1. Music magazine questionnaire results
Here are the results from my questionnaire about music magazines. I asked 15
people to get a wide spread audience.
1) How old are you? (Tick one)
2) What is your gender? (Tick one)
3) What is your favourite genre of music? (Please state one)
Thisshowsme that the majority
of people Iquestionedare aged
16-20 andI knowfrom lookingat
my resultsthatthiswasthe age
range that most readmusic
magazines.Thisshowsme that
my targetaudience is ‘late teens’
whichiswho I wishto aim itat.
More of the people that
answeredthe questionnaire
were male andalso,a higher
proportionof maleslikedEDM
whichshowsme that a male
audience ismore appropriate
for the magazine.Onthe other
hand,a higherproportionof
femalesboughtandreadmusic
magazines.
I wantedtofindout wholiked
whichgenre togive me a clearidea
of targetaudience.Mostof the
peopleswhosefavourite genre was
dance musicwere late teensand
male.Thisgivesme a reallyclear
ideathat mytarget audience
shouldbe male andaged16-20.
2. 4) Do you like dance music (EDM)? (Tick one)
5) Do you purchase music magazines? (Tick one)
6) How much do you/would you pay for a music magazine? (Tick one)
I wantedtohave a lookto see
if people whodidnotchoose
dance as theirfavourite genre
still likeditandwouldstill
perhapspurchase mymusic
magazine.The resultswere
verypositive with8people
sayingthat theylike itand
another3 sayingtheydon’t
mindit.Thisshowsme that
eventhoughnoteveryone’s
favourite genre isdance,they
wouldstill possiblebuyit.
I was very pleasedwiththe
resultsof thisquestion.13
people dobuymagazines
and infact onlyone of the
malesthatI questionedhas
neverboughta music
magazine.Thispersonwasin
the 21-30 age range which
bringme closert0 the target
audience of male aged16-20
I wantedtosee what sort
of price I couldputmy
magazine at.It seemsthe
mostcommon price was
£2-£2.99 whichmakesthis
price a veryviable price to
start at for my magazine as
thiswas I will make the
mostprofitwiththe most
people.
3. 7) What articles would you like to see in a music magazine? (Please state two)
8) Do you go to gigs? (Tick one)
9) Do you go to festivals? (Tick one)
Thisquestionwasdesigned
to see whatsort of articles
people wouldlike tosee ina
magazine.Thiswasideal for
findingoutwhatarticlesI
shouldputon the cover.It
seemsthe mostpopularby
far was interviewssoIwill
make sure to include themon
my frontcoverto attract the
widestaudiencepossible.
Thisquestiongave me a bitof
insightintomytargetaudience.
The majorityof the people who
answeredthe questionnaire go
to or have beentogigs.This
showsme,alongwiththe results
fromthe previousquestionthat
includinggigdateswouldbe
somethingthatthe readers
wouldbe interestedin.
Thisquestiongave me further
insightintomytargetaudience.
It showsme that almost
everyone thattookpartin the
questionnaire goestoorhas
beentofestivals.Festivalsare a
huge part of the EDM worldand
I believeitwouldbe averygood
ideato include festival detailsin
my magazine.
4. 10) Which of these festivals have you heard of? (Tick all that apply)
11) Which of these artists would you like to see articles about? (Tick all that apply)
12) What are your favourite sections in a magazine (Tick two)
Afterthe previousquestionI
wantedtofindout whichfestivals
people wouldlike tosee
informationaboutthe most.It
wouldbe a goodideato include
the popularoneslike Ultraand
Tomorrowlandbutalsothe less
well knownonessothatpeople
can get infoonthemand perhaps
increase theirpopularity.
As we can see fromthisbar chart,
an article onCalvinHarris would
be the mostwelcomed.Martin
Garrix isquite highconsideringhe
isnot that well knownotherthan
one single –‘Animals’.Peoplemay
be interestedinfindingoutmore.
As we can see fromthischart,
interviewsare the mostpopular
sectioninmusicmagazines.This
wouldmeanthatadvertising
interviewswouldbe the ideal
article to puton the cover because
thiswoulddrawthe most people
in.Behindthe scenesandposters
have alsoshownto be popular.I
couldinclude afree posterwithit.
5. 13) Which of these sections are you most likely to turn to first? (Please state one)
14) What colours do you most associate with the dance (EDM) genre? (Tick two)
15) What draws you in to a front cover the most? (Tick one)
I wantedtoask thisquestionto
clarifythattheywouldturnto their
chosenpage first.Generallythey
wouldturnto the interviews first
withjusta small minorityturningto
the shorterarticlessuchas the
festival andgiginfo.The resultsof
thishave reallyshownthe most
populararticle – interviews.
I wantedtofindout the best
coloursto use throughoutmy
magazine.Asyoucan see, black
white andblue were the most
popular.Iexpectedthisbecause
theyare the typesof coloursyou
relate toclubs – blackbecause they
are dark,white fromthe lightsand
strobe and blue aselectricblue is
oftenusedinclublighting.
To findoutthe mostimportantpart
of the coverinterms of attracting
customersI askedthisquestion.As
youcan see,the imageryisthe
clearwinnerwhichshowsthe
importance of a goodphoto forthe
cover.Thenwe had the name of the
magazine,itwill have tobe catchy
and memorable withoutbeingtoo
cheesy.
6. 16) Which of these magazine names do you like the most? (Tick one)
These were the results I got from my questionnaire. I will be able
to use these results to make my magazine as good as it can be as I
can now see what people like to see in a music magazine.
Finally,asa followupfromthe
previousquestion,I wantedto
findoutthe name thatpeople
likedthe most.Itwas close
between‘Strobe’and‘Electrix’
but ‘Strobe’justgotahead.This
isgood as that wasmy favourite
name too and I have a fewideas
of howI can make the font and
art around the fontmemorable.