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International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072
© 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1810
DATA MINING APRIORI ALGORITHM IMPLEMENTATION USING R
D Kalpana
Assistant Professor, Dept. Of Computer Science and Engineering, Vivekananda Institute of Technology and Science,
Telangana, India
---------------------------------------------------------------------***---------------------------------------------------------------------
Abstract – R Data mining focuses mainly on learning
methods and steps in performing data mining using R
Programming Language as a platform, and R ia an Open
source tool, data mining using R is very interesting for
learners at all levels. Data mining is the process of
deciphering meaningful insightsfrom existingDatabases and
analyzing results. In this paper I would like to explain how
the data mining Apriori algorithm is implemented using R
Programming, and also I have given briefing about the
association rules.
Key Words: R, Data mining, Apriori, Association rule,
support, confidence
1. INTRODUCTION
R is an open source programming language and software
platform that provides statistical computing and
visualization capabilities. Initial development was done by
Ross Ihaka and Robert Gentleman and currently it is
developed by the R core team. R has establisheda reputation
as an important tool for statistical modeling, data
visualization, data mining and machine learning. The R
language incorporates all of the standard statistical tests,
models, graphics and analyses, as well as providing a
comprehensive language for managing and manipulating
data. Leading researchers in data science are widely using R
in academia and software development. R is a GNU project
which can be considered as a different implementation of S.
1.1 Essentials of R Programming
Understand and practice this section thoroughly. This is the
building block of R programming knowledge. If we get this
right, we would face less trouble in debugging. R has five
basic or ‘atomic’ classes of objects. Wait, what is an object
?Everything we see or create in R is an object. A vector,
matrix, data frame, even a variable is an object. R treats it
that way. So, R has 5 basic classes of objects. This includes:
Character
1. Numeric (Real Numbers)
2. Integer (Whole Numbers)
3. Complex
4. Logical (True / False)
Since these classes are self-explanatoryby names,Iwouldn’t
elaborate on that. These classes have attributes. Think of
attributes as their ‘identifier’, a name or number whichaptly
identifies them. An object can have following attributes:
1. names, dimension names
2. dimensions
3. class
4. length
Attributes of an object can be accessed using attributes()
function. The most basic object in R is known as vector. we
can create an empty vector using vector(). Remember, a
vector contains object of same class.
1.2 Advantages
1. R is open source and freely available software.
2. R implement a wide variety of statistical and
graphical techniques including classical statistical
tests, linear and nonlinear modeling, time-series
analysis, classification, clustering, and others.
3. R provides a very wide variety of graphics for
visualizing data. These capabilities are found in the
base language and in specialized packages like
ggplot2, vcd and scatterplot3d.
4. R has a large number of packages that virtually
support any statistical technique and the R
community is noted for its active contributions in
terms of packages.
5. R is able to consume data from multiple systems
like Excel, SPSS, Stata, SAS and relational databases
6. R runs on mostly used operating systems like
Windows, Linux, and Mac OS. It is alsosupportedon
32 and 64 bit systems.
7. R has a vibrant community that offers support and
commercial support is also available.
8. R has stronger object-oriented programming
facilities than most statistical computing languages
which is inherited from S. Extending R is also eased
by its lexical scoping rules.
1.3 Disadvantages
1. R is difficult to learn for users without any
computer programming background
2. The documentation of R may be difficult to
understand for a person without a good statistical
training.
3. Managing large data-sets can be problematic
because R stores its objects in memory. However,
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072
© 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1811
there are some packages that can remedy this by
storing data on hard drive.
4. Some packages havea qualitydeficiency.Howeverif
a package is useful to many people, it will quickly
evolve into a very robust product through
collaborative efforts.
5. R lacks in speed and efficiency due to its design
principles that are outdate
2. FUNCTIONALITY OF DATA MINING
Data mining is the process of extracting data from databases
and data warehouses. Short stories or talesalwayshelpusin
understanding a concept better but this is a true story, Wal-
Mart’s beer diaper parable. A sales person from Wal-Mart
tried to increase the sales of the store by bundling the
products together and giving discounts onthem.Hebundled
bread and jam which made it easy for a customer to find
them together. Furthermore, customers could buy them
together because of the discount.
To find some more opportunities and more such products
that can be tied together, the sales guy analyzed all sales
records. What he found was intriguing.Manycustomerswho
purchased diapers also bought beers. The two products are
obviously unrelated, so he decided to dig deeper. He found
that raising kids is grueling. And to relieve stress, parents
imprudently decided to buy beer. He paired diapers with
beers and the sales escalated. This is a perfect example of
Association Rules in data mining.
