Kallum Sykes is creating initial plans for a graphic design magazine layout. The plans include sketches of different layout and masthead designs. For each layout, Kallum notes the placement of design elements like the masthead, main image, subheadings, price, and barcode. The masthead designs emphasize bold, standout fonts and colors. Kallum also created a mood board to influence the final product, which includes repeated images of photography and magazine covers with a similar tone.