Data communication involves the transmission of data between a sender, through a medium, to a receiver. The document discusses various types of data communication media, including guided (twisted pair, coaxial, fiber optics) and radiated (radio, infrared, microwaves) media, along with their applications, advantages, and disadvantages. It also outlines data transmission methods, including serial and parallel transmission, as well as different transmission modes such as simplex, half-duplex, and duplex.