Originally presented at the OrgSync Connect Users Conference in Dallas, TX in June of 2016. This session reviews ways you can use social technology to connect with students. How to develop a plan, how to staff it, how to generate content, and how to remain relevant.
My online personal branding assignment used in my Public Relations Principles class. This assignment is adapted from adapted from A Roadmap for Teaching Social Media by Dr. Karen Freberg.
Read more at: MattKushin.com
Syllabus for my Fall 2016 social media class. Learn more about my class at mattkushin.com. A blog post on this class is here: http://mattkushin.com/2016/08/24/social-media-class-overview-fall-2016/
This is the syllabus for my (applied) communication research class for spring 2019. The class is taught to undergraduate communication students at Shepherd University. The class is geared towards students interested in working in public relations, social media and related fields. Learn more about this class and others I teach at: https://mattkushin.com.
This project was assigned to students in my communication research class. It combines several techniques to offer students a chance to learn a variety of different ways of doing social media analytics, social listening and some basic social network analysis.
You can learn more at: MattKushin.com
Social Media for Communications Curriculum Hootsuite
HootSuite's Higher Education Program provides professors with free access to the tools and resources needed to effectively teach social media in the classroom within different fields of instruction.
Learn more at https://socialbusiness.hootsuite.com/higher-ed.html
During the 90-day program, professors and their students have free access to HootSuite University, HootSuite Pro, and detailed social media curricula.
This course will teach marketing students how to create and maintain a social media presence for business, including Facebook, Twitter, Google+, Tumblr, LinkedIn, YouTube, Instagram, etc. Students will learn to use social media for public relations and communications purposes.
My online personal branding assignment used in my Public Relations Principles class. This assignment is adapted from adapted from A Roadmap for Teaching Social Media by Dr. Karen Freberg.
Read more at: MattKushin.com
Syllabus for my Fall 2016 social media class. Learn more about my class at mattkushin.com. A blog post on this class is here: http://mattkushin.com/2016/08/24/social-media-class-overview-fall-2016/
This is the syllabus for my (applied) communication research class for spring 2019. The class is taught to undergraduate communication students at Shepherd University. The class is geared towards students interested in working in public relations, social media and related fields. Learn more about this class and others I teach at: https://mattkushin.com.
This project was assigned to students in my communication research class. It combines several techniques to offer students a chance to learn a variety of different ways of doing social media analytics, social listening and some basic social network analysis.
You can learn more at: MattKushin.com
Social Media for Communications Curriculum Hootsuite
HootSuite's Higher Education Program provides professors with free access to the tools and resources needed to effectively teach social media in the classroom within different fields of instruction.
Learn more at https://socialbusiness.hootsuite.com/higher-ed.html
During the 90-day program, professors and their students have free access to HootSuite University, HootSuite Pro, and detailed social media curricula.
This course will teach marketing students how to create and maintain a social media presence for business, including Facebook, Twitter, Google+, Tumblr, LinkedIn, YouTube, Instagram, etc. Students will learn to use social media for public relations and communications purposes.
Social Media Content Management: Building a team and working with student con...NAFSA Tech MIG
Presented at the NAFSA Region V 2015 conference by Nathan Barker of the University of Wisconsin-Madison and Hannah DeMilta of The Education Abroad Network.
My Fall 2018 COMM 322 Social Media class syllabus for undergraduate students at Shepherd University. A version of this syllabus is discussed in detail in my book Teach Social Media: A Plan for Creating a Course Your Students Will Love available on Amazon.com.
Learn more about this class at: https://Mattkushin.com
Teaching and Training with Social Media and TechnologyPaul Brown
Originally presented at the 2014 ACPA and NASPA National Conventions, this presentation provides an overview of how social media and related technologies can be integrated into classroom and training environments.
Brown, P. G. (2014, March). Teaching and Training with Social Media and Technology. Presentation at the Annual Convention of NASPA - Student Affairs Administrators in Higher Education, Baltimore, MD.
Brown, P. G. (2014, April). Experiments in Teaching and Training with Social Media. Presentation at the Annual Convention of ACPA - College Student Educators International, Indianapolis, IN.
