Communication is important for businesses to function effectively. For communication to be effective, the message must be understood by the receiver, sent through the appropriate channel, exchanged at the right time, and contain the appropriate level of detail. Barriers like information overload, inappropriate language, distortion, lack of time, conflict, and fears can make communication ineffective and lead to demotivated staff, poor decision making, lack of idea sharing, and unmet social needs. Different communication methods include verbal, written, visual, body language, and mixed approaches. Feedback is also essential for businesses.