The student created a digipak, poster, and music video to promote a band. They used consistent themes, images, and styles across all products to create a cohesive identity for the band. The products all featured images of the band members and used dark colors and themes of romance and heartbreak to match the genre and theme of the music video. Imagery, fonts, and other design elements were carried over to link the products together and ensure the audience would recognize they were all promoting the same band.

1. EVALUATION QUESTION 2EVALUATION QUESTION 2
How effective is the combination of your main product and
ancillary texts?
How effective is the combination of your main product and
ancillary texts?

2.  I believe that my Digipak, poster and music video all work together well and I
didn’t find any problems in creating them. I used similar themes and
images within all my products t create a distinct band identity. For
example, I used images of the three band members in all my products to
highlight that the music was made by them and promoted by them.
 I believe that my Digipak, poster and music video all work together well and I
didn’t find any problems in creating them. I used similar themes and
images within all my products t create a distinct band identity. For
example, I used images of the three band members in all my products to
highlight that the music was made by them and promoted by them.

7.  The digipak and poster are almost identical in style as I used the same images
for both of my products. Simply, transferring them over on my digital drawing
software. While manipulating them to fit better on an A4 poster rather then a
square template. This means that they use the same imagery and have the
same dark theme. As well as linking to my music video as the artwork is
based off of screen shots from the video itself, I just drew round the opening
close-ups of the band members. This meant that audiences can easily
recognise that these products were linked together as they all have the
same atheistic.
 I also used the same font throughout my poster and Digipak, as well as having
the most similar one I could find on Adobe Premier pro for my opening pull
focus. This creates a sense of cohesion as they are not all different but
 The digipak and poster are almost identical in style as I used the same images
for both of my products. Simply, transferring them over on my digital drawing
software. While manipulating them to fit better on an A4 poster rather then a
square template. This means that they use the same imagery and have the
same dark theme. As well as linking to my music video as the artwork is
based off of screen shots from the video itself, I just drew round the opening
close-ups of the band members. This meant that audiences can easily
recognise that these products were linked together as they all have the
same atheistic.
 I also used the same font throughout my poster and Digipak, as well as having
the most similar one I could find on Adobe Premier pro for my opening pull
focus. This creates a sense of cohesion as they are not all different but

8.  The album names and songs also reflect that of the music video. As the main
theme of the video is getting over a bad break-up. This is evident through
the tracks “heartbreak”, “lets talk” and “unhappy in this mess”. Which
creates an all round theme for the band as the main focus for the video and
album is the same.
 The title of the album is “into the darkness” which links to the dark editing and
narrative in the music video.
 The body language in my video and on the static images is the same. At al
points the band members look unhappy and sad, this is a reflection of the
images found in research about indie music. Reflecting the depressing song,
video and additional products. This worked well across all of my products as
it is evident that they are all from the same genre.

 The album names and songs also reflect that of the music video. As the main
theme of the video is getting over a bad break-up. This is evident through
the tracks “heartbreak”, “lets talk” and “unhappy in this mess”. Which
creates an all round theme for the band as the main focus for the video and
album is the same.
 The title of the album is “into the darkness” which links to the dark editing and
narrative in the music video.
 The body language in my video and on the static images is the same. At al
points the band members look unhappy and sad, this is a reflection of the
images found in research about indie music. Reflecting the depressing song,
video and additional products. This worked well across all of my products as
it is evident that they are all from the same genre.


9.  All three of my products are very dark which is a reflection of the genre. The
performance element of my music video is evidently in a dark location
with an adjustment layer to tone down the saturation. While, both of my
poster and Digipak have a black background as a reflection of this.
 Although, I could edit it now, I would add Glitch effects on my digipak and
poster also in order to have the main edit throughout my video placed on
the ancillary texts. Arguably, however this may not have worked with the
style of a Digipak and Poser as I attempted to do that when I was using
screenshots from the video. This made it merely look like a single rather
then a full album with lots of songs other then the one featuring in my
music video.
 All three of my products are very dark which is a reflection of the genre. The
performance element of my music video is evidently in a dark location
with an adjustment layer to tone down the saturation. While, both of my
poster and Digipak have a black background as a reflection of this.
 Although, I could edit it now, I would add Glitch effects on my digipak and
poster also in order to have the main edit throughout my video placed on
the ancillary texts. Arguably, however this may not have worked with the
style of a Digipak and Poser as I attempted to do that when I was using
screenshots from the video. This made it merely look like a single rather
then a full album with lots of songs other then the one featuring in my
music video.

10.  The colours that I used on my main product were transferred over to my ancillary products as
the main link between the products. As the neon colours used for the band members
close ups of them singing the song matched the linework of the art. This created a
collective identity in the band as they all had a corresponding colour throughout all the
products. For example, the singer was blue, the bass guitarist was yellow and lead was
pink. Audiences would thus be able to recognise each band member to their colour, as
well as the mise-en-scene matching for all my products.
 The imagery for all my products is the same as they all contain band members and themes
of romance. For example, the artwork on my inside panel is a heart, keeping with a similar
use of symbolism in my music video. In the video I used roses but for the digipak it was a
heart. Both are used to have connotations of love and romance, intertwined with the
darkness to hint at a breakup or lost love.
 The colours that I used on my main product were transferred over to my ancillary products as
the main link between the products. As the neon colours used for the band members
close ups of them singing the song matched the linework of the art. This created a
collective identity in the band as they all had a corresponding colour throughout all the
products. For example, the singer was blue, the bass guitarist was yellow and lead was
pink. Audiences would thus be able to recognise each band member to their colour, as
well as the mise-en-scene matching for all my products.
 The imagery for all my products is the same as they all contain band members and themes
of romance. For example, the artwork on my inside panel is a heart, keeping with a similar
use of symbolism in my music video. In the video I used roses but for the digipak it was a
heart. Both are used to have connotations of love and romance, intertwined with the
darkness to hint at a breakup or lost love.

12.  I did not include any of the images from my narrative parts of my music video as
they would only solely relate to that song rather then the album as a whole. I
also didn’t want to spoil the song to audiences who may have only seen those
products. However, I did implement drawing of screenshots from the song as
they are of the band members.
 I didn’t want to over complicate the Digipak and poster and kept it simplistic as a
reflection of other indie rock texts seen in my research and planning. However,
this can be argued to have restricted me as even though there is a clear link it
could have been furthered if I added more detail.
 On the poster I put that it featured the song “rise” which is used to promote my
music video. This was also placed at the top of the digipak to show its
importance.
 I did not include any of the images from my narrative parts of my music video as
they would only solely relate to that song rather then the album as a whole. I
also didn’t want to spoil the song to audiences who may have only seen those
products. However, I did implement drawing of screenshots from the song as
they are of the band members.
 I didn’t want to over complicate the Digipak and poster and kept it simplistic as a
reflection of other indie rock texts seen in my research and planning. However,
this can be argued to have restricted me as even though there is a clear link it
could have been furthered if I added more detail.
 On the poster I put that it featured the song “rise” which is used to promote my
music video. This was also placed at the top of the digipak to show its
importance.

14.  To create a subtle link between my poster and digipak I used the same website address
and record label in order to create consistency between the products:

 To create a subtle link between my poster and digipak I used the same website address
and record label in order to create consistency between the products:


15. Overall, I think that my media products work well and
efficiently together to promote the band as they all
follow the same theme. As well as, clearly illustrating the
idea that they are all from the same genre due to the
dark colouring used throughout.
Overall, I think that my media products work well and
efficiently together to promote the band as they all
follow the same theme. As well as, clearly illustrating the
idea that they are all from the same genre due to the
dark colouring used throughout.