Improving Retention in Online Courses -- Inside HigherEd webinarPatrick Lowenthal
Improving Student Retention in Online Learning
Tuesday, June 10, 2014 11:00:00 AM MDT - 12:00:00 PM MDT
Online learning continues to grow and make up a larger percentage of enrollments in higher education. However, over the years, institutions often report higher attrition rates for online courses than traditional face-to-face courses. As enrollments in online courses increase and online learning becomes a larger part of institutions' long-term planning, faculty and administrators are confronted with finding ways to improve retention in online courses and online programs. In this free webinar, presented by Academic Partnerships, the literature on attrition in online learning will be discussed as well as various strategies used to improve student retention in online learning.
This assignment is for students to learn paid social media and influencer marketing using the Stukent Mimic Social simulator. This is for a social media public relations or social media marketing class. Learn more about this assignment by seraching "stukent mimic social" at Mattkushin.com
Syllabus for Fall 2014 version of Social Media Practices, a course I developed in 2012.
Some course materials now available here: http://teachsocialbusiness.com
I'm teaching Social Media Practices for the 4th time this Fall. It's a work-in-progress because of the ever-evolving world of social and mobile media technology. I don't include a course calendar in the syllabus itself, although I do provide readings for each topic distribute those through a shared Google doc and and post the readings on the students' course website: http://socialmediapractices.wordpress.com. I use that site to help each students how to use the basics of WordPress.
If you're interested in connecting on LinkedIn, hit me up: /shereem but please include a reference to how you found me, so I don't think you're a random stranger.
Opportunity Knocks on the Student Life CycleSalesforce.org
Presentation from Salesforce.org Higher Ed Summit 2018 by: Nadia Kaminski, Manager of Academic Success Coaches, and Laura Kite, Assistant Dean for Student Affairs, University of Wisconsin-Extension.
Student Information Systems (SIS) have been available for a number of years and have been deployed by colleges and universities as a means of managing the student lifecycle as defined by traditional higher education - essentially time-based activities (application, admission, registration, semester-based enrollment, graduation) based on an academic calendar. However, these SIS' tend not to work for a new model of higher education - Competency-Based Education (CBE) - where the student lifecycle is led by the student themselves. THE CBE model lends itself to a new way of thinking about SIS functionality - where subscription periods can be treated as sales opportunities - where the student advisor's task is to help the student purchase the best options that meet the expectations of the student’s academic path. With this new mindset the University of Wisconsin-Extension undertook a software implementation (the Student Engagement System - SES) that reconsidered the student lifecycle as a series of sales opportunities - and then established these opportunities into Salesforce - a Customer Relationship Management (CRM) enterprise platform. We believe that, while extending the Salesforce platform to achieve this mindset is not alone innovative, the re-engineering of business processes in the student life cycle as sales opportunities certainly is.
Watch a recording of this presentation: https://youtu.be/1fNiyYxKg3U
Developing a PLN and open co-learning opportunities #UoRsocialmediaSue Beckingham
Developing your academic online presence with social media
Workshop at the University of Reading led by Sue Beckingham SFHEA, Senior Lecturer in Information Systems and LEAD Associate at Sheffield Hallam University, this workshop will provide an opportunity to learn about new approaches and practical examples of using social media in higher education; and as co-learners share examples of effective practice and consider how these might be applied in your own contexts. The session will also provide participants some time and space to network and potentially make new connections.
The workshop aims to provide participants with an opportunity to:
Gain a better understanding of how social media can be used in a scholarly context
Appreciate the value of developing a rich professional online presence
Learn about opportunities for social and open informal learning through social media
Appreciate five elements of ‘working out loud’ (Stepper 2015) and how these can be of value to both yourself and others
Using the 5C Framework (Nerantzi and Beckingham 2014, 2015) as a lens we will consider how social media can be used to connect, communicate, curate, collaborate and create. In doing so consider the value of:
Developing a digital professional persona to share scholarly achievements
Cultivating your own personal learning network and co-learning communities
Sharing learning journeys through working out loud
Programme
Tuesday 26 April 2016
10.45-11.00 Networking and registration
11.00-12.30 Becoming a Digital Scholar using social media
12.30-13.15 Lunch
13.15 -14.30 Developing a PLN and open co-learning opportunities
Teaching Social Business: My Faculty ShoptalkSheree Martin
Presentation I gave November 19, 2013 about how I teach a course I developed called Social Media Practices. It's really about social business, but I'm in the JMC department and couldn't use "Business" in the course title. I also cover how/why I'm uniquely-qualified to teach this course--I actually use the tools I teach and have been engaging socially online since 1990.
