AECT 2015 Creating an intentional web presence

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The document discusses strategies for educational technology professionals to create an intentional online presence. It recommends getting a personal website, engaging with social networks like sharing materials and conducting scholarship, and maintaining complete profiles across multiple networks. The key strategies highlighted are to start small, be intentional in online activities, ensure efforts are sustainable, and engage with others by participating and contributing in authentic ways. The final message is that digital presence is about more than just self-promotion and one size does not fit all.

Education

My Background
Assistant Professor
Boise State
 educator
 researcher
 designer
 developer

Application Process
Apply
Phone
Interview
F2f
Interview

Application Process in Reality
Apply
Phone
Interview
F2f
Interview

Google
Yourself!*
*incognito window
Would you get
an interview?

Literacy has always been a
collection of cultural and
communicative practices
shared among members of
particular groups.
As society and technology
change, so does literacy…
…the twenty-first century
demands that a literate
person possess a wide range
of abilities and competencies,
many literacies.
Digitally Literacy

What comes to mind?
How’s
Your
Digital
Footprint?

Create & Contribute for Others
Conduct & Share
Scholarship

Create & Contribute for Others
Conduct & Share
Scholarship
Create Resources

Create & Contribute for Others
Conduct & Share
Scholarship
Create Resources
Contribute /
Review / Critique

Horton hears a tweet.
EDUCAUSE Quarterly,
32(4).
Tweeting the night
away: Using Twitter
to enhance social
presence. Journal of
Information Systems
Education, 20(2), 129-
136.
vs.
Cited by 305Cited by 55
Carefully Name Work

Final Thoughts
• One size doesn’t fit all
• More than broadcasting & self-promotion
• Start small
• Be intentional
• Must be sustainable
• Remain authentic
• Engage, participate, share, contribute

LET’S CONNECT
Patrick Lowenthal
patricklowenthal@boisestate.edu
w w w . p a t r i c k l o w e n t h a l . c o m

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AECT 2015 Creating an intentional web presence

1. Creating an Intentional Web Presence: Strategies for Educational Technology Professionals Patrick R. Lowenthal Joanna C. Dunlap Patricia Stitson slides @ patricklowenthal.com

2. My Background Assistant Professor Boise State  educator  researcher  designer  developer

3. Application Process Apply Phone Interview F2f Interview

4. Application Process in Reality Apply Phone Interview F2f Interview

5. Google Yourself!* *incognito window

6. Google Yourself!* *incognito window Would you get an interview?

7. BACKGROUND

8. Literacy has always been a collection of cultural and communicative practices shared among members of particular groups. As society and technology change, so does literacy… …the twenty-first century demands that a literate person possess a wide range of abilities and competencies, many literacies. Digitally Literacy

9. Literacy has always been a collection of cultural and communicative practices shared among members of particular groups. As society and technology change, so does literacy… …the twenty-first century demands that a literate person possess a wide range of abilities and competencies, many literacies. Digitally Literacy

10. What comes to mind? How’s Your Digital Footprint?

11. Google “digital footprint”

12. STRATEGIES web site network share SEO

13. STRATEGIES web site network share SEO

14. Get a personal website

15. Simple to Complex

16. Curb Appeal Matters

17. STRATEGIES web site network share SEO

18. Engage with Social Networking

19. STRATEGIES web site network share SEO

20. Share Professional Materials

21. Share Presentations

22. Create & Contribute for Others Conduct & Share Scholarship

23. Create & Contribute for Others Conduct & Share Scholarship Create Resources

24. Create & Contribute for Others Conduct & Share Scholarship Create Resources Contribute / Review / Critique

25. STRATEGIES web site network share SEO

26. Complete ALL Profiles

27. Create Alerts, Follow Others

28. Horton hears a tweet. EDUCAUSE Quarterly, 32(4). Tweeting the night away: Using Twitter to enhance social presence. Journal of Information Systems Education, 20(2), 129- 136. vs. Cited by 305Cited by 55 Carefully Name Work

29. Promote & Share Accomplishments

30. Track / Adjust

31. FINAL THOUGHTS

32. Final Thoughts • One size doesn’t fit all • More than broadcasting & self-promotion • Start small • Be intentional • Must be sustainable • Remain authentic • Engage, participate, share, contribute

33.

34. Final Thoughts • One size doesn’t fit all • More than broadcasting & self-promotion • Start small • Be intentional • Must be sustainable • Remain authentic • Engage, participate, share, contribute

35. Final Thoughts • One size doesn’t fit all • More than broadcasting & self-promotion • Start small • Be intentional • Must be sustainable • Remain authentic • Engage, participate, share, contribute

36. Final Thoughts • One size doesn’t fit all • More than broadcasting & self-promotion • Start small • Be intentional • Must be sustainable • Remain authentic • Engage, participate, share, contribute

37. Final Thoughts • One size doesn’t fit all • More than broadcasting & self-promotion • Start small • Be intentional • Must be sustainable • Remain authentic • Engage, participate, share, contribute

38. Final Thoughts • One size doesn’t fit all • More than broadcasting & self-promotion • Start small • Be intentional • Must be sustainable • Remain authentic • Engage, participate, share, contribute

39. Final Thoughts • One size doesn’t fit all • More than broadcasting & self-promotion • Start small • Be intentional • Must be sustainable • Remain authentic • Engage, participate, share, contribute

40. LET’S CONNECT Patrick Lowenthal patricklowenthal@boisestate.edu w w w . p a t r i c k l o w e n t h a l . c o m

Editor's Notes

(read silently to let audience read… then) But at least in my daughter’s school their conception of literacy isn’t changing much
(read silently to let audience read… then) But at least in my daughter’s school their conception of literacy isn’t changing much

AECT 2015 Creating an intentional web presence

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