During the research, planning, construction, and evaluation stages, various media technologies were used. For research, Google was used to search for information on the target audience and genre, while Prezi and PowerPoint were used to organize findings and publish to Blogger. A camera was used to film interviews and pitches for review. During construction, a video camera filmed footage, a voice recorder captured audio, and Movie Studio Platinum was used to edit scenes together. A digital camera took high quality photos for the digipack and advert, which Photoshop merged and edited. For evaluation, Prezi, Movie Studio Platinum, Powtoon, and PowerPoint were used to create and publish answers to the evaluation questions in different formats

1. Evaluation
Question 4?
HOW DID YOU USE MEDIA TECHNOLOGIES IN THE CONSTRUCTION AND
RESEARCH, PLANNING AND EVALUATION STAGES?

2. Research and Planning
 During the research and planning stages we used a lot of computer software and
programmes such as, Prezi, power point, blogger and google. Google was our main
search engine for finding out a lot of information about our Target Audience initially, and
to gather information about conventions within our music genre. Google provided us with
the means to develop and reinforce our existing thoughts and knowledge about our
genre and our Target Audience. It gave us an advantage on learning a little bit about our
TA before we went out and interviewed them. Which meant we could start building a
questionnaire. Prezi and power point allowed us to type up our research and then publish
it on blogger. Creating a database where we kept all of our findings. For the research we
used the camera quite a bit, for filming our target audience interviews, finding who our
cast was going to be. The camera meant that we would be able to review the answers
and candidates responses and talent as many times as possible. We also filmed our initial
pitch in front of the whole class, which meant that we could later on go back to the pitch
and see what points sounded good and which ones didn't.
Blogger was very useful as it made it easier for us to
review data we had previously collected and compare
it to new data. It was also a good means to keeping
everything we had done and found in one place,
making it easier to find information we needed or to look
back on previous work.
Google was our search engine for
finding out any information about our
artist, our target audience or the pop
genre information.

3. Research and Planning
Prezi is a website that allows to publish stylish presentations of our
work onto blogger. It is a website that presents no limitations,
meaning that we can insert videos and images into alongside
with texts. It provides different features that other websites and
software's do not provide, so that we could publish our work and
the 1st evaluation question.
PowerPoint is also a media presentation software
that I used to publish my work on blogger by using
slide share to upload the PowerPoint. It is an easy
software to use that presents various opportunities
apart from embedding videos into the
presentation.
Slide share is a website that allows to upload
documents and files onto the web. I used it to
upload Documents and PowerPoints onto my
Blogger account.
Using a camera such as the one to the left
meant that we could capture any ideas we
had, meaning that we could review it at any
time. The video footage meant that we could
upload our pitch onto our blogs in a video
format as well as the cast interviews.

4. Construction
 During the construction stages of the main product but also the
ancillary texts we used many different media technologies, ranging
from Movie Studio Platinum as an editing software, voice recorders,
mobile phones… To start our construction off we used digital HD
Video Recorder cameras to film the main product. We also used a
voice recorder to record the two actors voices at the beginning of
the video. Mobile phones were a big part of the logistics in creating
the main video but also one features in the video itself. For the two
ancillary texts we used a Digital HD Camera to take the pictures in
the digipack and the advert. Photoshop was used to edit the
pictures and bring them all together to create the digipack and the
advert.
The camera was obviously an item in media
technology that paid a crucial role in the
making of the video, as it was the best way
to capture the footage needed for the
video. Due to it being a HD camera means
that footage quality will be higher.
Movie Studio Platinum was our software of
choice for editing our music video. We used it to
link all of the different scenes together by
cutting out footage, merging footage together.
Editing certain scenes with special effects such
as the Black and White, the dream like effect
towards the end of the video. This software
meant that what we had visualized could come
to life through editing what we had shot.

5. Construction
We used a canon 700D to take all of the
pictures, for the digipack and the magazine
advert. This 18-megapixel camera can take
very high quality pictures, which meant the
standard of picture quality was very high
compared to if taken with a lower quality
camera.
We used Photoshop for the creation of the
digipack and the magazine advert. This software
allows for the editing of images. Such as the
application of merging images together and
changing the colour contrasts so that pictures fit
together. But also a more obvious change is the
Black and White effect. This software means that
we can change aspects of a picture to make it
look better.
We used the voice recorder at the beginning
of the music video for recording both actors
voices. The voice recorder is the best
technological item available for this job, as it
will be able to pick up a higher quality of
recording over a camera or any other piece
of technology.

6. Evaluation
 For the evaluation questions I used many different software's and
websites to create the answers to the questions 1-4. For Question 1 I
used Prezi as the website to create the question and answer.
Because it meant I had a lot of space to answer such a big and
diverse question. For question 2 I used the voice recorder to record
my voice, then I imported it into Movie Studio Platinum to edit it and
put images into the video of screen shots of my work. The I
uploaded the video to blogger via YouTube. Powtoon also a media
presentation website, that also allows us to publish our work onto
blogger. This program was a little limited compared to prezi, it
wouldn’t allow to publish embed videos in the video format. I used
this website for my evaluation question 3. For the final question that I
am answering now I am using PowerPoint as I believed that this
would be the best software to present this particular question.