Presentation talks about the issues and challenges in the relationship between Client and Ad Agency.We have suggested few of the methods to overcome such problem.

3. New
Business
Development

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20. Examples
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Client and Agency Conflict

22.  Coca-Cola (Publicis' Leo Burnett) vs. PepsiCo. (Omnicom's
TBWA)
 AT&T (Omnicom) vs. Verizon (Publicis)
 Apple and Microsoft (Omnicom) vs. Samsung and Google
(Publicis)
 MillerCoors's Miller Light (Publicis' Saatchi & Saatchi) vs.
Anheuser-Busch's Bud Light (Omnicom's BBDO)
 Nissan, General Motors, Toyota, and Volkswagen all have
business in Publicis' Leo Burnett & Omnicom's TBWA

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27. Thank You !