Sarah White presents Couponing 101: Couponing Basics
NCH StatisticNCH Marketing Services, Inc., a couponclearing and marketing services companyand a Valassis companyPress release in January 2011, 332 billioncoupons ($484 billion in worth) weredistributed in 2010!Value shoppers saved $3.7 billion in 2010!
Why I use coupons• To Help My FamilyProverbs 31:18 She sees that her trading isprofitable, and her lamp does not go out atnight. She watches for bargains.• To Help My CommunityProverbs 31:20 She extends a helping hand tothe poor and opens her arms to the needy.
Topicso Stockpiling vs. Hoardingo Where to Find Couponso Coupon Organizationo Do’s and Don’ts of Couponingo Understanding Coupon Wordingo Planning With Couponso Store Coupon Policieso Steps to Make a Shopping Listo Photos of my shopping tripso Tips for Shopping This Week
Stockpiling Vs. HoardingStockpiling Hoarding• Goal is to use coupons • Goal is to get as many on sale items and stock products as you can up during that time. regardless if you need• How many people are in them or not. my family? • You have tons of• How much of this product something that you do not does my family go through? need but you continue to accumulate more.• How much space do I have to totally commit to stockpiling?
What are Coupons?A voucher entitling the holder to adiscount off a particular product.
Types of Coupons• Manufacturer’s Coupons• Store Coupons
Don’ts of CouponingDo not photocopyprintable coupons(Coupon Fraud)• www.coupons.com• www.redplum.com• www.smartsource.com• Facebook• Manufacturers’ Websites
Don’ts of Couponing• Do not be rude to others• Do not be a shelf clearer!
Don’ts of Couponing• Do not use expired coupons• Do not steal coupon inserts
Understanding Coupon Wording• Expiration Date• Value• Picture – not important• Wording – “save on any xyz”• Fine Print
Understanding Coupon Wording Limit One Coupon Per PurchaseYou CANNOT use 2 • You CAN use 1coupons on 1 item coupon per item
Understanding Coupon Wording• Limit 1 Coupon Per TransactionPer transaction = Per Checkout atregister
Coupon Divas Explain Per Purchase Vs. Per TransactionKitty from Coupon Diva
Understanding Coupon Wording• Limit one coupon per person/customer/household.You can only use one of these coupons.
Understanding Coupon Wording• Limit of 4 like coupons in the same transactionThis means you can only purchase and useup to 4 of the same coupon in onetransaction. If you plan to purchase morethan 4 you will have to make two separatetransactions.
Understanding Coupon Wording• X dollars off of X items / multiple items$3.00 off any (2)Clearasil Products
Understanding Coupon Wording• Size Restrictions On the purchase of any (1) Sensitive Shave Gel (EXCLUDES 2.75 oz.)
Understanding Coupon Wording• Size Restriction – On any (1) Listerine Zero Mouthwash 500 mL or larger
Plan With Coupons Rules of Thumb: You cannot stack manufacturer coupons anywhere Many stores will not allow a coupon on the Free item in a BOGO sale All stores have register line limits, keep it to a reasonable number of items per transaction or break the transaction up into multiple transactions. Some stores have limits on the number of coupons in a transaction. Don’t be afraid to break up your purchases into smaller transactions to stay within the store’s coupon policy.
Plan With CouponsCoupon Matchups on Blogshttp://www.couponmom.comhttp://www.afullcup.comhttp://www.momsneedtoknow.comhttp://hip2save.comhttp://www.forthemommas.com
Plan With Coupons / Coupon Matchups• Product: Breakstone’s Cottage Cheese• Price: Price on sale is $2.50• Insert: This is where you will find the coupon. The SS stands for Smart Source and you can find it in the May 22nd, 2011 insert.• Expiration Date: This is the date the coupon expires.• Price after coupon: This is the price you will pay after coupon
Plan With Coupons / Coupon Matchups• An example with a printable coupon:• Product: San Giorgio Pasta• Price: Price on sale is $1.00• Printable Coupon: This is a coupon you will print online.• Price after coupon: This is the price you will pay after coupon
Plan With Coupons/ Coupon MatchupsStonyfield Organic Milk Half Gallon – $3.49Use $0.50/1 Stonyfield Organic Milk printableor use $1.50/1 Stonyfield Organic Milk printableor use $1/1 Stonyfield Organic Milk Half Gallonprintableor use $0.50/1 Stonyfield Organic Milk Half Gallonprintableas low as $1.99 after couponThis shows a coupon matchup with multiple couponoptions. This type of matchup is not suggesting you use allof the coupons. The OR USE means you may choose one ofthe coupons. The as low as is the lowest price you wouldpay. You would pay this amount if you used the highestvalue coupon.
