Brainstorming

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Brainstorming

  1. 1. BRAINSTORMING
  2. 2. BRAINSTORMING……… <ul><li>Brainstorming is a group creativity </li></ul><ul><li>technique designed to generate a </li></ul><ul><li>large number of ideas for the solution </li></ul><ul><li>to a problem. </li></ul><ul><li>The method was first popularized in </li></ul><ul><li>the late 1930s by Alex Faickney </li></ul><ul><li>Osborn. </li></ul>
  3. 3. PREPARATION FOR BRAINSTORMING…..
  4. 4. EXAMPLE……
  5. 5. RULES……. <ul><li>Focus on quantity </li></ul><ul><li>No criticism </li></ul><ul><li>Unusual ideas are welcome </li></ul><ul><li>Combine and improve ideas </li></ul>
  6. 6. BRAINSTORMING TECHNIQUES . Nominal group . Group passing . Team idea mapping . Electronic . Directed
  7. 7. BRAINSTORMING TECHNIQUES…….. <ul><ul><li>Nominal group technique </li></ul></ul>
  8. 8. BRAINSTORMING TECHNIQUES…….. <ul><li>Group passing technique </li></ul>
  9. 9. BRAINSTORMING TECHNIQUES…….. <ul><li>Team idea mapping method </li></ul>
  10. 10. BRAINSTORMING TECHNIQUES…….. <ul><li>. Electronic brainstorming </li></ul>
  11. 11. BRAINSTORMING TECHNIQUES…….. <ul><li>Directed brainstorming </li></ul>
  12. 12. ADVANTAGES…….. <ul><li>Increases creativity </li></ul><ul><li>Encourages togetherness. </li></ul><ul><li>Allows divergent thinking processes. </li></ul><ul><li>Helps in problem solving </li></ul>
  13. 13. SOME DISADVANTAGES…… <ul><li>Clash of ideas. </li></ul><ul><li>Lack of knowledge about brainstorming process can lead to disaster. </li></ul>
  14. 14. … THANK YOU… PRESENTED BY SANICA JAISWAL 7436

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