This gives a beginner's level explanationofApriorialgorithm
in data mining. And also we look at the definition of
association rules. Let’s begin by understandingwhatApriori
algorithm is and why is it important to learn it.
2.1 Apriori Algorithm
Apriori is an algorithm for frequent item set mining and
association rule learning over transactional databases. It
proceeds by identifying the frequent individual items in the
database and extending them to larger and larger item sets
as long as those item sets appear sufficiently often in the
database. It is very important for effective Market Basket
Analysis and it helps the customersinpurchasingtheiritems
with more ease which increases the sales of the markets. It
has also been used in the field of healthcare for thedetection
of adverse drug reactions.
2.2 Association Rules
An association rule is of the form X => Y, where X = {x1,x2, ...,
xn}, and Y = {y1, y2,..., ym} are sets of items, with xi and yj being
distinct items for all i and all j. This association states that if
a customer buys X, he or she is also likely to buy Y. In
general, any association rule has the form LHS (left-hand
side) => RHS (right-hand side), where LHS and RHS are sets
of items. The set LHS ∪ RHS is called an itemset, the set of
items purchased by customers. For an association rule to be
of interest to a data miner, the rule should satisfy some
interest measure.
Two commoninterestmeasuresaresupportandconfidence.
A rule can be defined as an implication, XY where X and Y
are subsets of I(X,Y⊆I) and theyhaveno elementincommon,
i.e., X ⋂Y. X and Yare the antecedent and the consequent of
the rule, respectively.
Let’s take an easy example from the supermarket sphere.
The example that we are considering is quite small and in
practical situations, datasets contain millions or billions of
transactions. The set of itemsets, I={Milk,Bread,Butter, Jam,
Beer} and a database consisting of six transactions. Each
transaction is a tuple of 0's and 1's where 0 represents the
absence of an item and 1 the presence. An example for a rule
in this scenario would be {Milk, Bread} => {Butter}, which
means that if milk and bread are bought, customers also buy
a butter.
Table 1: Transactional Table
TID Milk Bread Butter Jam Beer
T1 1 1 1 0 0
T2 0 1 1 1 0
T3 0 0 0 1 1
T4 1 1 0 1 0
T5 1 1 1 0 1
T6 1 1 1 1 1
1) Support
The support of an itemset X, supp(X) is the proportion of
transaction in the database in which the item X appears. It
signifies the popularity of an itemset.
Supp(X) = No of Transaction in which X appears /Total
no of transactions
In the example above, Supp(Milk)=4/6=0.66667
If the sales of a particular product (item) above a certain
proportion have a meaningful effect on profits, that
proportion can be considered as the support threshold.
Furthermore, we can identify itemsets that have support
values beyond this threshold as significant itemsets.
2) Confidence
Confidence of a rule is defined as follows:
Conf (XY)= supp (X U Y) / supp(X)
It signifies the likelihood of item Y being purchased when
item X is purchased. So, for the rule {Milk, Bread} =>
{Butter}, This implies that for 75% of the transactions
containing milk and bread, the rule is correct. It can also be
interpreted as the conditional probability P(Y/X) i.e, the
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072
© 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1812
probability of finding the itemset Y in transactions given the
transaction already contains X.
It can give some important insights, but it also has a major
drawback. It only takes into account the popularity of the
itemset X and not the popularity of . If Y is equally popular
as X then there will be a higher probability that a transaction
containing X will also contain Y thus increasing the
confidence.
To overcome this drawback there is anothermeasurecalled
lift.
3) Lift
The lift of a rule is defined as:
lift (XY) = supp(X U Y) / supp(X) * supp(Y)
This signifies the likelihood of the itemsetYbeingpurchased
when item X is purchased while taking into account the
popularity of Y.In this example above,If the value of lift is
greater than 1, it means that the itemset Y is likely to be
bought with itemset X, while a value less than 1 implies that
itemset Y is unlikely to be bought if the itemset X is bought.
4) Conviction
The conviction of a rule can be defined as:
Conv(XY)= 1-supp(Y) / 1-conf(XY)
For the rule {milk, bread}=>{butter},The conviction value of
1.32 means that the rule {milk,bread}=>{butter} would be
incorrect 32% more often if the associationbetween Xand Y
was an accidental chance.