Plan With Coupons Remember:Almost every item will go on sale every 6-8 weeks or 12 weeks at the most
Steps to Make a Shopping List1. Have your coupons organized.2. Browse through the Sunday flyers circling items that are on sale and you have a coupon for.3. Go to the Coupon Matchup sites to see what good deals are available at the store.4. Go to Forums like A Full Cup and Coupon Mom to see what deals other shoppers have found.5. Write a detailed list including the $ coupons you want to use, gather coupons, grab your loyalty card and wallet and go shopping.
Store Coupon PolicyGiantDoublesto $.50$.50 couponbecomes$1.00$.75 couponbecomes$1.00
Store Coupon PolicyManufacturer and Store Coupons:1. Coupons are redeemable only by a customer purchasing the specificbrands and product(s) stated on the coupon, with the face value of thecoupon deducted from the retail or club card price.2. Coupons must be for products sold at Weis Markets and coupons mustbe presented at the time of the transaction.3. Coupons are subject to advertised offer limitations and all otherlimitations and restrictions on coupon.4. Coupons cannot be applied against the item received in any offerwhere a customer buys one or more items to get one or more items free.5. Coupons amount may be reduced so that any combined discounts andcoupons do not exceed the value of the item.6. Coupons have no cash value.7. Accepted coupons must be manufacturer or Weis Markets store issuedcoupons for specific items only.8. Weis Markets will accept valid manufacturer coupons that displayanother retailer’s logo or name only if such coupon is for a specific item.
Store Coupon Policy9. Weis Markets will accept valid Catalina manufacturer coupon that isissued to a customer by another retailer only if such coupon is for aspecific item.10. The coupons must have an expiration date.11. Coupons are void if they appear distorted or blurry, are altered in anyway or copied.12. The transaction amount may not fall below zero value, or go negative,meaning we will not give the customer money back.13. All sales taxes are paid by the customer at the full value of the item.14. All bottle deposits on the purchased and free items are paid by thecustomer.15. Weis Markets reserves the right to refuse any coupons at itsdiscretion.
Store Coupon PolicyInternet Printed Coupons:1. Weis Markets gladly accepts internet printed coupons. The same manufacturer and store coupon rules above apply to all internetprinted coupons.2. Internet printed coupons must scan at the registers.3. Internet printed coupons must have serial numbers and follow an industry-standard format.4. Manufacturer internet printed coupons must clearly indicate that they are amanufacturer coupon and have a valid manufacture address on the printedcoupon.5. Weis Markets will not accept “Free Product” Internet printed Manufacturercoupons.6. Weis Markets will accept “BOGO” Internet printed Manufacturer coupons.7. Weis Markets will accept internet coupons up to a $10.00 limit.
Store Coupon PolicyDouble Coupons:1. Check with the local store regarding “Double Coupon” advertisedpromotions where customers will receive double the coupons face valueoff the regular or club card price up to the advertised limit. Not alllocations offer double coupon promotions. Limitations and restrictionsfor double coupon promotions may change at any time. Changes will beposted in the store. Please see your local stores for details.2. Weis Markets does not allow a customer to redeem two or moremanufactures coupons against the same item in a single transaction.3. If a customer presents two coupons for the same item in a singletransaction, Weis Markets will only accept the first coupon to be appliedin the system.4. Weis Markets will double up to four of the same alike coupons as longas the customer purchased the items to go along with the coupons. Uponthe purchase of the fifth like item, the coupon will be redeemed for facevalue and will not be doubled.