Ten Questions To Ask Yourself Before You Start Blogging.Paul Brown
Modified from a presentation I gave on blogging (http://www.sawrites.com) and from my own insights blogging (http://www.paulgordonbrown.com/blog). Can you answer these questions?
Social Media Content Management: Building a team and working with student con...NAFSA Tech MIG
Presented at the NAFSA Region V 2015 conference by Nathan Barker of the University of Wisconsin-Madison and Hannah DeMilta of The Education Abroad Network.
My Fall 2018 COMM 322 Social Media class syllabus for undergraduate students at Shepherd University. A version of this syllabus is discussed in detail in my book Teach Social Media: A Plan for Creating a Course Your Students Will Love available on Amazon.com.
Learn more about this class at: https://Mattkushin.com
Teaching and Training with Social Media and TechnologyPaul Brown
Originally presented at the 2014 ACPA and NASPA National Conventions, this presentation provides an overview of how social media and related technologies can be integrated into classroom and training environments.
Brown, P. G. (2014, March). Teaching and Training with Social Media and Technology. Presentation at the Annual Convention of NASPA - Student Affairs Administrators in Higher Education, Baltimore, MD.
Brown, P. G. (2014, April). Experiments in Teaching and Training with Social Media. Presentation at the Annual Convention of ACPA - College Student Educators International, Indianapolis, IN.
Improving Retention in Online Courses -- Inside HigherEd webinarPatrick Lowenthal
Improving Student Retention in Online Learning
Tuesday, June 10, 2014 11:00:00 AM MDT - 12:00:00 PM MDT
Online learning continues to grow and make up a larger percentage of enrollments in higher education. However, over the years, institutions often report higher attrition rates for online courses than traditional face-to-face courses. As enrollments in online courses increase and online learning becomes a larger part of institutions' long-term planning, faculty and administrators are confronted with finding ways to improve retention in online courses and online programs. In this free webinar, presented by Academic Partnerships, the literature on attrition in online learning will be discussed as well as various strategies used to improve student retention in online learning.
This assignment is for students to learn paid social media and influencer marketing using the Stukent Mimic Social simulator. This is for a social media public relations or social media marketing class. Learn more about this assignment by seraching "stukent mimic social" at Mattkushin.com
Syllabus for Fall 2014 version of Social Media Practices, a course I developed in 2012.
Some course materials now available here: http://teachsocialbusiness.com
I'm teaching Social Media Practices for the 4th time this Fall. It's a work-in-progress because of the ever-evolving world of social and mobile media technology. I don't include a course calendar in the syllabus itself, although I do provide readings for each topic distribute those through a shared Google doc and and post the readings on the students' course website: http://socialmediapractices.wordpress.com. I use that site to help each students how to use the basics of WordPress.
If you're interested in connecting on LinkedIn, hit me up: /shereem but please include a reference to how you found me, so I don't think you're a random stranger.
Opportunity Knocks on the Student Life CycleSalesforce.org
Presentation from Salesforce.org Higher Ed Summit 2018 by: Nadia Kaminski, Manager of Academic Success Coaches, and Laura Kite, Assistant Dean for Student Affairs, University of Wisconsin-Extension.
Student Information Systems (SIS) have been available for a number of years and have been deployed by colleges and universities as a means of managing the student lifecycle as defined by traditional higher education - essentially time-based activities (application, admission, registration, semester-based enrollment, graduation) based on an academic calendar. However, these SIS' tend not to work for a new model of higher education - Competency-Based Education (CBE) - where the student lifecycle is led by the student themselves. THE CBE model lends itself to a new way of thinking about SIS functionality - where subscription periods can be treated as sales opportunities - where the student advisor's task is to help the student purchase the best options that meet the expectations of the student’s academic path. With this new mindset the University of Wisconsin-Extension undertook a software implementation (the Student Engagement System - SES) that reconsidered the student lifecycle as a series of sales opportunities - and then established these opportunities into Salesforce - a Customer Relationship Management (CRM) enterprise platform. We believe that, while extending the Salesforce platform to achieve this mindset is not alone innovative, the re-engineering of business processes in the student life cycle as sales opportunities certainly is.
