38/2013 de Álava sobre estabilidad presupuestaria y sostenibilidad financiera de las entidades locales. Se establecen medidas correctivas para los ayuntamientos que incumplan los objetivos como la elaboración de un plan económico-financiero o una comunicación al pleno. Asimismo, se especifica el destino del remanente de tesorería para financiar inversiones o reducir deuda dependiendo de si se cumple el objetivo de deuda o no.
More Related Content
What's hot
Conventions of Form
This document discusses conventions that are commonly found in music videos, including narrative structure, performances, lip syncing, changes in costumes/makeup, locations, lighting, cinematography techniques, and characters. It analyzes several example music videos and draws inspiration from their use of these conventions. The document aims to apply lessons learned from these examples to create an effective narrative structure and engaging visuals in the author's own music video.
Q2 evalutaion
The document discusses a student's coursework that involved producing a music video and supplementary materials for a rap artist. To portray the artist as a conventional rapper, settings in the music video referenced graffiti and crime-ridden areas, and still images showed the artist in a photo shoot and driving a BMW, suggesting wealth. However, the genre of grime/hip-hop was portrayed unconventionally through less emphasis on "bling" and depictions of the artist as emotional and approachable. Consistent imagery and typography were used across album art, posters, and magazines to create brand identity.
How effective is the combination of your main products and ancillary texts?
The document discusses how the creator linked their music video with ancillary materials like a poster and digital packaging. Specifically:
- Images and scenes from the music video were also used on the poster and digital packaging to clearly connect all of the elements.
- A consistent color scheme of black, white, and pastels was used throughout to represent the dark and light themes explored in the music video.
- Transitions, lighting, and editing techniques like fades and shadows were similarly employed to maintain visual cohesion across all pieces.
- Locations, silhouettes, and other elements from the music video were replicated on ancillary materials to strengthen recognition and the overall artistic vision.
Question 1
Megan Brant created a music video for the song "We Are Never Getting Back Together" by Taylor Swift. The music video follows conventions of the pop genre by focusing on the artist and having visuals that relate to the song lyrics. Megan used a variety of shots and filmed in recognizable London locations to engage audiences. She also created a digipak and magazine advertisement for the album that feature close-up shots of Taylor Swift to highlight her image and attract audiences, mirroring conventions of real pop media products. Megan aimed to develop Taylor Swift's star image across her music video, digipak, and magazine advertisement through a consistent style.
A2 media evaluation q1
This document discusses how the media product adheres to or challenges conventions of real R&B music videos and related media. It notes that body shots of the artist were used to illustrate genre and entice the audience, in line with Laura Mulvey's convention. Close-ups were incorporated to create a relationship with the audience and sense of voyeurism. The digipak and magazine ad feature the main artist image and consistent branding to make the artist recognizable. Lyrics and visuals, as well as music and editing, are linked to portray the song's message and artist's emotions through conventions typical of music videos.
Treatment sheet two – style and costume
The document provides details on the style and costume plan for a music video for the song "I Love It" by Icona Pop. The concept is for an abstract, alternative pop video that uses editing and color to reflect the mood and lyrics. The style aims to focus on female empowerment rather than using women as objects, with a feminine but not stereotypical look. Makeup will be natural with bright pink/red lips to make the two main characters stand out. Costumes will reflect the fun, upbeat mood in a mix of pastel and bright colors including glitter, with actresses picking their own glamorous outfits to enhance their beauty rather than appearing promiscuous.
Q2 how effective is the combination of your main
The combination of the main product (music) and ancillary texts (website, digipack) is effective through consistent use of branding elements like colors, fonts, locations, and the artist's name. Yellow and black were used as the brand colors on the website and digipack to represent the artist's personality and favorite colors. An urban font was chosen to match the style of the digipack and fit the urban theme across products. Photos from a music video shoot were reused to tie the visuals together with a realistic feel. The album and single title, as well as the artist name, connect all products to the same musician.
Creating A House Style
The creator developed continuity across three media products by establishing a house style. This included using similar font colors, styles, and images across a music video, digipak, and poster. Key elements like the artist, locations, and transformation story were featured consistently to tie the products together as part of the same work.
Question 1
This document discusses how the creator's media product challenges conventions of real rock music products. Due to changes during production, the genre changed from pop-punk/rock to alternative rock. To show continuity between the music video and digipak, the creator incorporated natural autumn themes and images from the video. While the digipak follows conventions like using dark colors, it challenges conventions by featuring the singer's face instead of album art. The creator also wanted to portray emotions like hurt through the images and colors chosen.
