This document is a curriculum vitae for Siba Prosad Bhattacharjee. He has over 20 years of experience in strategic planning, sales, marketing, and business development. He is currently working as a Regional Sales Manager for Pragati Chemicals in Eastern India, overseeing sales of detergent powders. Previously, he held roles such as Area Sales Manager for Safechem Industries, covering several states in Eastern India. He holds an MBA in Marketing and is seeking new opportunities in sales, marketing, or business development with a reputable organization.

1. CURRICULUM VITAE
SIBA PROSAD BHATTACHARJEE
Mobile : +91993921003 / +919433568405
Email : spbhattacharjee68@rediffmail.com
Seeking assignments in Sales & Marketing, Business Development / FMCG / Durable with a
reputed organization.
PROFESSIONAL PROFILE
 A dynamic professional with over 20 years of experience in Strategic planning, Sales
& Marketing Business Development, Channel & Distribution Management including
Team Management & Customer Relation Management.
 Presently working with Safechem Industries as an Area Sales Manager, H.Q. Kolkata
covering North-East, Jharkhand, Part Bihar.
 Demonstrated abilities in expanding the market, brand Building & Generating new
Business & Targeting the potential customers.
 Hands on experience in exploring & developing new markets, appointing channel
partners, accelerating growth & achieving desired sales goals.
 An innate flair for accepting challenges with entrepreneurship abilities in Managing
& Leading Sales / Collection Functions & Achieving Desired Targets.
 Skilled in managing team to work according to the corporate set parameters &
motivating them for achieving business & individual goals under Dynamic
Leadership.
 An effective communicator with good presentation skills & abilities in forging
business partnerships with dealers & channel partners.
CORE COMPETENCIES
 Strategic Planning :-
o Establishing corporate strategies and
budgets for achievement of top line &
bottom line targets.
o Projecting the monthly sales, fixing the
sales & collection targets for the sales
team and corresponding revenue
collection projection to the board.
o Streamlining existing processes to
enhance efficiencies while minimizing
operational time / costs.
 Sales and Marketing :-
o Running the sales and marketing
operations & accountable for increasing
sales growth and driving sales initiatives
in order to achieve business goals.
o Identifying prospective clients,
generating business from the existing
clientele, thereby achieving the business
targets.

2.  Business Development :-
o Conducting competitor analysis &
competency mapping for keeping
abreast of market trends and
competitor moves to achieve market
share metrics.
o Identifying and developing new
streams for revenue growth and
maintaining relationships with
customers to achieve repeat / referral
business.
 Channel & Distribution
Management :-
o Recognizing and establishing
financially strong and reliable channel
partners for deeper market
penetration; providing training &
direction to channel partners for
ensuring quality performance.
o Conducting demand forecasting &
managing inventory, ensuring
optimum inventory levels with
channel partners to ensure timely
deliveries to the customers.
 Customer Relationship
Management :-
o Managing customer centric operations
& ensuring customer satisfaction by
achieving delivery & service quality
norms.
o Attending to clients’ complaints and
undertaking steps for resolving them.
o Interacting with the customers
to gather feedback regarding
product satisfaction.
 Team Management :-
o Recruiting, mentoring, training and
development of the field functionaries
to ensure the sales and operational
efficiency.
o Creating and sustaining a dynamic
environment that fosters
development opportunities and
motivates high performance amongst
team members.
CAREER CONTOUR
1) One year in Saini Hair Oil at Kolkata H.Q. covering Entire Kolkata.
March’ 1995 to July’ 1996
Capacity : ISR
Highlights : Launching Saini Hair Oil & Developed New Stockiest.
2) One year in Bayer India at Cuttack H.Q., covering costal belt of Orissa.
November’ 1996 to December’ 1997
Capacity : ISR
Highlights : Developed One Super Stockist at Cuttack & many new stockiest.

3. 3) One year in Mirasu Marketing as a S.R. at Dhanbad H.Q., covering South Bihar
(Presently Jharkhand).
January’1998 to March’1999
Capacity : ISR
Highlights : Super Salesman of Bihar of the year of 1998-1999 & Launching Doy Care
(Toilet Soap).
4) Two years in 3M India through Concept Sales Promotion at Kolkata H.Q., covering
North Kolkata, North 24th
Pgs., South 24 Pgs. & Nadia.
April’1999 to march’2000.
Capacity : Sales Representative (for Excellent Performance & Business Growth 30%).
Highlights : Promoted 1st
Supervisor out of 12 Sales Representative in 2003.
5) Three years in 3M India through Ma Foi Management Consultant at Kolkata H.Q.,
covering North Kolkata, North 24Pgs., South 24 Pgs. & Nadia.
April’2003 to March’2005.
Capacity : Sales Supervisor
Highlights : Highest growth in 2003-2004 - 32% & 2004-2005 – 29% in Pan India.
6) Ten years in Safechem Industry, Kolkata (April 2005 to October’2015). Dealing with
Safed Detergent Powder & Allied Products.
Capacity : Area Sales Manager
North East operation form April’2005 + Jharkhand from April’ 2005 + 4 District of
Bihar 2008 + Chattisgarh 2013.
Highlights : With the area of Success in North East the area of operation was enhanced
& controlled on me in following years as above.
i) In 2005 business of North East was – 30 mt / month.
As on day business of North East – 150 mt / month.
ii) In 2007 business of Jharkhand was 39 mt / month.
As on day business of Jharkhand – 300 mt / month.
iii) In 2008 business of part Bihar was – 4 mt / month.
As on day business of Part Bihar – 50 mt / month.
7) From November’2015 joined as a RSM of Eastern Region at PRAGATI CHEMICALS
(Ranchi) with Detergent Powder (Agent White & Pragati Shakti)

4. SCHOLASTIC
 Graduate from Rabindra Bharati University in the year1998.
 MBA in Marketing from Sikkim Manipal University in the year 2013.
PERSONAL PROFILE
Date of Birth : 29.12.1967
Father’s Name : Mr. Raghu Prosad Bhattacharjee
Present Address : 3B, Sandhyasree Apartment,
78, M. M. Ghosh Road,
Kolkata – 700074.
Nationality : India
Family : Wife, 14 years Daughter & 82 years old Father.
DECLARATION :-
I hereby declare that the information furnished in the curriculum vitae
is true, complete & correct to best of my knowledge & belief.
Date : 10.12.2016
Place : Ranchi , Jharkhand
Siba Prosad Bhattacharjee
N.B. Present CTC … 6.00 L.