Store Coupon PolicyOur registers are set to allow 1 CVS coupon and 1 manufacturercoupon per item. Free coupons or “offers at the register” (OAR’s)are unearned and issued to you as a valued member of theCVS/pharmacy ExtraCare program. These coupons take the formof “open ended” coupons such as $3 off $15 or a certain dollaramount off a specific item. In any given transaction our registerswill allow only one “open ended” coupon per transaction. CVSExtra Buck coupons are earned when you make a qualifyingpurchase. These print out instantly at the register upon reachingthe threshold for the offer. You can use more than one Extra Buckcoupon provided the purchase threshold has been met for eachoffer amount on a per-transaction basis.In the case where a particular item is on sale for “buy one get onefree” (BOGO), you are only allowed to use one manufacturer’sBOGO coupon. For instance, if Revlon lipstick is on sale forBOGO, you can use one manufacturer’s BOGO coupon. You wouldget both items free and pay any applicable tax. We reserve theright to limit quantities after the first purchase..
Store Coupon PolicyCVS/pharmacy does accept manufacturers’ coupons that havebeen obtained from manufacturer sponsored and/or authorizedWeb sites. The coupon should be complete and contain a barcode that can be scanned at the register. If the coupon does notscan, the cashier should politely inform you that we cannot acceptyour coupon. We do not allow manual overrides at the register forcoupons printed from the Internet. CVS/pharmacy will not acceptoffers printed from unauthorized Internet postings orreproductions, copies, or facsimiles.We do not accept competitors’ coupons for front store items. Wefeel that our sales and ExtraCare program are comparable if notbetter than any sales or coupons offered by our competitors. Wealso do not accept any expired coupons, CVS or otherwise. We donot “double” or “triple” coupons.
Store Coupon PolicyRite Aid gladly accepts the following coupon types as detailed in thecoupon acceptance guidelines listed below:COUPON TYPES:Manufacturer Coupons• Manufacturer coupons are found in newspapers, magazines and even affixed to products. The UPC on these coupons begins with a “5.”Rite Aid Manufacturer Coupons• Rite Aid Manufacturer coupons generally appear in our weekly circular, on our website and are sent to customers via email.• These coupons are labeled “manufacturer coupon” and have a UPC that begins with “49.”Rite Aid Valuable Coupons• Rite Aid coupons are labeled “Valuable Coupon” and have a UPC that begins with “48.”
Store Coupon PolicyInternet/Print at Home coupons• Rite Aid will accept internet / print at home coupons up to the equivalent value of $5.00 off.• A Rite Aid coupon (with the Rite Aid logo) is NOT considered an internet coupon (even if printed off the internet) and is therefore not subject to the $5.00 maximum.+UP Reward Coupons• +UP Reward coupons are special coupons earned by a customer in a prior purchase that can be used for any nonprescription purchase with a small number of exclusions that are listed on the +UP coupon. Multiple +UP coupons can be used (subject to the printed exclusions) up to the amount of purchase before sales tax.
Store Coupon PolicyBuy One, Get One Free• Rite Aid accepts Buy One, Get One Free coupons, however only one coupon can be used for each pair of items purchased. A customer can use one “cents off” coupon in conjunction with the item they are purchasing on a Buy One, Get One Free promotion (or with a Buy One Get One Free coupon), although the value of the cents off coupon cannot exceed the selling price of the item.• Buy One Get One Free coupons cannot be used in conjunction with a Buy One Get One Free promotion.Total Purchase Coupons• Rite Aid may feature total purchase coupons which discount the total purchase amount based upon meeting specific requirements. For example, $5 off a $25 purchase price threshold coupon.• These coupons are accepted under the following conditions: – The coupon is valid and in date; only one total purchase coupon per transaction. – Total purchase equals or exceeds $25 before tax (before any coupons are applied). – Coupons for individual items can also be used including another “48” coupon that is tied to an item in the transaction. Provided the total of items purchased is equal to or greater than the purchase requirement, other coupons can be used in conjunction with the total purchase coupon.