How effective is the combination of your main product and ancillary texts?
The summary analyzes how effectively the main music video product and ancillary texts like a magazine advertisement and digipak work together to promote the indie rock artist The Wombats and their song "Greek Tragedy". It explains that the products effectively present the genre while developing some conventions individually. There is synergy between featuring the same brick wall backdrop and model in both the digipak cover and clips in the music video, allowing audiences to relate aspects between the print and video products. Additionally, using the same model and camera throughout provides familiarity and consistency in quality between the pieces.
Question2
The document discusses how consistency across ancillary products like posters and CD covers can help promote a music artist. It analyzes how the group created consistency in the costume, typography/logo, representation of the artist, use of colors, and locations featured between the music video and ancillary materials for their artist. This consistency helped convey the artist as an introspective yet masculine R&B star and make all the products easy for audiences to associate with one another and the artist's brand.
Conventions of grime music
The document discusses research conducted on the target audience, album artwork, magazine covers/posters, locations, and costumes for grime music videos. It analyzes examples of past grime album covers, magazines, and posters to understand trends. Research found the audience is typically urban youth. Locations in videos usually involve streets and parks. Costumes often include black and white clothing with brands like Nike and Adidas to represent grime culture while allowing individual styles.
EVALUATION - QUESTION 2 - HOLLY MORSLEY
The document discusses the importance of consistency between a main product and ancillary texts. It analyzes how the overarching themes of freedom, self-expression and sexuality from an artist's music video were represented in the digipak and magazine advert through imagery like facial expressions, rainbow motifs, and typography. Maintaining continuity of themes, imagery and fonts across products creates a cohesive brand identity for the artist and company.
Font Explanation
The author explains that they chose a font that fits the theme and style of their research project to effectively promote their work. Through early research of artists' websites and social media, the author experimented with different fonts. The meaning behind the song and video is about dealing with dark times, so the author chose a sharp, bold font to convey this harshness. Both the font and its orange and blue colors were selected to represent elements in the video and maintain continuity, properly communicating the genre and meaning of the song.
Q1: IN WHAT WAYS DOES YOUR PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVEN...
This document discusses how the media product conforms to and challenges conventions of real music videos, digipaks, and album advertisements.
It conforms to conventions like including director names and titles in the music video, using cuts that match the tempo of the R&B song, and clearly stating the album title and artist on the digipak.
Some conventions are challenged, like omitting lip syncing in the music video to focus on story over lyrics, using illustrations instead of photos on the digipak, and having a darker, more contemporary style rather than expensive displays of wealth. Cross-promotion between the music video and other products is also used.
Front Cover Process
This SlideShare shows the process of creating my front cover to my Digipak. I have shown screenshots of each draft created and I have shown how I ended up with my final product.
Eval 2
The document discusses consistency between a music video and ancillary materials. It notes that images used in ancillary talks were similar to shots in the music video, with the same angles and poses of the actor Tyler. Both the music video and ancillary tasks used an urban city location to convey loneliness and troubled feelings, as done in the Blink-182 video "All the Small Things". Clothing of the actors was smart but casual to relate to the target audience and fit alternative genre conventions. The narrative of a failing relationship in the music video was continued through metaphorical underwater shots expressing feelings of being overwhelmed by emotions. Overall themes of loneliness and strong emotions were consistent throughout the video and ancillary tasks.
Q2: How Effective Is The Combination Of Your Main Product and Ancillary Texts?
The document discusses the effectiveness of combining a main product (magazine advert, digipak, music video) into a coherent package for an artist.
Key points:
- The print productions (magazine advert, digipak) used the same serif fonts and had similar woodland imagery to tie them together and relate to the folk music genre.
- Colors differed slightly between pieces but a color matching tool was used to ensure cohesion.
- Audience feedback noted the coherent fonts and vintage aesthetic across pieces but some felt colors should be better matched for stronger recognition.
- While locations differed slightly between print and video, the natural elements and filters used still related all pieces to the folk genre overall
Coursework planning essay media
The document proposes ideas for a music video for Lana Del Rey's song "Young and Beautiful". It will have a conceptual style using short video clips edited together in a montage to depict different parts of life. There will be both landscape shots and shots of friends to create a narrative about a female's life. It will include a performance element of the singer against a white background. Inspiration comes from Lana Del Rey's "Video Games" video. Themes of relationships and friendships will be conveyed through editing styles, lighting, camera techniques and iconic feminine images to create a mood representative of the alternative genre.