2.3 Working of Apriori Algorithm.
So far, we learned what the Apriori algorithm is and why is
important to learn it.A key concept in Apriori algorithm is
the anti-monotonicity of the support measure. It
assumes that
1. All subsets of a frequent itemset must be frequent
2. Similarly, for any infrequent itemset, all its
supersets must be infrequent too
Let us now look at the intuitive explanation of the algorithm
with the help of the example we used above. Before
beginning the process, let us set the support threshold to
50%, i.e. only those items are significantforwhichsupportis
more than 50%.
Step 1: Create a frequency table of all the items that occur in
all the transactions. For our case:
Table2: Frequency table
Item Frequency
Milk(M) 4
Bread(B) 5
Butter(Bu) 4
Jam(J) 4
Beer(Be) 2
Step 2: We know that only those elements are significantfor
which the support is greater than or equal to the threshold
support. Here, support threshold is 50%, hence only those
items are significant which occur in more than
three transactions and such items are Milk, Bread, Butter
and Jam. Therefore, we are left with:
Table3: Frequency Table with Minimum Support
Item Frequency
Milk(M) 4
Bread(B) 5
Butter(Bu) 4
Jam(J) 4
The table above represents the single items that are
purchased by the customers frequently.
Supp(X)=Number Of Transactions that in whichXappears/
Total number of Transactions
Step 3: The next step is to make all the possible pairs of the
significant items keeping in mind that the order doesn’t
matter, i.e., AB is same as BA. To do this, take the first item
and pair it with all the others such as MB, MBu, MJ. Similarly,
consider the second item and pair it with preceding items,
i.e., BBu, BJ. We are only considering the preceding items
because MB (same as BM) already exists. So, all the pairs in
our example are. MB, MBu, MJ,BBu,BJ and BuJ.
Step 4: We will now count the occurrences of each pair in all
the transactions.
Step 5: Again only those itemsets are significantwhichcross
the support threshold, and those are MB, MBu, BBu, and BJ
Table 4: Frequency table with 2-Itemset
Item Frequency
MB 4
Mbu 3
MJ 2
MB 4
BJ 3
BuJ 2
Step 6: Now let’s say we would like to look for a set of three
items that are purchased together. We will use the itemsets
found in step 5 and create a set of 3 items.
To create a set of 3 items another rule, called self-join is
required. It says that from the item pairs MB, MBu, BBu, and
BJ .we look for two pairs with the identical first letter and so
we get
 MB, MBu , this gives MBBu
 BBu and BJ, this gives BBuJ
Next, we find the frequency for these two itemsets.
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072
© 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1813
Table 5: Frequency Table of 3-itemset
Itemset Frequency
MBBu 4
BBuJ 3
Applying the threshold rule again, we find that MBBu is the
only significant itemset that satisfies minimum support
Threshold. Therefore, the set of 3 items that was purchased
most frequently is MBBu i.e Milk, Bread Butter.
The example that we considered was a fairly simple one and
mining the frequent itemsets stopped at 3 items but in
practice, there are dozens of items and this process could
continue to many items. Suppose we got the significant sets
with 3 items as MBBu and BBuJ now we wanttogeneratethe
set of 4 items. For this, we will look at the sets which have
first two alphabets common, i.e,MBBuandBBujgivesMBBuJ.
In general, we have to look for sets which only differ in their
last letter/item.Now that we have looked at an example of
the functionality of Apriori Algorithm, let us formulate the
general process.
2.4 General Process:
The entire algorithm can be divided into two steps:
Step 1: Apply minimum support to find all the frequent sets
with k items in a database.
Step 2: Use the self-join rule to find the frequent sets with
k+1 items with the help of frequent k-itemsets. Repeat this
process from k=1 to the point when we are unable to apply
the self-join rule.
This approach of extending a frequent itemset one at a time
is called the “bottom up” approach.
Flowchart 1: Apriori Process
2.3.1 Mining Association Rules
Till now, we have looked at the Apriori algorithm with
respect to frequent itemset generation.Thereisanothertask
for which we can use this algorithm, i.e., finding association
rules efficiently. For finding association rules, we need to
find all rules having support greater than the threshold
support and confidence greater than the threshold
confidence. But, how do we find these? One possible way is
brute force, i.e., to list all the possible association rules and
calculate the support and confidence for each rule. Then
eliminate the rules that fail the threshold support and
confidence. But it is computationally very heavy and
prohibitive as the number of all the possible association
rules increase exponentially withthe numberofitems. Given
there are n items in the set I, the total number of possible
association rules is .
We can also use another way, which is called the two-step
approach, to find the efficient association rules.