Watch a recording of this presentation: https://youtu.be/1fNiyYxKg3U
Developing a PLN and open co-learning opportunities #UoRsocialmediaSue Beckingham
Developing your academic online presence with social media
Workshop at the University of Reading led by Sue Beckingham SFHEA, Senior Lecturer in Information Systems and LEAD Associate at Sheffield Hallam University, this workshop will provide an opportunity to learn about new approaches and practical examples of using social media in higher education; and as co-learners share examples of effective practice and consider how these might be applied in your own contexts. The session will also provide participants some time and space to network and potentially make new connections.
The workshop aims to provide participants with an opportunity to:
Gain a better understanding of how social media can be used in a scholarly context
Appreciate the value of developing a rich professional online presence
Learn about opportunities for social and open informal learning through social media
Appreciate five elements of ‘working out loud’ (Stepper 2015) and how these can be of value to both yourself and others
Using the 5C Framework (Nerantzi and Beckingham 2014, 2015) as a lens we will consider how social media can be used to connect, communicate, curate, collaborate and create. In doing so consider the value of:
Developing a digital professional persona to share scholarly achievements
Cultivating your own personal learning network and co-learning communities
Sharing learning journeys through working out loud
Programme
Tuesday 26 April 2016
10.45-11.00 Networking and registration
11.00-12.30 Becoming a Digital Scholar using social media
12.30-13.15 Lunch
13.15 -14.30 Developing a PLN and open co-learning opportunities
Teaching Social Business: My Faculty ShoptalkSheree Martin
Presentation I gave November 19, 2013 about how I teach a course I developed called Social Media Practices. It's really about social business, but I'm in the JMC department and couldn't use "Business" in the course title. I also cover how/why I'm uniquely-qualified to teach this course--I actually use the tools I teach and have been engaging socially online since 1990.
Ten Questions To Ask Yourself Before You Start Blogging.Paul Brown
Modified from a presentation I gave on blogging (http://www.sawrites.com) and from my own insights blogging (http://www.paulgordonbrown.com/blog). Can you answer these questions?
Building Online Engagement Through Social MediaPaul Brown
Originally presented at the annual conference of the Great Lakes Association of College and University Housing Officers (GLACUHO) in November 2016. This session provides strategies for college student administrators using social media for student marketing and engagement.
Boom! 5 Ed Disruptors For Your ConferencesJeff Hurt
Brain science is not a fad and neither is online learning. The more we learn about how we learn, the more opportunities we have to provide more meaningful and lasting learning experiences for attendees at our meetings and events. Explore a few top education innovations happening in all walks (including K-12, universities, the digital space, library science, adult education and on-the-job-learning) extract their core nuggets of wisdom and “translate” them for application to our world of conference and professional learning.
Digital Leadership Lab: Going Viral! Developing an Online Brand for Leadershi...Paul Brown
Originally presented at the 2016 LEAD365 Student Leadership Conference in Orlando, Florida. This session is a laboratory session that helps equip college student leaders with the basics of online networking and branding.
This is a presentation I made to the LSSC10 audience on Friday 4/23/2010.
I speak of my observations of individuals or groups of individuals who are agents of change. I call them INFLUENCERS.
Please do let me know your feedback.
Webinar: Mobile Marketing for Health ClubsNetpulse
The old ways of club marketing are rapidly dying. Luckily, the surging growth of smartphones has created an exciting new way to acquire more members and sell more services at clubs. It’s called Mobile Marketing. See it here: http://offers.netpulse.com/webinar-mobile-marketing-for-health-clubs
From Employee to Advocate: Amplify your talent brand through employee engage...Rebecca Feldman
On average, a company’s employees have 10 times as many connections as a company has followers! So what better way to amplify your talent brand message than through your own employees?
This presentation, from a LinkedIn Talent Brand Workshop, teaches you how to turn your employees into advocates for your talent brand and the impact it can have on your organization. You will learn about promoting your brand internally, boosting referrals, social media advocacy, facilitating employee created content, and more.