What's hot (19)
How effective is the combination of your main products and ancillary texts?
How effective is the combination of your main products and ancillary texts?
How effective is the combination of your main product and ancillary texts?
How effective is the combination of your main product and ancillary texts?
Q1: IN WHAT WAYS DOES YOUR PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVEN...
Q1: IN WHAT WAYS DOES YOUR PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVEN...
Q2: How Effective Is The Combination Of Your Main Product and Ancillary Texts?
Q2: How Effective Is The Combination Of Your Main Product and Ancillary Texts?
Viewers also liked
U2T1NP1.use of auxiliar will
The document discusses the use of the simple future tense in English using the auxiliary verb "will". It explains that will is used to talk about certain future actions, make predictions, offer help, make promises, and express willingness. It provides examples for each case. It also outlines the grammar structure for affirmative, negative, and interrogative sentences using the simple future tense.
Bata Home
To shop online at batakenya.com, follow 7 simple steps: 1) Visit the website and register an account. 2) Select products from the catalog, add them to your cart by specifying size and quantity. 3) Check out and enter shipping and payment details including address and shipping option. 4) Choose Pesapal for payment and pay through the redirected Pesapal site. 5) Receive an order confirmation email or SMS and your shoes will be delivered home within 10 days.
Norma Foral 38/2013 (Álava) - Artículos relevantes
Este documento resume los artículos más relevantes de la Norma Foral 38/2013 de Álava sobre estabilidad presupuestaria y sostenibilidad financiera de las entidades locales. Se establecen medidas correctivas para los ayuntamientos que incumplan los objetivos como la elaboración de un plan económico-financiero o una comunicación al pleno. Asimismo, se especifica el destino del remanente de tesorería para financiar inversiones o reducir deuda dependiendo de si se cumple el objetivo de deuda o no.
1ª fase grupos(11)
O documento apresenta tabelas com classificações e resultados de jogos de futebol de cinco grupos diferentes (A, B, C, D e E). As tabelas mostram os times participantes de cada grupo, seus respectivos pontos, jogos, vitórias, empates e derrotas, além de gols pró e contra em cada partida realizada.
Teste de dna
Este documento faz uma série de perguntas sobre objetos, programas de TV, músicas e costumes populares das décadas de 1960-1980 no Brasil. A intenção é identificar se a pessoa respondente viveu naquele período chamado de "Tempos Maravilhosos" por meio de respostas afirmativas a pelo menos 30% das questões.
Repaso c familia vocab
Este documento lista varios elementos relacionados con la casa y la familia, incluyendo diferentes partes de una casa como la sala, cocina y cuartos, así como miembros de la familia como padres, hijos, hermanos y abuelos. También menciona mascotas comunes como gatos y perros.
Sereia ou baleia
Uma mulher enviou uma resposta à academia Runner criticando um outdoor que comparava mulheres a sereias e baleias. Ela argumentou que baleias têm uma vida social e familiar rica, ao contrário das sereias que não existem e viveriam em crise existencial se existissem. A Runner retirou o outdoor após receber a resposta.
Tranceunte
A pandemia de COVID-19 afetou negativamente a saúde mental de muitas pessoas. O isolamento social e o medo da doença aumentaram os níveis de ansiedade e depressão na população. É importante que as pessoas procurem apoio profissional se sentirem que não conseguem lidar com esses sentimentos sozinhas.
Portafolia 28
La Universidad de Panamá, Facultad de Comunicación Social, Escuela de Relaciones Públicas presenta un proyecto sobre frutas con claroscuro y productos.
Registros de-habla-guc3ada-1
Este documento describe cuatro formas básicas de realización del código lingüístico según el nivel sociocultural y la situación formal o informal: hablante culto formal, hablante culto informal, hablante inculto formal e hablante inculto informal. Explica las características principales de cada uno y los tipos de situaciones en que se manifiestan. Concluye que todas las normas lingüísticas cumplen con la comunicación aunque varían en estabilidad e influencia geográfica.
Statesman
Statesman published an article on 12-07-2009 about an experiment conducted with rice. The experiment found that growing two different types of rice together in the same field led to an increase in overall yield compared to growing each type separately. The intercropping of different rice varieties can help farmers increase their income by improving productivity per acre of land.
