2. QUESTION 3
What kind of media institution might
distribute your media product and
why?
3. My magazine is based closely around Mojo,
which is owned by BAUER media, along with
NME and Kerrang. BAUER media is a large
company and has a vast supply of resources
and people which could help produce my
magazine.
4. Because BAUER owns mojo, they may think that PULSE
would create competition between mojo and my
magazine, however mojo is aimed at an older audience,
whereas my magazine is aimed at the age group of 16-24
year olds, which fills a gap in the market instead of creating
competition, which should create more money for BAUER.
