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Informal professional
development through social
media participation and
networking
Alison McNab / @AlisonMcNab
Judith Wayte / @UoNBiosciCareer
#mmit2015
Post It
One thing I hope to get
from this session
Outline
 Introduction
 Group work
 Opportunity for individual reflection and
action-planning
 Resource list (after conference)
Who are we? Why are we here?
 Alison and Judith have used social media to develop
professional networks and a growing expertise in
digital curation which they share with colleagues
within and beyond the workplace. A selection of
these tools and resources are then used in their
professional practice.
 Alison discovered that a by-product of active social
media engagement with academic staff and students
has been the promotion of library services, and the
opportunity to influence effective digital behaviour in
the student community.
 Judith will describe her experience with social media
CPD Frameworks
Why informal CPD?
 Training budgets
 Logistical
limitations
 Professional
isolation
 Widening horizons
 Taking control
 Many opportunities
Stages of social media participation
 Lurk
 Experiment
 Practice
 Broaden scope
 Fully engage
 …and Review
Source: Fasser, S. (2014) 5 stages to unlocking social media's full potential iMediaConnection
http://www.imediaconnection.com/content/36106.asp (accessed: 13/9/15)
Over to Judith…..
Acknowledgements
What have I learned?
How do I do my job better?
Hi Judith,
This might sound a bit random, but because I have been working A LOT with marketing
for a variety of reasons lately, there is this idea that came up to my mind.
Basically the university provides FREE access to Mintel/Keynote reports through e-lib,
which I for example didn't know even existed until i started my marketing module.
My ultimate point is that if you communicated to biosciences students that there are
such things as Mintel/Keynote (free access through e-lib again) which are exceptionally
useful for commercial awareness boosting before interviews/assessment centres this
would probably benefit UoN student chances of getting a job!
Let me know what you think and if you have any questions!
Best wishes,
Something to share
Something to share
Something to share
Something to share
Sharing – points to consider
 What shall I share?
 Who is my audience?
 Differentiating between the professional and the personal
 With whom shall I share?
 Engaging with your students / faculty / clients
 Engaging with peers
 Engaging with peers
 Learning
 Sharing good practice or resources
 Marketing your workplace / employer
 Marketing yourself
Curation – points to consider
 What shall I keep?
 Where or what will I use to keep it?
 With whom shall I share it?
 How can I re-use it?
Group work
 What informal CPD opportunities are you aware
of and/or participate in?
 What benefits have you gained from doing so?
 Do you share these? If so, with whom?
 Do you record these?
 Who are your social media influencers?
 Do you actively manage your social media
profile?
Post It
One thing I will try out or
do differently after this
session

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Informal professional development through social media participation and networking

  • 1. Informal professional development through social media participation and networking Alison McNab / @AlisonMcNab Judith Wayte / @UoNBiosciCareer #mmit2015
  • 2. Post It One thing I hope to get from this session
  • 3. Outline  Introduction  Group work  Opportunity for individual reflection and action-planning  Resource list (after conference)
  • 4. Who are we? Why are we here?  Alison and Judith have used social media to develop professional networks and a growing expertise in digital curation which they share with colleagues within and beyond the workplace. A selection of these tools and resources are then used in their professional practice.  Alison discovered that a by-product of active social media engagement with academic staff and students has been the promotion of library services, and the opportunity to influence effective digital behaviour in the student community.  Judith will describe her experience with social media
  • 6. Why informal CPD?  Training budgets  Logistical limitations  Professional isolation  Widening horizons  Taking control  Many opportunities
  • 7. Stages of social media participation  Lurk  Experiment  Practice  Broaden scope  Fully engage  …and Review Source: Fasser, S. (2014) 5 stages to unlocking social media's full potential iMediaConnection http://www.imediaconnection.com/content/36106.asp (accessed: 13/9/15)
  • 10. What have I learned?
  • 11. How do I do my job better? Hi Judith, This might sound a bit random, but because I have been working A LOT with marketing for a variety of reasons lately, there is this idea that came up to my mind. Basically the university provides FREE access to Mintel/Keynote reports through e-lib, which I for example didn't know even existed until i started my marketing module. My ultimate point is that if you communicated to biosciences students that there are such things as Mintel/Keynote (free access through e-lib again) which are exceptionally useful for commercial awareness boosting before interviews/assessment centres this would probably benefit UoN student chances of getting a job! Let me know what you think and if you have any questions! Best wishes,
  • 16. Sharing – points to consider  What shall I share?  Who is my audience?  Differentiating between the professional and the personal  With whom shall I share?  Engaging with your students / faculty / clients  Engaging with peers  Engaging with peers  Learning  Sharing good practice or resources  Marketing your workplace / employer  Marketing yourself
  • 17. Curation – points to consider  What shall I keep?  Where or what will I use to keep it?  With whom shall I share it?  How can I re-use it?
  • 18. Group work  What informal CPD opportunities are you aware of and/or participate in?  What benefits have you gained from doing so?  Do you share these? If so, with whom?  Do you record these?  Who are your social media influencers?  Do you actively manage your social media profile?
  • 19. Post It One thing I will try out or do differently after this session

Editor's Notes

  1. Slides accompanying a workshop given on Monday 14th September, 2015 as part of the MmIT National Conference 2015: https://mmitblog.wordpress.com/2015/08/27/mmit-conference-2015-bookings-close-4th-september-dont-miss-out-discount-for-group-members/ MMIT Conference 2015 - “With power comes great responsibility – how librarians can harness the power of social media for the benefit of users”