Store Coupon PolicyGeneral Guidelines: Coupons must be valid and in date; Coupons cannot be exchanged for cash. Register will validate coupon through scanning or keyed entry of the coupon UPC number. In the event that any item’s selling price is less than the value of the coupon, Rite Aid will accept the coupon in exchange for the selling price of the item. Coupon redemption can never exceed the selling price of an item and no cash back is allowed. When making a return for a product that had a coupon attached, Rite Aid cannot refund cash for the value of the coupon and cannot return the coupon that was used. Rite Aid reserves the right to not accept any coupon where the validity or the coupon cannot be established.Multiple Coupons More than one coupon can be used on the purchase of a single item under the following conditions: All coupons match the item being purchased. The total of the coupons is equal to or less than the selling price of the item before sales tax. No more than one “48” Rite Aid Valuable coupon, one “49” Rite Aid Manufacturer coupon, and one “5” Manufacturer coupon can be used on a single item. Rite Aid may accept up to 4 identical coupons for the same number of qualifying items as long as there is sufficient stock to satisfy other customers within the store manager’s sole discretion.
Store Coupon PolicyCoupons are a great way to save even more when shopping with us, andits easy to use them at our stores. When accepting coupons, we followthe guidelines below.Manufacturer and Target Coupons: Target accepts one Manufacturer Coupon and one Target Coupon for the same item (unless prohibited by either coupon). Item purchased must match the coupon description (brand, size, quantity, color, flavor, etc.). Coupon amount may be reduced if it exceeds the value of the item after other discounts or coupons are applied. We cant give cash back if the face value of a coupon is greater than the purchase value of the item. All valid coupons should be presented to the cashier during checkout. All applicable sales taxes are paid by the guest at the full value of the item. These guidelines apply to all coupons accepted at Target (Color Checkout Coupons, Internet Coupons, Mobile Coupons, Mailed Coupons, Coupons from Newspapers and Magazines, etc.).
Store Coupon PolicyInternet (Print-at-Home) Coupons: We gladly accept valid internet coupons that contain a clear and scannable bar code. We do not accept internet coupons for free items with no purchase requirements.Mobile Coupons: Guests can receive Target Mobile Coupons by signing up for Text Alerts at Target.com/mobile or by texting COUPONS to 827438 (TARGET). Message and data rates may apply. See site for full details. To redeem, simply show your coupon barcode to the cashier. With one simple scan, all applicable coupons are applied.
Store Coupon PolicyBuy One Get One Free Coupons (BOGO): BOGO coupons cannot be combined (i.e. you cannot use two BOGO coupons on two items and get both for free). Unless stated otherwise on the coupon, the use of one Buy One Get One Free coupon requires that two of the valid items are presented at checkout of which one item will be charged to the guest and the 2nd item will be discounted by its full retail price. A second cents-off coupon of the same type cannot be redeemed towards the purchase price of the first item. If a Target BOGO coupon is used, one additional manufacturer coupon may be used on the first item If a Manufacturer BOGO coupon is used, one additional Target coupon may be used on the first item.
Store Coupon PolicyExclusions:• Coupons are void if copied, scanned, transferred, purchased, sold, prohibited by law, or appear altered in any way.• We cant accept coupons from other retailers, or coupons for products not carried in our stores.• Some items may not be available at all stores.• We do not accept expired coupons.