The two-step approach is:
Step 1: Frequent itemset generation: Find all itemsets for
which the support is greater than the threshold support
following the process we have already seen earlier in this
article.
Step 2: Rule generation: Create rules from each frequent
itemset using the binary partition of frequent itemsets and
look for the ones with high confidence.Theserulesarecalled
candidate rules.
Let us look at our previous example to get an efficient
association rule. We found that MBBu was the frequent
itemset. So for this problem, step 1 is already done. So, let’
see step 2. All the possible rules using OPB are:
MB Bu, MBu B, BBu M, Bu MB, B MBu,
M BBu
If X is a frequent itemset with k elements, then there are
candidate association rules.
3.R IMPLEMENTATION
The package which is used to implement the Apriori
algorithm in R is called arules. The function that we will
demonstrate here which can be used for mining association
rules is
apriori(data, parameter = NULL)
The arguments of the function apriori are
data: The data structure which can be coerced into
transactions (e.g., a binary matrix or data.frame).
parameter: It is a named list containingthethresholdvalues
for support and confidence. The default value of this
argument is a list of minimum support of 0.1, minimum
confidence of 0.8, maximum of 10 items (maxlen), and a
maximal time for subsetcheckingof5seconds(maxtime). To
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072
© 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1814
run R Programming, We have to install R programming and
it supports all operating systems. It is a open source
software.No need to pay any subscription charges.
Availability of instant access to over 7800 packages
customized for various computation tasks.
Fig 1: R Gui Console
After Applying arules for Adult dataset the result will be
given as
> library(arules)
> data("Adult")
> rules <- apriori(Adult,parameter = list(supp = 0.5, conf =
0.9, target = "rules"))
> summary(rules)
#set of 52 rules
#rule length distribution (lhs + rhs):sizes
# 1 2 3 4
# 2 13 24 13
# Min. 1st Qu. Median Mean 3rd Qu. Max.
# 1.000 2.000 3.000 2.923 3.250 4.000
# summary of quality measures:
# support confidence lift
# Min. :0.5084 Min. :0.9031 Min. :0.9844
# 1st Qu.:0.5415 1st Qu.:0.9155 1st Qu.:0.9937
# Median :0.5974 Median :0.9229 Median :0.9997
# Mean :0.6436 Mean :0.9308 Mean :1.0036
# 3rd Qu.:0.7426 3rd Qu.:0.9494 3rd Qu.:1.0057
# Max. :0.9533 Max. :0.9583 Max. :1.0586
# mining info:
# data ntransactions support confidence
# Adult 48842 0.5 0.9
> inspect(rules) #It gives the list of all significant
association rules. Some of them are shown below
# lhs rhs support confidence lift
# [1] {} => {capital-gain=None} 0.9173867 0.9173867
1.0000000
# [2] {} => {capital-loss=None} 0.9532779 0.9532779
1.0000000
# [3] {hours-per-week=Full-time} => {capital-gain=None}
0.5435895 0.9290688 1.0127342
# [4] {hours-per-week=Full-time} => {capital-loss=None}
0.5606650 0.9582531 1.0052191
# [5] {sex=Male} => {capital-gain=None} 0.6050735
0.9051455 0.9866565
# [6] {sex=Male} => {capital-loss=None} 0.6331027
0.9470750 0.9934931
# [7] {workclass=Private} => {capital-gain=None}
0.6413742 0.9239073 1.0071078
# [8] {workclass=Private} => {capital-loss=None}
0.6639982 0.9564974 1.0033773
# [9] {race=White} => {native-country=United-States}
0.7881127 0.9217231 1.0270761
# [10] {race=White} => {capital-gain=None} 0.7817862
0.9143240 0.9966616
4. CONCLUSIONS
Through this survey, we have seen how data mining is
helping us make decisions that are advantageous for both
customers and industries. We have also seen a simple
explanation of the Apriori algorithm, along with its
implementation in R. It is not only used bythe retail industry
to provide us the discount on some bundles of products.The
use cases of the Apriori algorithm stretch to Google's auto-
completion features and Amazon's recommendation
systems.
International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056
Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072
© 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1815
REFERENCES
[1] M. Young, The Technical Writer’s Handbook. Mill Valley,
CA: University Science, 1989.
[2] Hornik, Kurt (November 26, 2015). "R FAQ". The
Comprehensive R Archive Network. 2.1 What is R ?
Retrieved 2015-12-06.
[3] David Smith (2012); R Tops Data Mining Software Poll,
Java Developers Journal, May 31, 2012.K. Elissa,“Titleof
paper if known,” unpublished.
