It talks about nominal, group passing, team idea mapping, directed, guided, individual and questioning of brain storming. It also explains merits, demerits and methods of improving the brain storming technique

1. DR. C. BEULAH JAYARANI
M.SC., M.A, M.ED, M.PHIL (EDN), M.PHIL (ZOO), NET, PH.D
ASST. PROFESSOR,
LOYOLA COLLEGE OF EDUCATION, CHENNAI - 34

2. Introduction
Variations
Activity 1
Activity 2
Merits of brainstorming
Demerits of brainstorming
Methods for improving brainstorming
sessions
Conclusion
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3. Brainstorming is a group creativity technique by which efforts are
made to find a conclusion for a specific problem.
In other words, brainstorming is a situation where a group of people
meet to generate new ideas and solutions around a specific domain of
interest by removing inhibitions.
The term was popularized by Alex Faickney Osborn in the 1953
book Applied Imagination.
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5. Participants are asked to write their ideas anonymously. Then
the facilitator collects the ideas and the group votes on each
idea.
EXAMPLE :
1.Feedback for teachers in any institution
2. Development of magazine cover
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6. • Each person in a circular group writes down one idea, and then
passes the piece of paper to the next person, who adds some
thoughts.
• This continues until everybody gets his or her original piece of
paper back. By this time, it is likely that the group will have
extensively elaborated on each idea.
EXAMPLE :
1. WRITING A PARAGRAPH
2. WRITING A STORY OR PLAY
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7. This method of brainstorming works by the method
of association. It may improve collaboration and
increase the quantity of ideas, and is designed so that all
attendees participate and no ideas are rejected.
EXAMPLE :
1. DISCUSSION
2. ORATORY
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8. • In directed brainstorming, each
participant is given one sheet of
paper (or electronic form) and told
the brainstorming question.
• The participants are asked to look at
the idea they received and to create
a new idea that improves on that idea
based on the initial criteria.
• The forms are then swapped again
and respondents are asked to
improve upon the ideas, and the
process is repeated for three or more
rounds.
EXAMPLE :
1. EVALUATION SHEET
2.BEST PRODUCT SELECTION
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9. A guided brainstorming session
is time set aside to brainstorm
either individually or as a
collective group about a
particular subject under the
constraints of perspective and
time
EXAMPLE :
1. RAPID FIRE
2. DRAW AND RECOGNISE
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10. • Individual brainstorming" is the use of brainstorming
in solitary situations.
• It typically includes such techniques as free
writing, free speaking, word association, and
drawing a mind map, which is a visual note taking
technique in which people diagram their thoughts.
EXAMPLE :
1. CREATIVE WRITING
2. CREATIVE ARTWORK
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11. QUESTION BRAINSTORMING
This process involves brainstorming
the questions, rather than trying to come
up with immediate answers and short
term solutions.
EXAMPLE :
1. SKILL OF INTRODUCTION
2. CHOOSE THE CORRECT ANSWER
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12.  It helps you come up with great ideas.
It fosters interaction among people.
It promotes creativity.
It helps to think out of the box.
Gives solution for various problems
MERITS OF BRAINSTORMING 12

13. It promotes fights and arguments.
It’s not always effective.
It’s not always the right choice for everybody.
It is time consuming sometimes
Individual ideas can be unevaluated in group
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14. 1.Avoiding face-to-face groups
2.Stick to the rules
3.Pay attention to everyone’s ideas
4.Include both individual and group approaches
5.Take breaks
6.Do not rush
7.Stay persistent
8.Facilitate the session
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15.  Brainstorming is a group activity technique by
which efforts are made to find a conclusion for
a specific problem by gathering a list of ideas
spontaneously contributed by its members.
 Brainstorming can uplift the individual ideas
or it may be dominated by the person who is
good in expressing.
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17. REFERENCE
“Teaching of Biological Science”
 TNTEU – Study Material
 Ram Publications
 Sri Krishna Publications
 Kaviyamala Publications
 Google Images
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