Educators Selfie: Analysis and Suggestions for Institutional Social Media Imp...Dr. Ed Cabellon
Presented by Paul Brown and I at the 2015 ACPA Convention in Tampa, FL.
Discover how you and your college or university can implement the use of social media for engagement and marketing.
Educator’s Selfie: Analysis and Suggestions for Institutional Social Media Im...Paul Brown
For higher education institutions wanting to ramp up their social media presences and strategies, there are a few concepts and plans you need to think about first. In this presentation, we present approaches to marketing and communication with social media in the college environment. The following presentation was a collaboration between Ed Cabellon and myself, original presented at the 2015 Convention of ACPA-College Student Educators International.
Educators as Partners in Digital Engagement: What you can do...Paul Brown
Educational session originally presented at the 2016 Association of College Unions International (ACUI) Region IV Conference in Boulder, Colorado. Discusses engaging sixth students online and teaching them digital skills.
How Community Colleges Are Using Social Media: 2013 Case StudyLeigh-Anne Lawrence
Presents the results of a 2013 community college social media study. The purpose of this study was to explore how community colleges use social media to communicate and build relationships with students and the campus community. The survey sought information about current usage, initial implementation, policies and guidelines, and best practices for institutional social media use.
Learn more at www.leighannelawrence.com.
Social Strategies for Successful Student EngagementSalesforce.org
Engage in a discussion about how leading institutions are applying social technologies to attract new students, engage and retain their existing student population, and inspire and re-connect with alumni.
The Opportunities and Challenges of a Social Residence Life CurriculumPaul Brown
Originally presented as a keynote at the 2104 ACPA Residential Curriculum Institute at Virginia Tech, this presentation provides an overview about how you can integrate social media as a learning and community development strategy in student affairs and informal learning contexts.
Community management for instructors Langara College 2015Anyssa Jane
This course will assist you to update your professional skills and profiles on social media though instruction about social platforms, profiles and and community building.
This workshop is hands on today between 9:30 to 4 PM at the Langara Campus in Vancouver, British Columbia, Canada.
You will leave with professional looking profiles and the confidence to use them in a safe, productive manner.
The extended goal is to leave instructors with tools to efficiently communicate online in social spaces, expand your influence, improve outreach and connect to similar communities in your profession.
Salesforce Foundation HESUMMIT 2014 7Summits Social Strategies for Successf...7Summits
Engage in a discussion about how leading institutions are applying social technologies to attract new students, engage and retain their existing student population, and inspire and re-connect with alumni.
CV of Dr. Mukul Burghate for the post of Principal updated on 16-06-2023.pdfnep2020dnc
In Summary
Dr. Mukul Burghate is a highly accomplished individual with an impressive academic and professional background. His notable achievements can be summarized as follows:
Education:
• Bachelor's degree in Civil Engineering from Pune University.
• Alumnus of the Department of Management Sciences at Pune University (Savitribai Phule Pune University-SPPU).
• Additional degrees: M.Com and PGDBIO.
• Ph.D. from SGB Amravati University, Amravati, with a thesis titled 'A study of Advertising Agencies in India: A Status Report,' supervised by Dr. S.S. Kaptan.
Professional Experience:
• Associate Professor at the Department of MBA, Dr. Panjabrao Deshmukh Institute of Management Technology and Research, Nagpur, for 21 years.
• Faculty member at NMIMS Global Access School for Continuing Education, Mumbai.
• Actively involved in coordinating and counseling for IGNOU's ODL (Open and Distance Learning) education for the last 10 years.
Board Memberships and Nominations:
• Nominated member of the Board of Studies (BoS) with Symbiosis Skills and Professional University (SSPU), Pune.
• Board memberships with Indira College of Commerce and Science (ICCS), Pune, and RTM Nagpur University, Nagpur.
Teaching and Research:
• 23 years of experience in teaching and industry, specializing in the fields of Management and Commerce.
• 15 years dedicated to research practice, enhancing expertise.
• Successfully supervised 9 students in completing their Ph.D. dissertations.
• Provided guidance to 11 MPhil (Commerce) students in successfully clearing their research dissertations.
Publications and Presentations:
• Authoring, publishing, and presenting over 41 papers in prestigious International, National, and State Journals, Conferences, and Seminars.
• Publications encompass various reputable platforms, including Scopus Indexed and UGC list.
