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Coffee Shop_Business Plan
This document provides an overview of a proposed coffee shop business called Bean & Cream. It outlines the company's vision, mission, organizational structure, target customers, location, equipment needs, marketing strategy, and financial plan. The summary includes key details about the business while keeping within the 3 sentence limit.
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Coffee Shop_Business Plan
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- 2. Team: Robust Explorers Presentedby: Md. Hafizul Islam 2-15010120 Memore Mehnaj 2-1501036 A. K. M. Nayeemul Hassan 2-15010125
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- 4. Bean & Cream Tastethe Real Bean Slogan Company Name Logo
- 5. Growth with a goodfame Satisfied customer and profitability will followWe follow CHAMPS – C = Cleanness, H = Hospitality , A = Accuracy, M = Maintenance ,P = Product Quality, S = Make a Brand Price Range OurVision is to spread the service at all over the Dhaka at first and satisfied our dearest customer by our special coffees and good service. Compa ny Overvi ew Missi on Missi on
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- 7. Location Arambag h, Motijheel Dhak a Has More Crowed, School,College, University & Commercial Area
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- 12. Advertising and Promotion Customer Service Infrastructure Market strategywill be there to promote our product, superior service and exciting concept to draw in the local customer. Marketing initiatives will concentrate on the following- Market Strateg y
- 13. Generati onY Generatio n X Studen ts • Corporates •Workers Aged 15 to 25 Aged 28 to 40 Target Custome r Segmentation Youth & Teenagers Service Holder Families Students Segment & Target Customer Analysis Family
- 14. SWOT Analysis Threats Startup cost Social Media High competiti on Quality of coffee Unique promotional activities Newin market Loan burden Job Opportuni ty Turndown in the economy Space for low profit margin Strength Weakness Opportunities Potentialit y of creating large market Qualified team Reasonable Price Lack of ambiance
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- 19. Recruit and select human resourcesand provide them fair salary and other facilities Providing food and education facility to the Make donation to some organization like school, college, orphanage, hospital etc. Offer job to the qualified but poor people Providing sufficient facilities to our holder ensure their safety and security Contribute to the social cultural programs and activities and also the development activities
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- 21. Particulars Amount( TK) Amount (TK) Fixed asset Land1000000 Building 800000 Equipment 1500000 Total fixed asset 3300000 Pre- operating expenses 500000 Working capital Raw material 1200000 Work-in-process 500000 COST of Project
- 22. Land and site Development ParticularAmount( TK) Cost of land 600000 Premium payable 200000 Cost of leveling and development 200000 Total 1000000 Building & Civil Works Particular Amount( TK) Cost of Building 500000 Service 200000 Sewers 50000
- 23. Equipment Pre Operating Expenses Particular Amount(T K) Costof imported materials 800000 Cost of indigence’s machinery 200000 Cost of Stores and spares 500000 Total 1500000 Particular Amount(TK) Advertising Expenses 300000 Startup expenses 200000 Total 500000
- 24. Particular Amount(TK) Long termloan 2500000 Equity supplied by us 4000000 Debt & Equity ratio 70:30 Interest rate (long term) 12% Loan period (long Loans & Finances Partners’ Invest 4000000 Sonali Bank 12% int. 5 Years
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