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Design thinking session

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Session on Design Thinking for Delhi NCR Bootcamp

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Design thinking session

  1. 1. BOOTCAMP – Delhi NCR introducing DESIGN THINKING
  2. 2. DESIGN THINKING IS A FORMAL METHOD FOR PRACTICAL, CREATIVE RESOLUTION OF PROBLEMS AND CREATION OF SOLUTIONS, WITH THE INTENT OF AN IMPROVED FUTURE RESULT. IN THIS REGARD IT IS A FORM OF SOLUTION-BASED, OR SOLUTION-FOCUSED THINKING – STARTING WITH A GOAL (A BETTER FUTURE SITUATION) INSTEAD OF SOLVING A SPECIFIC PROBLEM. BY CONSIDERING BOTH PRESENT AND FUTURE CONDITIONS AND PARAMETERS OF THE PROBLEM, ALTERNATIVE SOLUTIONS MAY BE EXPLORED SIMULTANEOUSLY. NIGEL CROSS ASSERTED THAT THIS TYPE OF THINKING MOST OFTEN HAPPENS IN THE BUILT, OR ARTIFICIAL, ENVIRONMENT (AS IN ARTIFACTS) Design Thinking is an approach to Reimagine Future DEFINITION
  3. 3. Understanding Design Thinking Thinking Inside Out and Outside in https://upload.wikimedia.org/wikipedia/comm ons/f/fd/DesignThinking.ogv
  4. 4. What is <<Design>> Design is to Design the Design of the Design noun verb noun noun A general concept or Policy An Activity A Plan or Intention A Finished Outcome (Product/Service)
  5. 5. What Design Thinking? Problem Finding doing the right thing VALUE CREATION + VALUE CAPTURE Problem Solving doing the thing right Design is a basic principle whose primary function is innovation The Efficiency component : Lean Principles, Quality, Time management, etc.
  6. 6. Design Thinking = Strategic Thinking Problem Finding doing the right thing Problem Solving doing the thing right Value migration and the shift to <<VALUE CREATION ECONOMY>> Design Thinking Agile Lean Startup Execute: Classic Lean
  7. 7. Design Thinking = Strategic Thinking Problem Finding doing the right thing Problem Solving doing the thing right VALUE CREATION + VALUE CAPTURE = STRATEGY
  8. 8. Design Thinking and Value Creation Technology Feasibility Business Viability People & Human Values Usability & Desirability
  9. 9. Design Thinking and Value Creation Technology Feasibility Business Viability People & Human Values Usability & Desirability Process Innovation Emotional Innovation Functional Innovation
  10. 10. Design Thinking Process Step by Step Approach
  11. 11. ? But wait… There’s More! View your slides from anywhere!
  12. 12. STEP I - EMPATHIZE Immerse, Observe and Engage
  13. 13. STEP II - DEFINE
  14. 14. STEP III – POINT OF VIEW
  15. 15. STEP IV - IDEATE
  16. 16. STEP V - PROTOTYPE
  17. 17. STEP VI - TESTIING

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