• Chaired technical sessions in numerous International and State Conferences & Seminars.
Dr. Mukul Burghate's exceptional accomplishments in academia, research, and the fields of Management and Commerce exemplify his expertise, dedication, and substantial contributions to his field. His extensive publications, successful supervision of students, and active participation in conferences and seminars have solidified his reputation as a respected professional.
We have made a brief report about the current and upcoming marketing trends in the Education Industry.
This report covers the following topic:
Current Digital Trends
Commonly Faced Problems
Challenges & Opportunities
A New Approach to Digital Promotions
Future Trends
Social Networks and International EducationGene Begin
An hour-long presentation for Boston-Area Study Abroad Advisors designed to give an overview of various socia media platforms, including their use as communication and promotional tools for international education.
Informal professional development through social media participation and netw...Alison McNab
Slides accompanying a workshop given on Monday 14th September, 2015 as part of the MmIT National Conference 2015
MMIT Conference 2015 - “With power comes great responsibility – how librarians can harness the power of social media for the benefit of users” https://mmitblog.wordpress.com/2015/08/27/mmit-conference-2015-bookings-close-4th-september-dont-miss-out-discount-for-group-members/
Social media is shaping how school
leaders communicate, connect with
their communities, share breaking
information, monitor sentiment, and,
yes, how they talk with and teach their
kids. This five-step toolkit provides
you with resources to implement,
maintain and successfully leverage
social media to improve student,
teacher and community engagement
and move your communications and
community engagement programs
into the 21st century.
The interactive document is loaded with links to external sources, a one-stop-shop for your school's social media program.
The Impact of Social Media Marketing on Consumer Behavior: A Comparative StudyAdityaKumar565318
The dissertation project titled "The Impact of Social Media Marketing on Consumer Behavior" aims to investigate the influence of social media marketing strategies on consumer behavior. The project utilizes both quantitative and qualitative research methods to gain comprehensive insights into this dynamic field.
The project begins with an introduction that provides an overview of social media marketing and its growing significance in the digital landscape. It highlights the evolution of social media platforms and their impact on marketing practices. The research problem is defined, focusing on the need to understand how social media marketing affects consumer behavior in order to develop effective marketing strategies.
The research objectives of the project are then outlined, which include examining the relationship between social media marketing and consumer attitudes, perceptions, and purchase decisions. The project also aims to explore the role of various elements within social media marketing, such as influencer endorsements, user-generated content, and direct consumer engagement.
The methodology section explains the research approach and data collection methods employed in the project. It includes survey questionnaires and interviews conducted with a sample of participants to gather both quantitative and qualitative data. The data analysis techniques used in the project are also described.
The findings of the project indicate that social media marketing predominantly has a positive impact on consumer behavior. Participants expressed positive perceptions towards social media marketing efforts, highlighting their influence on attitudes, perceptions, and purchase decisions. The project also identified the importance of factors such as influencer endorsements and direct consumer engagement in shaping consumer behavior.
Based on the research outcomes, the project concludes that social media marketing plays a significant role in connecting with consumers, influencing their behavior, and building strong brand-consumer relationships. The project provides practical implications for businesses to leverage social media platforms effectively in order to drive consumer engagement, loyalty, and purchase behavior.
Overall, this dissertation project contributes to the existing knowledge on the impact of social media marketing on consumer behavior. It underscores the importance of understanding consumer attitudes and preferences in order to develop targeted and engaging social media marketing strategies that align with consumer needs and interests.
Similar to Beyond Likes, Towards Engagement: Connecting with Students via Social Technology (20)
Implementing Intentional Conversations into Your Residence Life and Curriculu...Paul Brown
In some residential education departments, 1-1 student staff-to-resident conversations have replaced programming as a main method of educational outcomes achievement. These conversations also feature prominently in designs for residential curricula. In this session, participants will learn how to implement effective interactions through intentionally developed guides and prompts. Additional topics include staff selection and training as well as assessment techniques.
Originally presented in March of 2018 at the ACPA - College Student Educators Intentional Convention in Houston, Texas.
