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From Selling Technology to Selling Value (2008)

The document discusses the shift from selling technology to selling value, emphasizing the importance of change, innovation, and customer-centric solutions in business. It outlines key concepts such as Metcalfe's Law, market strategies, and the transition from early to mainstream markets, as well as Alcatel-Lucent's approach to managing complexity in IP transformation. The content includes notable quotes and insights from industry leaders, highlighting the evolution of telecom services and the necessity of responding to customer needs.

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From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)
From Selling Technology to Selling Value (2008)

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