This document discusses designing basic websites and blogs. It covers using templates for blogs as they allow quick design without extensive styling. However, not every blog needs a typical template look. Font selection requires compatibility across devices and legibility. Web templates are recommended over coding HTML for non-professionals. Content should guide site design and focus on reader experience. Simplicity, focus, and legibility are key to a professional look rather than subjective notions of "nice". Different types of blog posts are outlined like instructions, reviews, interviews and case studies.