Utilizing Standards to Assess the Effectiveness of A Residential Education Cu...Paul Brown
Developing a residential education curriculum requires not just a change in process and procedure, but also a cultural and philosophical change in the way our approach to our work. To that end, the presenters will share a Residential Curriculum assessment guides they and others developed to aid departments in continuous improvement. This session will introduce the curriculum and guides, allow participants to practice applying the tools, and discuss methods for implementing it in practice.
Originally presented at the 2018 NASPA-Student Affairs Professionals in Higher Education Conference in Philadelphia, PA.
Educating Students for Digital Leadership and CitizenshipPaul Brown
Originally presented in May of 2017 at the Memphis in May Student Affairs Conference at the University of Memphis. This presentation discusses digital reputation and digital learning outcomes for college students.
The Social Media Lives of Students: The Promise and the RealityPaul Brown
Originally presented in May of 2017 at the Memphis in May Student Affairs Conference at the University of Memphis. This presentation provides an overview of the developmental experience of college students online.
Understanding College Student Life Online and What it Means for Social Media ...Paul Brown
Originally presented in May of 2017 to the staff at University of Texas San Antonio. Discusses college student learning and development online and provides examples around how to engage students around issues of digital education.
Setting Students Up For Digital Success: Engagement, Development, and LearningPaul Brown
Originally presented in May of 2017 to the staff at University of Texas San Antonio. Reviews college student learning and development online including aspects of authenticity and self esteem.
The Savvy Online Student Affairs ProfessionalPaul Brown
Originally presented at University of Binghamton to graduate students in the higher education program in February of 2017. This presentation provides basics and suggestions on safeguarding and building a digital reputation and engaging online.
After the App: The Social Media Lives of College StudentsPaul Brown
Originally presented to faculty and staff at Western Washington University on February 7, 2017. This presentation provides an overview of my research regarding how social media impacts the developmental experiences of college undergraduates.
Be A Digital Leader! Managing and Leveraging Social Media for College StudentsPaul Brown
Originally presented at Western Washington University on February 7, 2017. This presentation discusses the opportunities and pitfalls of engaging online as a college student. It also provides tips and suggestions about how to leverage social media for academic, career, and personal success.
Who is your Social Media Self? College Student Motivation and Vulnerability O...Paul Brown
Originally presented at Boston University in December of 2016 as a part of a digital technology and higher education speaker series. Presents my original research on social and digital technology and college students.
Writing Outcomes for Digital Student DevelopmentPaul Brown
Originally presented in Cincinnati, Ohio, at the annual conference of the Great Lakes Association of College and University Housing Officers in November of 2016. This session provides a overview of college student learning in digital contexts as well as suggested draft learning outcomes to guide in education around digital issues.
Highlighting Your Strengths as a Professional, OnlinePaul Brown
Originally presented at the annual conference of the Great Lakes Association of College and University Housing Officers (GLACUHO) in November 2016. This session provides tips for higher educational professionals hoping to create a positive educational presence online and through social media.
An Overview of Digitized Student DevelopmentPaul Brown
Originally presented at the 2016 conference of the Association of Intermountain Housing Officers (AIMHO). This session provides an overview of developmental issues students in college face while online.
How to Bring Your Authentic Self to Social MediaPaul Brown
Originally presented to the student leaders at the 2016 LEAD365 Conference in Orlando, Florida. This presentation is based off of original research into the experience of college students online and discusses issues of presentation, authenticity, and being genuine as a digital leader.
Originally presented to leadership educators at the LEAD365 Student Leadership conference in Orlando, Florida in 2016. This session discusses issues of resiliency, authenticity, and the effects of social media on the development of young adults.
7 Questions to Ask Before You Jump into Social Media MarketingPaul Brown
Originally presented at The Association of College and University Housing Officers International’s (ACUHO-I) Business Operations Conference in Scottsdale, AZ, in October 2016. Covers topics related to university departmental engagement with students on social media.
Digital Civic Engagement: Helping Students Find Their VoicePaul Brown
Keynote address originally presented at the 2016 Association of College Unions International (ACUI) Region IV Conference in Boulder, Colorado. Discusses student civic engagement online, activism, and issues of identity and reputation.
Building a Departmental Culture for Digital Professional EngagementPaul Brown
Originally presented at The Association of College and University Housing Officers International’s (ACUHO-I) Business Operations Conference in Scottsdale, AZ, in October 2016.
