1. A step forward towards your dream
BY ABHAY KUMAR

2. To create a system which helps entrepreneurs to
measure clarity of business ideas and its execution
plan.

3. 1) Any idea which have potential to generate business
2) Any business idea which needs focused approach towards
its objective
3) Any business plan which is focused towards B2C-Business
to Consumer Market (thought you can use this for B2B-
Business to Business by using Product/Market/Customer
attributes what is important in Business to Business market)

4. 1) Any idea which is not related to business.
2) It do not predict success of your business
3) During validation checks, clarity of idea depend up on
valuator's capability to understand different aspect of business

5. 1. Business Components
2. Entrepreneurship Matrix
3. Entrepreneurship Matrix Barometer
4. Entrepreneurship Matrix Validation Levels
5. Clarity Barometer
6. Make Your Own Matrix

6. Based one seven basic components of business

7. Business Idea
Resources
Entrepreneur
Market
Customer
Product
Business Components
Financial projections

8. Based on the different attributes which are
integral part of the business components

9. )FINANCE )FINANCE
FINANCE
COMPETITION
AGE GROUP
QUALITY
VISION
RISK
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KNOWLEDGE
PRACTICALITY
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INOVATION
COMPETITIVE ADVANTAGE
PENETRATION
SKILL AND KNOWLEDGE LEVEL
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MAJOR OPERATIONAL EXPENSES
BREAK-EVEN POINT
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11. • Vision-Ability to dream and have strategy in place to
complete it.
• Risk –Risk Taking Capacity
• Commitment
• Personal Resources/Relations-Money,
Intelligence,Networking

12. 1) Innovation-Any thing new about your business
2) Practicality-How practical is your idea
3) Focus-Are your business idea is focused towards a
particular line/domain of business
4) Time bound-Do you have specific time lines for
your business idea.

13. 1) Finance-How you going get your financial investment?
2) Knowledge-What kind of technical and functional
knowledge/resources you require in your business?
3) Material-What kind of materials you required e.g. land
computers?
4) Networking-Do you have people to support your business
and to help it to grow?

14. 1) Consumer friendly-Easy to use ,less complex with
regards to other products available in market
2) Branding-What image you want to create in consumers
mind
3) Quality-How dependable is your product wrt to other
product
4) Competitive Advantage-Why should customer buy /use
your product?

15. 1) Competition –Kind of competition you are going to
face in the market
2) Visibility-How will you make your product visible
in market
3) Penetration-How are you going to build your
consumer base and be able to attract competitor’s
consumers?
4) Availability-How easily can customer reach to your
product?

16. 1) Skill and knowledge level - kind of knowledge or skill
required to operate/use your product
2) Trends-knowledge of consumer trends regarding your
product category.
3) Age group-Which age group you are targeting and why ?
4) Income range-Which strata of society your are aiming and
why?

17. 1) Revenue sources –Revenue Sources like Product selling,
service selling etc
2) Major operational expenses –Salaries of employees ,office
rent ,software maintenance fee
3) Break-even point-Strategy and Time line in terms of profit
earning
4) Future investment –Investment for diversification ,
investment backward or forward integration of business
for growth business

18. Your Score
< 84
Ready to start
Between 84 and
56
More preparation
required
>56
Not ready
Go to your dash
board again
Status

19. Validation/check levels will help entrepreneurs
•To understand different ideas and opinions of there stakeholder
and investors about there business idea/plan
• To help them to comprehend and align there ideas/plan more
accurately and clearly w.r.t to stakeholders and investors inputs

20. Level 1
1) Self validation check
-Use Enterprise Matrix Barometer to check your clarity of
business idea and plan

21. Level 2
Stakeholders validation check
-You can provide this matrix to your stake holders to validate your business
idea/plan
Attribute Score
<= 3
go with you plan regarding
that attribute
Between 1 to 2 Improve your
planning
0
Plan your move again
Status
Stakeholder are core group of people who are involved in starting the business

22. Level 3
Investor validation check
-You can provide this matrix to your investors to validate your business idea/plan
(If Investors gives less then 3 in any of
the attribute ,Please clarify with
stakeholders/Investor why they think so
and while making plan keep it in mind)
Any individual or institution who is only related with your business through money matters

23. Any system or matrix which can not accommodate changes
according to the need of time ,gets obsolete easily
1)You can create your own matrix by using ideas of this
matrix as a base of your own matrix
2) You can add your components, their attributes according to
your understanding of business
3) You can move matrix attributes to different component to
accommodate your needs.

24. Suggestion and new ideas are always welcome
Mail ID-abhaykumar@relocare.in