DIAPOSITIVA 3.0
Este documento presenta instrucciones sobre cómo trabajar con diapositivas en PowerPoint. Explica cómo insertar una nueva diapositiva, seleccionar múltiples diapositivas, copiar y pegar diapositivas entre sí, duplicar una diapositiva, mover diapositivas a diferentes posiciones en la presentación, y eliminar diapositivas no deseadas.
schoo_0901
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Viewers also liked (20)
Norma Foral 38/2013 (Álava) - Artículos relevantes
Norma Foral 38/2013 (Álava) - Artículos relevantes
Escolaridade em ciclos desafios para a escola do século xxi
Escolaridade em ciclos desafios para a escola do século xxi
Similar to Evaluation question two
Question 2 Draft
The document discusses the effectiveness of combining a music artist's album art with accompanying text. It analyzes the conventions used in mainstream album art, such as using British themes to reflect the artist and music. The author describes the design of their own album art or "digipack" for a music video, keeping to themes of dreams vs. reality that are portrayed in the video. Font choice, text style, panel images and use of color are all discussed in the context of representing the video's themes and imagery effectively to target the intended demographic.
Evaluation q2
The music video, album artwork, and poster for Tulisa's first album are all linked through consistent elements like color schemes, outfits, and images that either appear or are referenced across the materials. These linking elements reinforce the artist's image as a fun and girly role model for young girls through staged poses, playful scenes with friends, and avoidance of revealing outfits. The visual consistency across the materials is intended to establish Tulisa's brand and sell the album to its target audience of young female fans.
Question 2
For their main product, a music video, the author used a dark color scheme and depressing scenes to convey sadness. Their ancillary tasks, a digipak and magazine advert, were also designed in black and white to match this theme. Images and locations from the music video, like the shower scene, appeared in both ancillary products. Fonts, layouts, and the use of the artist's black and white style were kept consistent across all three products to clearly link them together and create a cohesive brand identity centered around themes of depression, heartbreak, and love.
Question 2 new
The student created a music video, digipak, and magazine advert with consistent black and white color schemes and images to portray a theme of sadness and link the projects together. Gray costumes and locations in the music video established a depressing mood. Both the digipak and advert featured the gray brick wall from emotional shower scenes. Maintaining similar visual elements across all projects strengthened the overall brand identity and ensured viewers would understand the projects were related.
Question 2 new
The student created a music video, digipak, and magazine advert with consistent black and white color schemes and imagery to convey a theme of sadness and link the projects together. Scenes from the music video, featuring a character expressing heartbreak in the shower, were also used on the digipak and advert. Font styles and sizes were kept consistent between the digipak and advert to further strengthen the connection. The combination of projects was effective at establishing a cohesive brand identity and narrative around depression and heartbreak.
Evaluation Question 2
The document analyzes the coherence of visual elements like color, font, posture, props, costumes, lighting, and themes between a music video and accompanying digipak. It finds some elements like dark color schemes and fonts are coherent, while others like daylight shots, costumes, and props differ between the pieces. Overall, the document argues planning the digipak after the video may have improved coherence and branding, though some conventions are still similar enough for recognition.
Evaluation 2
The document summarizes the consistency between a music album's digipak cover, advertisement, and music video. Specifically, it notes that the artist is depicted wearing the same clothes and in the same setting on the front and back digipak covers. Additionally, the same fonts, color schemes, and designer brand of the artist's costume are used throughout the digipak, ad, and music video, helping viewers easily identify that the materials are related and represent the same artist.
Question 1 - Ancillary
The document discusses conventions used in designing a digipak and magazine advertisement for a pop music album. Some key conventions discussed include:
- Using close-up photos of the artist as the main image to create a direct connection with audiences.
- Including additional photos to showcase the artist's image and sexuality, which relates to selling their brand.
- Featuring the artist and album logos to connect multiple releases and further the artist's identity.
- Using warm colors like pink that are associated with femininity and the pop genre.
- Including information like the track list, release date, and places to purchase on both the digipak and advertisement to promote the album.
Evaluation Q2 2
The document discusses the effectiveness of combining a main music product with ancillary texts for a music video in the R&B genre. It describes incorporating various R&B conventions into the music video such as narrative, lighting, costume, editing, and mise-en-scene. Specific examples are provided of how these elements were used to tell the story of the song and engage the target audience. Brand identity is also discussed and how it was maintained across the digital, music video, and magazine advert products to effectively promote the artist.