Design Basics for DIY Print and Digital Publications Paul Brown
Originally presented at The Association of College and University Housing Officers International’s (ACUHO-I) Business Operations Conference in Scottsdale, AZ, in October 2016.
#Greek: Social Media and Today's College StudentsPaul Brown
Originally presented at the Fraternity and Sorority Life Summit of the Carolinas. This presentation provides an overview of opportunities and challenges that college students face online.
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
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“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
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Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
3. Research
Impact of social and digital
technology on college student’s
concepts of self.
Presentations
- Be. Act. Do. Digital Leadership.
- Digital Social Justice
- What Every Digital #SApro
Should Do
- Engaging With Students
Online and With Social Media
@paulgordonbrown
5. Goals for this session.
Participants will be able to:
1. Recall macro-level trends in social media adoption and use by
college students
2. Describe real-world examples of ways social media have been
effective or ineffective at engaging students and why.
3. Recognize shifts necessary in current marketing/engagement
practices for the effective use of social media tools.
4. Utilize specific strategies learned from the presenters and
peers in their own practice and contexts.
13. 89%
of adults 18-29 years old use social media
67%
access it on mobile
98%
of adults ages 18-29 are on the internet
70
70
70
43%
60%
89%
65+
50-64
30-49
70
78% 18-29
social media use
by age
(Brenner, 2013; Brenner & Smith, 2013; Pew Internet Project, n.d.)
younger generations
are using the internet,
social media, and mobile
technologies at a high rate
15. 0
25
50
75
100
Facebook Instragram Twitter Pintrest LinkedIn
23
3437
53
87
Social Media Platform Adoption (2014)
18-29 year olds
Source: Pew Research Center Social Media Update 2104
16. 0
25
50
75
100
Facebook Instragram Twitter Pintrest LinkedIn
Social Media Platform Adoption (2014)
Age comparison
18-29 yo
65+ yo
Source: Pew Research Center Social Media Update 2104
17. 0
25
50
75
100
Facebook Instragram Twitter Pintrest LinkedIn
Social Media Platform Adoption (2014)
Household income comparison
Less than 30k/yr
More than 75k/yr30k-
30k-
75k+
75k+
75k+
Source: Pew Research Center Social Media Update 2104
18. 0
25
50
75
100
Facebook Instragram Twitter Pintrest LinkedIn
Social Media Platform Adoption (2014)
Race comparison
White Hispanic
Black
Black
Black
Black
White
White
Source: Pew Research Center Social Media Update 2104
19. 0
25
50
75
100
Facebook Instragram Twitter Pintrest LinkedIn
Social Media Platform Adoption (2014)
Sex comparison
Men Women
Women
Women
Men
Women
Men
Source: Pew Research Center Social Media Update 2104
23. Outcomes
1. Develop relationships with your students
2. Develop community
3. Model appropriate online behavior
4. Customer service
5. Marketing and information sharing
6. Reading student culture/discourse
26. Outcomes1. Point out hurtful comments and
problematic behavior.
2. Describe the negative effects of hurtful
comments on target groups.
3. Modify their own behavior.
4. Create a more welcoming campus
climate.
5. Encourage student action.
33. integrated marketing
team managers
Kath Bukis
Print Shop Manager
Chloe Corsi
Manager
Catherine O’Malley
BSUlife.com Editor in Chief
Jessica Laudati
Design Team Manager
Emily Cohn
Video Team Manager
Laura Lawton
Social Media Manager
5 5 7
5 6 2
35. Outcomes
1. Provide proper infrastructure for
sustainability.
2. Determine social media’s role in overall
division/department communication
strategies.
3. Educate departments using one
divisional approach as a guide.
4. Utilize student staff to actualize strategy.
(Staff)
55. What’s your G.I.F.T.?
Modified from Gross, L. (2014). How to manage social media in higher education. http://lizgross.net/ebook/
Goal
Identity
Formality
Tone
59. Topic Examples %
Leadership
Articles
Found on the Web; Added to our blog from
student class assignments
40%
Highlights
Profiles of staff, student leaders, and highlights
of student organizations
30%
Pride Photos Photos of our mascot, photos from events 10%
Deadlines
Informational: org fair sign-ups, last day of
classes, last day to drop classes
20%
Modified from Gross, 2014