Store Coupon PolicyWe gladly accept the following types of coupons* Print-at-home internet coupons – Must be legible – Must have “Manufacturer Coupon” printed on them – Must have a valid remit address for the manufacturer – Must have a valid expiration date – Must have a scannable bar code – Buy one, get one free (BOGO) coupons with a specified price – Are acceptable in black and white or color – May not be duplicated Manufacturers’ coupons – For dollar/cents off – For free items (except those printed off the Internet) – Buy one, get one free (BOGO) coupons – Must have “Manufacturer Coupon” printed on them – Must have a valid remit address for the manufacturer – Must have a valid expiration date – Must have a scannable bar code – May not be duplicated
Store Coupon Policy Competitors’ coupons• A specific item for a specified price, for example, $2.99• Buy one, get one free (BOGO) coupons for items with a specified price• Have a valid expiration date• Are acceptable in black and white Soft drink container caps Checkout coupons (“Catalinas”)• Printed at our competitors’ registers for dollar/cents off on a specific item• Must have “Manufacturer Coupon” with specific item requirements printed on them• Must have a valid remit address for the manufacturer• Must have a valid expiration date• Must have a scannable bar code• Are acceptable in black and white• May not be duplicated
Store Coupon PolicyWe DO NOT accept the following coupons: Checkout coupons – Dollars/cents off the entire basket purchase – Percentage off the entire basket purchase Print-at-home Internet coupons that require no purchase Competitors’ coupons – Dollars/cents off at a specific retailer – Percentage off – Buy one, get one free (BOGO) coupons without a specified price – Double- or triple-value coupons
Store Coupon Policy*The following are guidelines and limitations: We only accepts coupons for merchandise that we sell. Coupons must be presented at the time of purchase. Only one coupon per item. Item purchased must be identical to the coupon (size, quantity, brand, flavor, color, etc). There is no limit on the number of coupons per transaction. Coupons must have an expiration date and be redeemed prior to expiration. If coupon value exceeds the price of the item, the excess may be given to the customer as cash or applied toward the basket purchase. WIC or SNAP items purchased in a WIC or SNAP transaction are ineligible for cash back or application to the basket purchase. Great Value, Marketside, Equate, Parents Choice, and World Table coupons have no cash value and are ineligible for cash back or application to the basket purchase. The system will prompt for supervisor verification for: – 40 coupons per transaction. – A coupon of $20 or greater on one item – $50 or more in coupons in one transaction
Shopping TripWalmart paid me $2.50 to purchase theseitems! This was 1 transaction.
Shopping TripMy total OOP (Out of Pocket) was $1.51I completed 3 transactions
Shopping TripTotal Before Savings $121.10 I completed 5 transactions.Total savings $68.85Total OOP= $52.52 for 54 itemsSavings of 57%
Tips for Shopping This WeekUntil Saturday, August 6th if you spend$50.00, you can earn 50 extra gas points.On the first page of the flyer is thecoupon. Currently, I am at $1.50/ gallon insavings!
Tips for Shopping This Week Until Saturday, August 6th, you can earn a FREE Backpack and lunch tote with a purchase of $15.00 or more!(limit 1)
Tips for Shopping This WeekUntil Saturday, August 6th, you can buy$.01 rulers, $.01 box of crayons, $.10pack of 10 pencils, pack of 4 glue sticks$.50.
Tips for Shopping This Week Take the $1.00 off 1 Cascade coupon from the 7-31 P & G and buy 1 Trial Size Cascade (3 gels)($.97). Take the $1.00 off 1 Degree coupon from the 7-31 P & G and buy 1 trial/travel sized Degree deodorant ($.97). Take the $1.00 off 1Tide coupon from the 7-31 P &G and buy the Travel sized Tide ($.97). Walmart will pay you $.09!!!!
Tips for Shopping This WeekUntil Saturday August $20.126th, buy 1 Oramoist Dry $10.00Mouth Piece ($6.99), 4 $ 6.00Crest Mouthwash 1L($20.00) use (4) $2.00 $ 1.50Crest coupons from the - $ 5.007-31 P & G. Pay $20.12 - $2.38 ($2.38 MM –OOP. Get $5.00 +UP moneymaker) or aboutReward. Get $10.00 SCR $1.84 with cost offor Crest and $6.00 SCR envelope & stamp forOramoist. Plus $1.50 MIRMIR for Oramoist.
Happy Shopping Remember to subscribe to the Reading Eagle to obtain the coupon inserts weekly! Get organized! Get saving! Donate expired or unwanted coupons!
Reading Eagle New SubscribersFor new subscribers:The first 13 weeks will be $16.25(Regularly priced at $22.75)If interested come see me.
Thanks to the Following Peopleo Kitty from Coupon Divaso Perfectharmony on slideshareo Shannon founder of For the Mommaso Melissa Van Kleeck user on AFullCup.como 1217topher user on AFullCup.como WishfulThinking user on AFullCup.como Pastorial staff for letting me teach the class at the church