EVALUATION QUESTION 2
The student created a digipak, poster, and music video to promote a band. They used consistent themes, images, and styles across all products to create a cohesive identity for the band. The products all featured images of the band members and used dark colors and themes of romance and heartbreak to match the genre and theme of the music video. Imagery, fonts, and other design elements were carried over to link the products together and ensure the audience would recognize they were all promoting the same band.
Evaluation Q2
The document discusses the effectiveness of combining a main music video product with ancillary texts for a genre of R&B. Key aspects that were incorporated into the music video and other products included establishing characters, lighting, costume, editing, narrative, and mise-en-scene to tell the story of the song. High and low key lighting were used depending on the tone. Costumes were subtle rather than bright or dark. Editing included slow pacing and fades. The album digipak and magazine advert maintained strong brand identity through consistent use of font, colors, and other visual elements to effectively promote the artist.
Evaluation question 2
The student believes their main music video and ancillary products (digipak and poster) work well together. Similar themes, images, and colors are used across all products to create cohesion and a distinct identity. Specifically, the dark color palette and sad expressions of the band members are consistently depicted. Additionally, the album titles, song lyrics, and video narrative reflect a theme of heartbreak. Overall, the products are effectively linked while maintaining an authentic indie style that appears self-produced.
Evaluation Activity 2
The document discusses the color scheme, imagery, and stylistic elements used to create consistency across various promotional materials for a music project. A nude color palette was chosen to portray naturalness. The same font and small flower detail were used on the digipak and poster to maintain consistency. Props from the music video, like torn photographs, were also incorporated into the digipak design to clearly link the materials. Mise-en-scene elements like natural makeup and a white dress in the video were reflected in the digipak to connect the story and emotion portrayed.
How effective is the combination of your main product and ancillary texts
1) The document analyzes how the ancillary materials for a band called Fire Drive Tiger effectively complement their music video.
2) Key elements that link the ancillary materials and video together include consistent use of the band's signature orange, black and white color scheme, similar fonts, imagery of the band's tiger logo, and portrayals of the band's rock/pop genre and appeal to teenage audiences.
3) The document concludes that the ancillary materials and video work well together to represent the band's style and genre while appealing to their target audience.
Evaluation 2
1. The document discusses the importance of maintaining consistency across promotional materials like album covers, music videos, and magazine ads to create a unified brand identity.
2. It analyzes how several bands, like The Killers and Chase and Status, achieve consistency through similar fonts, colors, images, and lighting in their promotions.
3. It describes how the student incorporated these techniques seen in other bands' promotions into their own designs for a digipack and magazine ad to effectively promote a single and create continuity with the music video's theme and imagery.
Question 2 new
The document discusses the effectiveness of combining a main music video product with ancillary tasks of a digipak and magazine advert. Dark colors like grey were used throughout to create a depressing tone that matched the sad theme of the song. Both the digipak and advert featured the grey brick wall from shower scenes in the video. Black and white was another recurring theme to link the products to the artist Sia, who is known for that color scheme. Images from the video were also used in the ancillary products to clearly connect them.
Final Evaluation
The document discusses how the student used media technologies in the construction, research, planning, and evaluation of a music video and ancillary texts for a rap song. Key technologies used included YouTube, Google, and social media for research; Photoshop and Illustrator for editing images and designing ancillary texts; and iMovie and Final Cut Express for editing the music video. Audience feedback was gathered through surveys on the student's blog and analytics from sharing the music video on YouTube and social media. The combination of the main music video and ancillary texts like the album cover effectively conveyed a consistent message and style through similarities in imagery, fonts, and colors.
Media evaluation question 1
The document discusses how the media product uses and develops conventions of real media forms. It summarizes how each still shot from the music video develops or challenges conventions based on research of other artists in the genre. Close-up shots of the artist's face, a focus on emotions and location shots are conventions developed to connect with the audience. Transitions, a variety of tones and colors, and emphasis on lyrics through visuals are also used or developed from research. Performance shots are included as they are a key convention to showcase the artist's talent.
Evaluation Question 2
1. The document discusses maintaining consistency across promotional materials like album covers, music videos, and magazine ads through the use of similar fonts, colors, lighting, images, and environments.
2. It analyzes how bands like The Killers and Chase and Status achieve continuity recognition through signature fonts and consistent visual styles.
