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Question 3
1. Question 3: What kind of media
institution might distribute your
media product and why?
2. Publishing Houses
• My magazine could potentially be owned by
IPC Media or possibly Bauer Media because
they own magazines of a similar genre to
mine.
• Examples:
NME is owned by IPC.
Kerrang! Is owned by Bauer.
3. Distribution
• My magazine will be most likely sold in a newsagent,
book store like WH Smith or entertainment stores.
• They would be available for purchase online via
subscription on the website or each issue via online
stores such as Amazon.
• They can also check the website and social networks
for the latest news which will be also included in the
magazine.
4. Publication
• A new issue of my magazine will be released
every month. I have many pages in my
magazine so it is suitable for the release gap
Monthly release proof
cropped from my magazines
contents page.
5. Data – Rock magazine sales
• In total, magazine sales in general are declining, this is due to the
rise of online digital magazines
• Mojo is now the biggest rock music magazine in the UK. Its
circulation stands at 79,345, down 6.8 per cent year on year.
• The second best performing title in terms of year-on-year change
was Kerrang, which now has a circulation of 37,603 – down 6.5 per
cent year on year.
Magazine: Average circulation, year-on-year change
Mojo: 79,345, down 6.8 per cent
The Fly: 70,866, down 34.9 per cent
Q: 58,980, down 8.7 per cent
Uncut: 56,894, down 9.7 per cent
Kerrang: 37,603, down 6.5 per cent
New Musical Express: 20,011, down 16.4 per cent
Source: http://www.pressgazette.co.uk/abcs-all-music-magazines-see-circulation-losses