[4] S. van Buuren and K. Groothuis-Oudshoorn. MICE:
Multivariate Imputation by Chained Equations in R
Journal of Statistical Software, forthcoming, 2009.
URLhttp://CRAN.Rproject.org/package=mice

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Data Mining Apriori Algorithm Implementation using R

  • 1. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072 © 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1810 DATA MINING APRIORI ALGORITHM IMPLEMENTATION USING R D Kalpana Assistant Professor, Dept. Of Computer Science and Engineering, Vivekananda Institute of Technology and Science, Telangana, India ---------------------------------------------------------------------***--------------------------------------------------------------------- Abstract – R Data mining focuses mainly on learning methods and steps in performing data mining using R Programming Language as a platform, and R ia an Open source tool, data mining using R is very interesting for learners at all levels. Data mining is the process of deciphering meaningful insightsfrom existingDatabases and analyzing results. In this paper I would like to explain how the data mining Apriori algorithm is implemented using R Programming, and also I have given briefing about the association rules. Key Words: R, Data mining, Apriori, Association rule, support, confidence 1. INTRODUCTION R is an open source programming language and software platform that provides statistical computing and visualization capabilities. Initial development was done by Ross Ihaka and Robert Gentleman and currently it is developed by the R core team. R has establisheda reputation as an important tool for statistical modeling, data visualization, data mining and machine learning. The R language incorporates all of the standard statistical tests, models, graphics and analyses, as well as providing a comprehensive language for managing and manipulating data. Leading researchers in data science are widely using R in academia and software development. R is a GNU project which can be considered as a different implementation of S. 1.1 Essentials of R Programming Understand and practice this section thoroughly. This is the building block of R programming knowledge. If we get this right, we would face less trouble in debugging. R has five basic or ‘atomic’ classes of objects. Wait, what is an object ?Everything we see or create in R is an object. A vector, matrix, data frame, even a variable is an object. R treats it that way. So, R has 5 basic classes of objects. This includes: Character 1. Numeric (Real Numbers) 2. Integer (Whole Numbers) 3. Complex 4. Logical (True / False) Since these classes are self-explanatoryby names,Iwouldn’t elaborate on that. These classes have attributes. Think of attributes as their ‘identifier’, a name or number whichaptly identifies them. An object can have following attributes: 1. names, dimension names 2. dimensions 3. class 4. length Attributes of an object can be accessed using attributes() function. The most basic object in R is known as vector. we can create an empty vector using vector(). Remember, a vector contains object of same class. 1.2 Advantages 1. R is open source and freely available software. 2. R implement a wide variety of statistical and graphical techniques including classical statistical tests, linear and nonlinear modeling, time-series analysis, classification, clustering, and others. 3. R provides a very wide variety of graphics for visualizing data. These capabilities are found in the base language and in specialized packages like ggplot2, vcd and scatterplot3d. 4. R has a large number of packages that virtually support any statistical technique and the R community is noted for its active contributions in terms of packages. 5. R is able to consume data from multiple systems like Excel, SPSS, Stata, SAS and relational databases 6. R runs on mostly used operating systems like Windows, Linux, and Mac OS. It is alsosupportedon 32 and 64 bit systems. 7. R has a vibrant community that offers support and commercial support is also available. 8. R has stronger object-oriented programming facilities than most statistical computing languages which is inherited from S. Extending R is also eased by its lexical scoping rules. 1.3 Disadvantages 1. R is difficult to learn for users without any computer programming background 2. The documentation of R may be difficult to understand for a person without a good statistical training. 3. Managing large data-sets can be problematic because R stores its objects in memory. However,