3. It describes how the student project incorporated these techniques to link a digipack, magazine cover, and music video by using the same fonts, desaturated colors, and imagery from the low-lit video scene.
Shadows presentation
The combination of the main music video and ancillary texts like the digipak and poster are effective because they use consistent elements. A combination of shadowy images are used across the products to represent the song's theme and title. The matching dark colors and costumes seen on the digipak and poster set audience expectations to also see those elements in the video. These consistencies help create a clear brand identity where the products can be easily linked and recognized as being for the same song.
Similar to Evaluation question two (20)
How effective is the combination of your main product and ancillary texts
How effective is the combination of your main product and ancillary texts
More from DimpleSoni
Evaluation question four
The document discusses the various media technologies used at different stages of a project. Prezi was used to create presentations and improve the visual appeal of work. Microsoft PowerPoint was also used to create documents and presentations. A blog on Blogspot was created to upload documents and track progress. YouTube was used to upload videos for audience research, a music video, and storyboards. Photobooth and video cameras were used to film audience feedback and shots for the project. Adobe Photoshop and iMovie were used to design graphics and edit video clips despite being difficult to learn.
Analysis of lyrics
The document provides lyrics from the Rilo Kiley song "More Adventurous". The song discusses themes of love, relationships, and commitment. It expresses a willingness to sacrifice for love and a desire to be loved above all else. The lyrics also reference doubts from past relationships and broken hearts, as well as pondering the meaning of life and humanity's purpose.
Artist pp
Kalisha B is a 22-year-old R&B artist from Brooklyn, New York. Her debut album will be called "Dreaming Awake" and feature feminine, stylish, and sometimes provocative costumes inspired by artists like Rihanna and Beyoncé. Her short hairstyle will be fashionable and funky, varying between outfits throughout her debut music video.
Artist pp
Kalisha B is a 22-year-old R&B artist from Brooklyn, New York. Her debut album is called "Dreaming Awake" and will feature feminine and slightly provocative costumes inspired by artists like Rihanna and Beyoncé, including playsuits, crop tops, and heels. Her hair will be short and funky.
Pitch
The document proposes getting the song "Save Me" by Nicki Minaj for a music video project. It discusses casting young adults aged 18-20 who fit the urban style of the song. The stars would be portrayed as anti-authority but drinking alcohol and attending late night parties to fit female conventions in R&B music. The song is about a woman asking her ex to save her after a break up, and the video would show flashbacks to their relationship through her journey of loneliness as he moves on.
Questionnaire
The document summarizes the results of a questionnaire about music video preferences. It finds that:
1) The target audience for an indie pop music video is young females aged 16-20.
2) Respondents who liked indie pop preferred an outdoor setting for the music video.
3) Only males disliked indie pop, preferring genres like R&B and grime instead.
Ideasfortrack9
The document discusses considerations for filming a casual outdoor performance, including that outdoor settings like parks could provide easy locations but may have distracting elements, technical challenges like uneven surfaces could impact smooth filming, and determining whether a romantic partner character is necessary given the song's theme of love.
Similarartiststoourartist2
Rilo Kiley is an American indie rock band formed in 1998. Although they are a full band, the song being discussed primarily features one lead vocalist. The document discusses finding similar artists to Rilo Kiley within the indie pop genre to inspire their music video. Corrine Bailey Rae is discussed as having a similar happy, upbeat sound and innocent public persona attracting young female fans. The Watson Twins and The Elected are also mentioned as having comparable alternative country/indie folk and indie rock sounds while also featuring relationships and love as common topics. Researching these artists has helped inform the style of the video, packaging, and public image being developed.
Analysisoflyrics
The document analyzes and summarizes the lyrics of the song "Let Me Be Loved" by Rilo Kiley. It discusses the themes of love and progression in relationships expressed in the song. It also examines the genre, meaning, audience, and ideas for a potential music video to accompany the song.
Analysisoflyrics
The document analyzes and summarizes the lyrics of the song "Let Me Be Loved" by Rilo Kiley. It discusses the themes of love and progression in relationships expressed in the song. It also examines the genre, meaning, audience, and ideas for a potential music video to accompany the song.
