This proposal outlines a hip-hop music magazine targeted at males aged 15-25 who enjoy hip-hop music. The magazine will provide the latest news and content from the hip-hop community. To ensure the magazine does not offend anyone, it will avoid offensive material and ensure all content has permission to use any existing intellectual property or copyrighted material. The goal is to entertain hip-hop fans without restricting access or offending social groups.

1. Proposal
1
Working Title:
What is it called? This can change if you think of something better later
Product’s Purpose:
My products purpose is to entertain people that are hip-hop fans
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre:
What sort of product is it
Magazine
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
My magazine is a hip-hop music magazine that will have all the latest news in the hip-hop
community
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
My audience are malesaged around 15-25 that have a interest in music especially hip-hop
and rap and are a medium/low working class. My project would appeal to this person
because these are the type of people that listen to hip-hop and read magazinesso therefore
this is why this is my target audience
Legal & Ethical Considerations:
Think about any offensive material you will include? I will not include any offensive material in my
hip-hop magazine
Will you restrict younger people using/accessing it? No I will not restrict younger people from
accessing this magazine
Will it offend any social groups/religions/ethnicities? No my product will not offend any of these as
it will have no offensive material in the magazine
How will you ensure you do not offend anyone? To ensure my magazine does not affect anyone I
will make sure that it doesn’t have anything that someone could be offended at so therefore it
won’t offend anyone
Are you using characters/names/logos of existing products/IPs? Yes I will be using the name of my
magazine brand/company
Will you product be sufficiently different from existing products to not get sued for copyright
infringement? My products will be different from other products and not get sued for copyright as it
will my own designs and If i do use existing material in my magazine I will make sure that I have
rights and permission to use the material