  • 2. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072 © 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1811 there are some packages that can remedy this by storing data on hard drive. 4. Some packages havea qualitydeficiency.Howeverif a package is useful to many people, it will quickly evolve into a very robust product through collaborative efforts. 5. R lacks in speed and efficiency due to its design principles that are outdate 2. FUNCTIONALITY OF DATA MINING Data mining is the process of extracting data from databases and data warehouses. Short stories or talesalwayshelpusin understanding a concept better but this is a true story, Wal- Mart’s beer diaper parable. A sales person from Wal-Mart tried to increase the sales of the store by bundling the products together and giving discounts onthem.Hebundled bread and jam which made it easy for a customer to find them together. Furthermore, customers could buy them together because of the discount. To find some more opportunities and more such products that can be tied together, the sales guy analyzed all sales records. What he found was intriguing.Manycustomerswho purchased diapers also bought beers. The two products are obviously unrelated, so he decided to dig deeper. He found that raising kids is grueling. And to relieve stress, parents imprudently decided to buy beer. He paired diapers with beers and the sales escalated. This is a perfect example of Association Rules in data mining. This gives a beginner's level explanationofApriorialgorithm in data mining. And also we look at the definition of association rules. Let’s begin by understandingwhatApriori algorithm is and why is it important to learn it. 2.1 Apriori Algorithm Apriori is an algorithm for frequent item set mining and association rule learning over transactional databases. It proceeds by identifying the frequent individual items in the database and extending them to larger and larger item sets as long as those item sets appear sufficiently often in the database. It is very important for effective Market Basket Analysis and it helps the customersinpurchasingtheiritems with more ease which increases the sales of the markets. It has also been used in the field of healthcare for thedetection of adverse drug reactions. 2.2 Association Rules An association rule is of the form X => Y, where X = {x1,x2, ..., xn}, and Y = {y1, y2,..., ym} are sets of items, with xi and yj being distinct items for all i and all j. This association states that if a customer buys X, he or she is also likely to buy Y. In general, any association rule has the form LHS (left-hand side) => RHS (right-hand side), where LHS and RHS are sets of items. The set LHS ∪ RHS is called an itemset, the set of items purchased by customers. For an association rule to be of interest to a data miner, the rule should satisfy some interest measure. Two commoninterestmeasuresaresupportandconfidence. A rule can be defined as an implication, XY where X and Y are subsets of I(X,Y⊆I) and theyhaveno elementincommon, i.e., X ⋂Y. X and Yare the antecedent and the consequent of the rule, respectively. Let’s take an easy example from the supermarket sphere. The example that we are considering is quite small and in practical situations, datasets contain millions or billions of transactions. The set of itemsets, I={Milk,Bread,Butter, Jam, Beer} and a database consisting of six transactions. Each transaction is a tuple of 0's and 1's where 0 represents the absence of an item and 1 the presence. An example for a rule in this scenario would be {Milk, Bread} => {Butter}, which means that if milk and bread are bought, customers also buy a butter. Table 1: Transactional Table TID Milk Bread Butter Jam Beer T1 1 1 1 0 0 T2 0 1 1 1 0 T3 0 0 0 1 1 T4 1 1 0 1 0 T5 1 1 1 0 1 T6 1 1 1 1 1 1) Support The support of an itemset X, supp(X) is the proportion of transaction in the database in which the item X appears. It signifies the popularity of an itemset. Supp(X) = No of Transaction in which X appears /Total no of transactions In the example above, Supp(Milk)=4/6=0.66667 If the sales of a particular product (item) above a certain proportion have a meaningful effect on profits, that proportion can be considered as the support threshold. Furthermore, we can identify itemsets that have support values beyond this threshold as significant itemsets. 2) Confidence Confidence of a rule is defined as follows: Conf (XY)= supp (X U Y) / supp(X) It signifies the likelihood of item Y being purchased when item X is purchased. So, for the rule {Milk, Bread} => {Butter}, This implies that for 75% of the transactions containing milk and bread, the rule is correct. It can also be interpreted as the conditional probability P(Y/X) i.e, the
  • 3. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072 © 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1812 probability of finding the itemset Y in transactions given the transaction already contains X. It can give some important insights, but it also has a major drawback. It only takes into account the popularity of the itemset X and not the popularity of . If Y is equally popular as X then there will be a higher probability that a transaction containing X will also contain Y thus increasing the confidence. To overcome this drawback there is anothermeasurecalled lift. 3) Lift The lift of a rule is defined as: lift (XY) = supp(X U Y) / supp(X) * supp(Y) This signifies the likelihood of the itemsetYbeingpurchased when item X is purchased while taking into account the popularity of Y.In this example above,If the value of lift is greater than 1, it means that the itemset Y is likely to be bought with itemset X, while a value less than 1 implies that itemset Y is unlikely to be bought if the itemset X is bought. 