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Graphene Frontiers (v1.2)
• Zhengtang Tom Luo:      EL
• A.T. Charlie Johnson:   PI
• Mike Patterson:         Mentor




• The subject of the 2010 Nobel Prize in Physics, graphene is believed to be
  the strongest and most conductive material ever measured
• Graphene Frontiers is working to scale and commercialize a patent
  pending production process for manufacturing graphene that produces a
  higher quality material at a lower cost than other known methods
The Business Model Canvas


Equipment Mfg          Scale up          Low Cost             Education              Thermal Mgmt
                                                                                     Solutions

Universities           Customization
                                         Higher Quality       Service/Maint.
                                                                                     Transparent
                       Production                                                    Conduct.
Downstream                               Large Area                                  (Touch)
fabrication
companies
                                                                                     Chem/Bio
                                         “Industrializable”
                       IP                                     License                Sensor

                       CVD Equipment                          Direct Sales

                       Facilities/Lab



                                                                        License/Royalty
  Capital equipment          Personnel
                                                                        Material Sales
 Direct Sales/Travel         Lab space
Hypothesis #1
• Leading Customer Segments
    – Transparent Conductors
    – Chemical/Bio Sensors
    – Thermal Management

• Hypothesis Test:
    –   Contact 10 Customers in each segment
    –   “Do you value what we can produce?”
    –   How would you use it?
    –   How much do you need?
    –   What would you pay for it?

• Pass/Fail Criteria
    – Pass: “We could use that for XXX”, “We would pay for that” “I’d like to hear more…
      that sounds like pretty good stuff”
    – Fail: “What’s graphene?” “We already have that” “We’re not interested” “I don’t
      know what we’d use that for” “our end customers aren’t asking for that…” “we’d
      like to play with it, but there’s no market right now…”
Segment #1: Thermal Management

                    Total Market Size:
                    Substrates and Interfaces



      $910M
                    Total Addressable Market:
                    Substrates and Interfaces



        $XX???
              $15   Demand Estimate:
               M    w/Existing Graphene
                    Technology and Cost
Total Addressable
                       (Graphene Specific)
                              Market




  Total Market Size:
Thermal Management

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Graphene frontiers lecture 2 bus model canvas

  • 1. Graphene Frontiers (v1.2) • Zhengtang Tom Luo: EL • A.T. Charlie Johnson: PI • Mike Patterson: Mentor • The subject of the 2010 Nobel Prize in Physics, graphene is believed to be the strongest and most conductive material ever measured • Graphene Frontiers is working to scale and commercialize a patent pending production process for manufacturing graphene that produces a higher quality material at a lower cost than other known methods
  • 2. The Business Model Canvas Equipment Mfg Scale up Low Cost Education Thermal Mgmt Solutions Universities Customization Higher Quality Service/Maint. Transparent Production Conduct. Downstream Large Area (Touch) fabrication companies Chem/Bio “Industrializable” IP License Sensor CVD Equipment Direct Sales Facilities/Lab License/Royalty Capital equipment Personnel Material Sales Direct Sales/Travel Lab space
  • 3. Hypothesis #1 • Leading Customer Segments – Transparent Conductors – Chemical/Bio Sensors – Thermal Management • Hypothesis Test: – Contact 10 Customers in each segment – “Do you value what we can produce?” – How would you use it? – How much do you need? – What would you pay for it? • Pass/Fail Criteria – Pass: “We could use that for XXX”, “We would pay for that” “I’d like to hear more… that sounds like pretty good stuff” – Fail: “What’s graphene?” “We already have that” “We’re not interested” “I don’t know what we’d use that for” “our end customers aren’t asking for that…” “we’d like to play with it, but there’s no market right now…”
  • 4. Segment #1: Thermal Management Total Market Size: Substrates and Interfaces $910M Total Addressable Market: Substrates and Interfaces $XX??? $15 Demand Estimate: M w/Existing Graphene Technology and Cost
  • 5. Total Addressable (Graphene Specific) Market Total Market Size: Thermal Management