Similar artists to our artist
Rilo Kiley is an American indie rock band formed in 1998 that released their debut single in 2001. Although Rilo Kiley normally performs as a full band, the document suggests focusing on a single singer for a music video because only one prominent vocalist is noticeable in the song. Corrine Bailey Rae is presented as a similar artist to Rilo Kiley because she also performs indie pop music and her music video for "Put Your Records On" provides inspiration for its happy and upbeat mood. Corrine Bailey Rae is perceived to have an innocent image in her music and performances that matches the genre's avoidance of overt sexuality and focus on relatable topics like relationships.
Similar artists to our artist
Rilo Kiley is an American indie rock band formed in 1998 that released their debut single in 2001. Although Rilo Kiley normally performs as a full band, the document suggests focusing on a single singer for a music video because only one prominent vocalist is noticeable in the song. Corrine Bailey Rae is presented as a similar artist to Rilo Kiley because she performs indie pop music like the song and her music video for "Put Your Records On" provides a similar happy and upbeat mood. Corrine Bailey Rae is perceived as innocent in her music videos and performances due to the genres' avoidance of overt sexuality and focus on relationships and love.
Telephone
Lady Gaga and Beyoncé star in the music video for "Telephone". The video portrays the stars with provocative clothing and behaviors, intended to present them as strange but confident women who assert dominance over men. References to popular brands throughout enhance the image of the stars as high maintenance.
Mediaupload
Pop music is an upbeat genre that is often danced to. Popular pop artists from the 1980s like Michael Jackson, Madonna, and Prince helped popularize pop music on MTV. The Beatles were one of the most successful bands ever and helped create a distinctly British pop sound, influencing Western pop music. Common pop music conventions seen in videos include being pink, colorful, bright, and having an upbeat, danceable beat.
Media
Pop music is a subgenre of popular music characterized by upbeat rhythms that are easy for people to dance to. Pop song lyrics typically focus on themes of love, loss, emotion, or dancing. Unlike other popular music genres, pop songs are usually written by professional songwriters and popularized by singers. The promotion of pop music in the 1980s was greatly influenced by the rise of music television channels like MTV, which featured artists like Michael Jackson, Madonna, and Prince who had strong mass appeal. The Beatles helped reshape Western pop music and were the most successful band ever, releasing many hugely popular albums from 1963 onward that helped create a distinctly British sound.
Twistapresentation
The music video portrays Twista surrounded by money, expensive cars, and girls on a sunny day, presenting the typical hip-hop artist image of wealth and luxury. Screenshots show him in his 'hood' rapping, with gold teeth and flashy clothing, conforming to genre conventions emphasizing money and voyeurism. As a black male artist in sporty yet casual attire displaying brands, his appearance fits the down-to-earth street life personality represented in hip-hop music.
Bruno Mars music video analysis
The video for Bruno Mars' "The Lazy Song" is a concept-based music video that depicts the lyrics through visuals of Mars relaxing with monkeys. Close-ups focus on Mars as the main artist, and there are some intertextual references, like to MTV, as well as some performance elements as Mars sings portions of the song. However, the overall concept of portraying the lazy sentiments of the lyrics drives the video.
Media22222
My media magazine follows the conventions of grime magazines through its provocative costumes and props, as well as transparent images blended together through editing. While the genre and layout conventions are similar to general magazines, the context of interviews differs from magazines focusing on information. The magazine represents grime artists as provocative yet career-focused. The Audit Bureau of Circulations would be a good institution to distribute the magazine as it helped another grime magazine become widely successful. The target audience is 17-22 year olds interested in the grime scene and party lifestyle attracted through bright colors and large images addressing this context.
Media Evaluation
My media magazine follows many conventions of real grime magazines through its provocative costumes and props, transparent image backgrounds, and focus on artist interviews over information. While maintaining codes like centered large images and title placement, I experimented with placing images above instead of beside the title. The magazine represents grime artists as career-focused but provocative in appearance. The Audit Bureau of Circulations would be a suitable institution to distribute the magazine as it helped a grime magazine like RWD succeed. The target audience is 17-22 year olds interested in the grime scene, attracted through bright colors, large images, and similar content to other popular grime magazines. Through this project, I gained experience with technologies like Power
More from DimpleSoni (19)
Recently uploaded
Building Production Ready Search Pipelines with Spark and Milvus
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
UiPath Test Automation using UiPath Test Suite series, part 6
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
20240605 QFM017 Machine Intelligence Reading List May 2024
Everything I found interesting about machines behaving intelligently during May 2024
Microsoft - Power Platform_G.Aspiotis.pdf
Revolutionizing Application Development
with AI-powered low-code, presentation by George Aspiotis, Sr. Partner Development Manager, Microsoft
Climate Impact of Software Testing at Nordic Testing Days
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Full-RAG: A modern architecture for hyper-personalization
Mike Del Balso, CEO & Co-Founder at Tecton, presents "Full RAG," a novel approach to AI recommendation systems, aiming to push beyond the limitations of traditional models through a deep integration of contextual insights and real-time data, leveraging the Retrieval-Augmented Generation architecture. This talk will outline Full RAG's potential to significantly enhance personalization, address engineering challenges such as data management and model training, and introduce data enrichment with reranking as a key solution. Attendees will gain crucial insights into the importance of hyperpersonalization in AI, the capabilities of Full RAG for advanced personalization, and strategies for managing complex data integrations for deploying cutting-edge AI solutions.
