1. Welcom
e to
Everyon
e

2. Team: Robust Explorers
Presented by:
Md. Hafizul Islam
2-15010120
Memore Mehnaj
2-1501036
A. K. M. Nayeemul
Hassan
2-15010125

3. TALE OF
Bean &
Cream

4. Bean & Cream
Taste the Real Bean
Slogan
Company
Name
Logo

5. Growth with a
good fame
Satisfied customer
and profitability
will followWe follow CHAMPS – C = Cleanness, H =
Hospitality , A = Accuracy, M =
Maintenance ,P = Product Quality, S =
Make a
Brand
Price
Range
OurVision is to spread the service
at all over the Dhaka at first and
satisfied our dearest customer by
our special coffees and good
service.
Compa
ny
Overvi
ew
Missi
on
Missi
on

6. Owner
s
Waiter
s
Staffs
Chefs
Organizational
Structure:

7. Location
Arambag
h,
Motijheel
Dhak
a
Has More Crowed,
School, College,
University &
Commercial Area

8. Decorat
ion
Matter
s

9. Buildin
g
Land
Man
Power
LCD
Monito
r
Furnitu
re
Light
Equipme
nt
CC
Camera

10. Utility
GAS
Water
Electricity

11. Market +
ing

12. Advertising and
Promotion
Customer
Service
Infrastructure
Market strategy will be there to promote our product,
superior service and exciting concept to draw in the local
customer. Marketing initiatives will concentrate on the
following-
Market
Strateg
y

13. Generati
onY
Generatio
n X
Studen
ts
• Corporates
• Workers
Aged 15 to
25 Aged 28 to
40
Target
Custome
r
Segmentation
Youth &
Teenagers
Service
Holder
Families
Students
Segment &
Target
Customer
Analysis
Family

14. SWOT
Analysis
Threats
Startup cost
Social
Media
High
competiti
on
Quality
of coffee
Unique
promotional
activities
New in
market
Loan burden
Job
Opportuni
ty Turndown
in the
economy
Space for
low profit
margin
Strength
Weakness
Opportunities
Potentialit
y of
creating
large
market
Qualified
team
Reasonable
Price
Lack of
ambiance

16. Promotional
Strategy
Advertisin
g
1
Poster & Banner
2
3
4
Online
TVC
Newspaper
Others Sponsorship

17. Social
Media
Promoti
on
Succes
s
Blog
Twitter
comment
Like
Share
Social
Media

19. Recruit and
select human
resources and
provide them
fair salary and
other facilities
Providing food and
education facility to the
Make donation
to some
organization
like school,
college,
orphanage,
hospital etc.
Offer job to
the qualified
but poor
people
Providing
sufficient
facilities to our
holder ensure
their safety
and security
Contribute to
the social
cultural
programs and
activities and
also the
development
activities

20. Financial
Statement

21. Particulars Amount(
TK)
Amount
(TK)
Fixed asset
Land 1000000
Building 800000
Equipment 1500000
Total fixed asset 3300000
Pre- operating
expenses
500000
Working capital
Raw material 1200000
Work-in-process 500000
COST of
Project

22. Land and site
Development
Particular Amount(
TK)
Cost of land 600000
Premium payable 200000
Cost of leveling and
development
200000
Total 1000000
Building &
Civil Works
Particular Amount(
TK)
Cost of Building 500000
Service 200000
Sewers 50000

23. Equipment
Pre Operating
Expenses
Particular Amount(T
K)
Cost of imported
materials
800000
Cost of indigence’s
machinery
200000
Cost of Stores and
spares
500000
Total 1500000
Particular Amount(TK)
Advertising
Expenses
300000
Startup expenses 200000
Total 500000

24. Particular Amount(TK)
Long term loan 2500000
Equity supplied by us 4000000
Debt & Equity ratio 70:30
Interest rate (long
term)
12%
Loan period (long
Loans &
Finances
Partners’ Invest
4000000
Sonali Bank
12% int. 5
Years

25. Thanks to
All