ASUS User Experience Innovation Workshop - v1.0
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This is the material used in ASUS user experience innovation workshop.
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ASUS User Experience Innovation Workshop - v1.0
- 1. DESIGNI THINKING U X P ser e perience nnovation rocess Method and Tool Steven Tseng , ASUS
- 3. It’s a human-centered approach to innovation. Jonney Shih President, ASUS
- 4. Design Thinking is for everyone. Jonney Shih President, ASUS
- 5. It is a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity. Tim Brown IDEO Co-funder
- 6. Design thinkers think about people first, then the business second. The opposite is true for most companies. Tim Brown IDEO Co-funder
- 7. Design thinking is supported by a rich set of tools, processes, roles, and environments. Designers know when to use the right tool at the right time.
- 9. Method
- 10. Human Centered Design H Hear C Create D Deliver Abstract Abstract Opportunities Themes Solutions Time Stories Concrete Concrete Prototypes Observation Implementation Plan
- 11. HEAR ● Observe ● Engage ● Define
- 12. Create ● Ideate ● Prototype ● Develop
- 13. Deliver ● Test Model Implement ● ●
- 14. Tools
- 15. design challenge interview share-and-capture insight observation a day of life grouping shadowing synthesis co-design point-of-view empathy brainstorming beginner’s mind storytelling need prototyping
- 16. Mechanical Instruments tool
- 17. Observation tool
- 18. Reminder
- 19. Reminder
- 20. Reminder
- 21. Reminder
- 22. Reminder
- 23. Interview tool
- 24. Reminder
- 25. Reminder • • • •
- 26. Reminder • • • •
- 27. Reminder • •
- 28. Wallet Mapping … tool
- 29. Behavior Archeology tool
- 30. Share-and-Capture storytelling ( ) quote surprise interest tool
- 31. Needs and Insights Need activity Insight tool
- 32. Grouping finding need insight tool
- 33. Point-of-View (POV) [ ] [ ] [ ] POV [ ] [ ] [ ] tool
- 34. Design Challenge finding need insight POV Design Challenge How Might We [Goal] + [How] … +[ ]+[ ] tool
- 35. Design Challenge How Might We... Goal: Enable people to enjoy the browsing experience at the library How: By shifting from physical to digital books in a seamless way? hear
- 36. Design Challenge How might we improve maternal health with mobile technologies for low-income countries? hear
- 37. Brainstorming ... ( …) tool
- 38. Storytelling who what when where why how tool
- 39. Prototyping Build to Think ( ) idea concept solution Stay low fidelity ( ) tool
- 40. Common Prototype Forms Model idea concept solution 2D 3D low fidelity
- 41. Common Prototype Forms Storyboards
- 42. Common Prototype Forms Roleplay
- 43. Common Prototype Forms Diagrams ( …)
- 44. Common Prototype Forms Mash up
- 45. 千里之行 始於足下 ONE small step leads ONE giant leap
- 46. Steven Tseng Innovator and Facilitator Design Thinker UXIP Facilitator Service Designer Six Sigma Black Belt