4) Conviction The conviction of a rule can be defined as: Conv(XY)= 1-supp(Y) / 1-conf(XY) For the rule {milk, bread}=>{butter},The conviction value of 1.32 means that the rule {milk,bread}=>{butter} would be incorrect 32% more often if the associationbetween Xand Y was an accidental chance. 2.3 Working of Apriori Algorithm. So far, we learned what the Apriori algorithm is and why is important to learn it.A key concept in Apriori algorithm is the anti-monotonicity of the support measure. It assumes that 1. All subsets of a frequent itemset must be frequent 2. Similarly, for any infrequent itemset, all its supersets must be infrequent too Let us now look at the intuitive explanation of the algorithm with the help of the example we used above. Before beginning the process, let us set the support threshold to 50%, i.e. only those items are significantforwhichsupportis more than 50%. Step 1: Create a frequency table of all the items that occur in all the transactions. For our case: Table2: Frequency table Item Frequency Milk(M) 4 Bread(B) 5 Butter(Bu) 4 Jam(J) 4 Beer(Be) 2 Step 2: We know that only those elements are significantfor which the support is greater than or equal to the threshold support. Here, support threshold is 50%, hence only those items are significant which occur in more than three transactions and such items are Milk, Bread, Butter and Jam. Therefore, we are left with: Table3: Frequency Table with Minimum Support Item Frequency Milk(M) 4 Bread(B) 5 Butter(Bu) 4 Jam(J) 4 The table above represents the single items that are purchased by the customers frequently. Supp(X)=Number Of Transactions that in whichXappears/ Total number of Transactions Step 3: The next step is to make all the possible pairs of the significant items keeping in mind that the order doesn’t matter, i.e., AB is same as BA. To do this, take the first item and pair it with all the others such as MB, MBu, MJ. Similarly, consider the second item and pair it with preceding items, i.e., BBu, BJ. We are only considering the preceding items because MB (same as BM) already exists. So, all the pairs in our example are. MB, MBu, MJ,BBu,BJ and BuJ. Step 4: We will now count the occurrences of each pair in all the transactions. Step 5: Again only those itemsets are significantwhichcross the support threshold, and those are MB, MBu, BBu, and BJ Table 4: Frequency table with 2-Itemset Item Frequency MB 4 Mbu 3 MJ 2 MB 4 BJ 3 BuJ 2 Step 6: Now let’s say we would like to look for a set of three items that are purchased together. We will use the itemsets found in step 5 and create a set of 3 items. To create a set of 3 items another rule, called self-join is required. It says that from the item pairs MB, MBu, BBu, and BJ .we look for two pairs with the identical first letter and so we get  MB, MBu , this gives MBBu  BBu and BJ, this gives BBuJ Next, we find the frequency for these two itemsets.
  • 4. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072 © 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1813 Table 5: Frequency Table of 3-itemset Itemset Frequency MBBu 4 BBuJ 3 Applying the threshold rule again, we find that MBBu is the only significant itemset that satisfies minimum support Threshold. Therefore, the set of 3 items that was purchased most frequently is MBBu i.e Milk, Bread Butter. The example that we considered was a fairly simple one and mining the frequent itemsets stopped at 3 items but in practice, there are dozens of items and this process could continue to many items. Suppose we got the significant sets with 3 items as MBBu and BBuJ now we wanttogeneratethe set of 4 items. For this, we will look at the sets which have first two alphabets common, i.e,MBBuandBBujgivesMBBuJ. In general, we have to look for sets which only differ in their last letter/item.Now that we have looked at an example of the functionality of Apriori Algorithm, let us formulate the general process. 2.4 General Process: The entire algorithm can be divided into two steps: Step 1: Apply minimum support to find all the frequent sets with k items in a database. Step 2: Use the self-join rule to find the frequent sets with k+1 items with the help of frequent k-itemsets. Repeat this process from k=1 to the point when we are unable to apply the self-join rule. This approach of extending a frequent itemset one at a time is called the “bottom up” approach. Flowchart 1: Apriori Process 2.3.1 Mining Association Rules Till now, we have looked at the Apriori algorithm with respect to frequent itemset generation.Thereisanothertask for which we can use this algorithm, i.e., finding association rules efficiently. For finding association rules, we need to find all rules having support greater than the threshold support and confidence greater than the threshold confidence. But, how do we find these? One possible way is brute force, i.e., to list all the possible association rules and calculate the support and confidence for each rule. Then eliminate