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Myers’ PSYCHOLOGY
(5th Ed)
Chapter 12
Motivation
James A. McCubbin, PhD
Clemson University
Worth Publishers
Motivation
Motivation
a need or desire that energizes and
directs behavior
Instinct
complex behavior that is rigidly
patterned throughout a species and is
unlearned
Motivation
Drive-Reduction Theory
the idea that a physiological need
creates an aroused tension state
(a drive) that motivates an
organism to satisfy the need
Motivation
Homeostasis
tendency to maintain a balanced or
constant internal state
regulation of any aspect of body
chemistry around a particular level
Incentives
a positive or negative environmental
stimulus that motivates behavior
Maslow’s Hierarchy of
Needs
 begins at the
base with
physiological
needs that must
first be satisfied
 then higher-level
safety needs
become active
 then
psychological
needs become
active
Self-actualization needs
Need to live up to one’s
fullest and unique potential
Esteem needs
Need for self-esteem,
achievement, competence,
and independence; need for
recognition and respect from others
Belongingness and love needs
Need to love and be loved, to belong
and be accepted; need to avoid
loneliness and alienation
Safety needs
Need to feel that the world is organized and
predictable; need to feel safe, secure, and stable
Physiological needs
Need to satisfy hunger and thirst
Motivation-Hunger
 Stomach contractions accompany our feelings of hunger
0 1 2 3 4 5 6 7 8 9 10
Time in minutes
Subject swallows
balloon, which
measures stomach
contraction
Subject presses
key each time
when hungry
Stomach contractions
Hunger pangs
Motivation-Hunger
Glucose
the form of sugar that circulates
in the blood
provides the major source of
energy for body tissues
when its level is low, we feel
hunger
Motivation-Hunger
Set Point
the point at which an individual’s “weight
thermostat” is supposedly set
when the body falls below this weight,
an increase in hunger and a lowered
metabolic rate may act to restore the lost
weight
Metabolic Rate
body’s base rate of energy expenditure
Motivation-Hunger
The
hypothalamus
controls eating
and other body
maintenance
functions
Eating Disorders
Anorexia Nervosa
when a normal-weight person diets and
becomes significantly underweight, yet, still
feeling fat, continues to starve
usually an adolescent female
Bulimia Nervosa
disorder characterized by private “binge-
purge” episodes of overeating, usually of
highly caloric foods, followed by vomiting or
laxative use
Eating Disorders-
Anorexia Nervosa
when a person is less than 85% of
their normal body weight
95% of sufferers are female
most are between the ages of 18-30
30% of persons diagnosed with
anorexia nervosa die
Women’s Body
Images
Thinnest
Women’s
ideal
What women
believed men
preferred
What men
actually
preferred
Women’s
current
body image
Fattest
Sexual Motivation
Sex is a physiologically
based motive, like hunger,
but it is more affected by
learning and values
Sexual Motivation
Sexual Response Cycle
the four stages of sexual responding described
by Masters and Johnson
excitement
plateau
orgasm
resolution
Refractory Period
resting period after orgasm, during which a man
cannot achieve another orgasm
The Sexual Response
Cycle
Males Females
Orgasm
Plateau
Excitement
Resolution
Resolution
with orgasm
Resolution
without
orgasm
Sexual Motivation
Estrogen
a sex hormone, secreted in
greater amounts by females than
by males
Forces Affecting
Sexual Motivation
External
stimuli
Imaginative
stimuli
Physiological
readiness
Sexual Disorders
Problems that consistently impair
sexual arousal or functioning
In Men
premature ejaculation
• ejaculation before they or their partners wish
impotence
• inability to have or maintain erection
In Women
orgasmic disorder
• infrequent or absent orgasms
Sexual Motivation
Sexual Orientation
an enduring sexual attraction toward
members of either one’s own gender
(homosexual orientation) or the other
gender (heterosexual orientation)
Motivation
Achievement Motivation
a desire for significant
accomplishment
for mastery of things, people, or
ideas
for attaining a high standard
McClelland and Atkinson believed
fantasies would reflect
achievement concerns
Motivation
Intrinsic Motivation
desire to perform a behavior for its
own sake or to be effective
Extrinsic Motivation
desire to perform a behavior due to
promised rewards or threats of
punishment
Rewards Affect
Motivation
Mom: “I’ll give you $5 for every A.’’
Controlling reward
Child: “As long as she pays,
I’ll study.’’
Extrinsic motivation
Mom: “Your grades were great!
Let’s celebrate by going out
for dinner.’’
Informative reward
Child: “I love doing well.’’
Intrinsic motivation
Motivation
Industrial/Organizational (I/O) Psychology
sub-field of psychology that studies and
advises on workplace behavior
I/O Psychologists
help organizations select and train
employees, boost morale and productivity,
and design products and assess responses to
them
Motivation
Task Leadership
goal-oriented leadership that sets
standards, organizes work, and focuses
attention on goals
Social Leadership
group-oriented leadership that builds
teamwork, mediates conflict, and offers
support
Motivation
Theory X
assumes that workers are basically lazy,
error-prone, and extrinsically motivated by
money
should be directed from above
Theory Y
assumes that, given challenge and freedom,
workers are motivated to achieve self-esteem
and to demonstrate their competence and
creativity

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12 motivation