Sabrina - Target audience psychographic profile

1. Target Audience Psychographic Profile
Name and Age? Where would they live?
JohnSmith – Age 20 Livesina poshtown called Pinner
What type of clotheswould they wear?Any
particular brands?
Whois their favourite brand/artist? Why?
Casual clothingbutdesignersuchas:Jeans
fromArmani,shirtfromHollisteranda hoodie
fromTop Man.
He likeslisteningtoRnbmusic, hisfavourite
artistis ChrisBrownthisis because he isa
famousRnbartist and well knownforhismusic.
What do they like to do in theirspare time? What social issuesmight interestthem?
He likesgoingtothe gymand workingout,
meetingfriends, spendingtime withhisfamily
and watchingTV.
Youth due to the crime ratesthat are presented
withindocumentariesanexample wouldbe
crime watch.
What is theirbest memory? What are they most likelytospend their
moneyon?
Goingout withhisfriendstoThorpe Park. Goingto the cinemaall the time whennew
moviesare released. Aswell asgoingto
festivals,orbuyingnew designerclothesand
shoes.
What do they aspire to do? What is most important to them? Why?
He inspirestobe a criminologist ashe would
like tofindoutabout the differentyouthcrimes
that have beenoccurring.
His family andfriendsare veryimportantto
him, as he is veryclose tothem.
What televisionshowsdothey watch? Whois their hero?
WatchesCrime Watch, educatingCardiff,thisis
because he is mainlyinterestedinwatching
differenttype of documentaries thatportrays
aboutyoungyouthwithinsociety.
Liam Neeson