Removing Uninteresting Bytes in Software Fuzzing
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
National Security Agency - NSA mobile device best practices
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Programming Foundation Models with DSPy - Meetup Slides
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
Goodbye Windows 11: Make Way for Nitrux Linux 3.5.0!
As the digital landscape continually evolves, operating systems play a critical role in shaping user experiences and productivity. The launch of Nitrux Linux 3.5.0 marks a significant milestone, offering a robust alternative to traditional systems such as Windows 11. This article delves into the essence of Nitrux Linux 3.5.0, exploring its unique features, advantages, and how it stands as a compelling choice for both casual users and tech enthusiasts.
UiPath Test Automation using UiPath Test Suite series, part 5
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
Artificial Intelligence for XMLDevelopment
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
Dr. Sean Tan, Head of Data Science, Changi Airport Group
Discover how Changi Airport Group (CAG) leverages graph technologies and generative AI to revolutionize their search capabilities. This session delves into the unique search needs of CAG’s diverse passengers and customers, showcasing how graph data structures enhance the accuracy and relevance of AI-generated search results, mitigating the risk of “hallucinations” and improving the overall customer journey.
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
Video Streaming: Then, Now, and in the Future
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
Recently uploaded (20)
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6
20240605 QFM017 Machine Intelligence Reading List May 2024
20240605 QFM017 Machine Intelligence Reading List May 2024
Climate Impact of Software Testing at Nordic Testing Days
Climate Impact of Software Testing at Nordic Testing Days
Full-RAG: A modern architecture for hyper-personalization
Full-RAG: A modern architecture for hyper-personalization
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
Programming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup Slides
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...
Goodbye Windows 11: Make Way for Nitrux Linux 3.5.0!
Goodbye Windows 11: Make Way for Nitrux Linux 3.5.0!
UiPath Test Automation using UiPath Test Suite series, part 5
UiPath Test Automation using UiPath Test Suite series, part 5
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
GraphSummit Singapore | Enhancing Changi Airport Group's Passenger Experience...
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracy
Evaluation question two
- 1. How effective is the combination of your main product and ancillary texts?
- 2. The images are the same which is followed through in the advert. The jewelry and the colour scheme of wearing black follows through in the video. Also her make up is the same throughout all three tasks. These fonts are the same which is the same font used in areas of the advert. It is black which also follows through in the advert The colour of pink also follows through in the advert but also brings a feminine aspect to the digipak and the advert which suits the content of the music video These fonts are the same. We used this font because it is similar to calligraphy. This effect gives off a glamorous effect which suits the R’n’B genre but also suits our artist. Digipak
- 3. These fonts are the same but they are also the same as the fonts used in the album. This font is also used in the digipak which helps it follow through. The pink used is consistent to the album but it also emphasises her feminine emotions as explained in the previous slide. This helps link it to the video. Advert
- 4. She is wearing a pink top to show her femininity but this is also consistent with the fonts used in the digipak and the advert She is sad which matches the song names as they are all about relationships but sad relationships. This also attracts the female audience as they will either be able to relate to or understand her emotions Music Video
- 5. Her jewelry is the same that is used in the advert and the digipak which shows consistency Her dress style is black which suits her clothing in the digipak and the advert The lavish house is consistent as there is a swimming pool in the digipak and the advert which emphasises the glamorous lifestyle of R’n’B artists. Music Video
- 6. Her make up is consistent with the advert and the digipak which helps us identify all three tasks as being from the same artist Her sad expressions suit the other song names but is also consistent throughout the music video Music Video