4. proposal

1. Proposal
1
Working Title:
What is it called? This can change if you think of something better later
CloutCast
Product’s Purpose:
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
The purpose of my product is too entertain and to inform/educate people in my podcast
Genre:
What sort of product is it
My product is a hip-hop audio podcast
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
My product is a hip-hop podcast and in my podcast im going to be talking about all the
latest news in the hip-hop community and if an artist releases a new song then in my
podcast I will talk about the song and review it as well asinterviewing artists on my
podcast.
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
My audience are malesaged between 15-29 and lower, medium and upper class and
Legal & Ethical Considerations:
Think about any offensive material you will include? No my podcast will not include any offensive
material
Will you restrict younger people using/accessing it? No I wont affect any younger people from
listening to my podcast
Will it offend any social groups/religions/ethnicities? No podcast will not offend any social
groups/religions or ethnicities
How will you ensure you do not offend anyone? To ensure my podcast doesn’t offend anyone we
will just be talking about all the latest news in the hip0hop community so it won’t offend anybody.
Are you using characters/names/logos of existing products/IPs? No everything that is used is all
my own work however it may include quick snippets of songs however it won’t be copyright as it
will be under 30 seconds and we will credit the artist
Will you product be sufficiently different from existing products to not get sued for copyright
infringement? Yes my product will be different from existing products as there aren’t many hip-hop
podcasts out there