the rules that fail the threshold support and confidence. But it is computationally very heavy and prohibitive as the number of all the possible association rules increase exponentially withthe numberofitems. Given there are n items in the set I, the total number of possible association rules is . We can also use another way, which is called the two-step approach, to find the efficient association rules. The two-step approach is: Step 1: Frequent itemset generation: Find all itemsets for which the support is greater than the threshold support following the process we have already seen earlier in this article. Step 2: Rule generation: Create rules from each frequent itemset using the binary partition of frequent itemsets and look for the ones with high confidence.Theserulesarecalled candidate rules. Let us look at our previous example to get an efficient association rule. We found that MBBu was the frequent itemset. So for this problem, step 1 is already done. So, let’ see step 2. All the possible rules using OPB are: MB Bu, MBu B, BBu M, Bu MB, B MBu, M BBu If X is a frequent itemset with k elements, then there are candidate association rules. 3.R IMPLEMENTATION The package which is used to implement the Apriori algorithm in R is called arules. The function that we will demonstrate here which can be used for mining association rules is apriori(data, parameter = NULL) The arguments of the function apriori are data: The data structure which can be coerced into transactions (e.g., a binary matrix or data.frame). parameter: It is a named list containingthethresholdvalues for support and confidence. The default value of this argument is a list of minimum support of 0.1, minimum confidence of 0.8, maximum of 10 items (maxlen), and a maximal time for subsetcheckingof5seconds(maxtime). To
  • 5. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072 © 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1814 run R Programming, We have to install R programming and it supports all operating systems. It is a open source software.No need to pay any subscription charges. Availability of instant access to over 7800 packages customized for various computation tasks. Fig 1: R Gui Console After Applying arules for Adult dataset the result will be given as > library(arules) > data("Adult") > rules <- apriori(Adult,parameter = list(supp = 0.5, conf = 0.9, target = "rules")) > summary(rules) #set of 52 rules #rule length distribution (lhs + rhs):sizes # 1 2 3 4 # 2 13 24 13 # Min. 1st Qu. Median Mean 3rd Qu. Max. # 1.000 2.000 3.000 2.923 3.250 4.000 # summary of quality measures: # support confidence lift # Min. :0.5084 Min. :0.9031 Min. :0.9844 # 1st Qu.:0.5415 1st Qu.:0.9155 1st Qu.:0.9937 # Median :0.5974 Median :0.9229 Median :0.9997 # Mean :0.6436 Mean :0.9308 Mean :1.0036 # 3rd Qu.:0.7426 3rd Qu.:0.9494 3rd Qu.:1.0057 # Max. :0.9533 Max. :0.9583 Max. :1.0586 # mining info: # data ntransactions support confidence # Adult 48842 0.5 0.9 > inspect(rules) #It gives the list of all significant association rules. Some of them are shown below # lhs rhs support confidence lift # [1] {} => {capital-gain=None} 0.9173867 0.9173867 1.0000000 # [2] {} => {capital-loss=None} 0.9532779 0.9532779 1.0000000 # [3] {hours-per-week=Full-time} => {capital-gain=None} 0.5435895 0.9290688 1.0127342 # [4] {hours-per-week=Full-time} => {capital-loss=None} 0.5606650 0.9582531 1.0052191 # [5] {sex=Male} => {capital-gain=None} 0.6050735 0.9051455 0.9866565 # [6] {sex=Male} => {capital-loss=None} 0.6331027 0.9470750 0.9934931 # [7] {workclass=Private} => {capital-gain=None} 0.6413742 0.9239073 1.0071078 # [8] {workclass=Private} => {capital-loss=None} 0.6639982 0.9564974 1.0033773 # [9] {race=White} => {native-country=United-States} 0.7881127 0.9217231 1.0270761 # [10] {race=White} => {capital-gain=None} 0.7817862 0.9143240 0.9966616 4. CONCLUSIONS Through this survey, we have seen how data mining is helping us make decisions that are advantageous for both customers and industries. We have also seen a simple explanation of the Apriori algorithm, along with its implementation in R. It is not only used bythe retail industry to provide us the discount on some bundles of products.The use cases of the Apriori algorithm stretch to Google's auto- completion features and Amazon's recommendation systems.
  • 6. International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 04 Issue: 11 | Nov -2017 www.irjet.net p-ISSN: 2395-0072 © 2017, IRJET | Impact Factor value: 6.171 | ISO 9001:2008 Certified Journal | Page 1815 REFERENCES [1] M. Young, The Technical Writer’s Handbook. Mill Valley, CA: University Science, 1989. [2] Hornik, Kurt (November 26, 2015). "R FAQ". The Comprehensive R Archive Network. 2.1 What is R ? Retrieved 2015-12-06. [3] David Smith (2012); R Tops Data Mining Software Poll, Java Developers Journal, May 31, 2012.K. Elissa,“Titleof paper if known,” unpublished. [4] S. van Buuren and K. Groothuis-Oudshoorn. MICE: Multivariate Imputation by Chained Equations in R Journal of Statistical Software, forthcoming, 2009. URLhttp://CRAN.Rproject.org/package=mice