Recommended
More Related Content
What's hot
What's hot (18)
Similar to Communication methods
Similar to Communication methods (20)
More from harrisonlincoln1
More from harrisonlincoln1 (20)
Recently uploaded
Recently uploaded (20)
Communication methods
- 2. Codes Number Name Brief Description 1 Compliance Marketing communications that are legal truthful honest and decent 2 Recognition of marketing communications Make sure material is clearly identifiable as marketing communications 3 Misleading Adverts Misleading advertisements such as red bull 4 Harm and Offence Ensuring ads do not cause harm or offence such as Philadelphia cheeses’ advertisement 5 Children Cannot promote dangerous behaviour or pressure them into buying your products like a soft drink or a new toy 6 Privacy Must have written permission from a celebrity in order to include them in the advertisement. 13 Food, food supplements and associated Cannot promote poor dietary habits or tell them that it has a health benefit with out proof to back it up.
- 4. Mind Map • Colourful, bodacious and make sure it stands out • Catchy and noticeable • Noticeable • Eye catching • Take ideas from other countries and previous posters • Make it relevant to the targeted audience • Use iconic colouring such as the bright red • Use colours that will make it stand out from other soft drink posters • Make it flashy and bright • Use some elements from the current season like snow for winter, bright orange leaves for autumn or bright colours and silhouettes of animals and flowers for spring • Place a can/bottle resting in either sand, snow, leaves or up against something like a tree • Make sure that the theme is relevant and current to the time of year • Use a slogan like taste the feeling or share a coke with etc etc • Make a bright, noticeable, new poster that is better than previous designs that we have seen.
- 5. Mind Map • Strengths of using this method – Put ideas down easier • Weaknesses of using this method – Can forget a good idea easily • Did you like using this method? Why? yes as I could map out my ideas quite easily
- 6. Mood Board
- 7. Mood Board • Strengths of using this method Can get images you like • Weaknesses of using this method Can lose room on mood board • Did you like using this method? Why? Yes cause I could take ideas from different posters
- 8. Style Sheet • Fonts : a usual and common coca cola font one that makes it look like an official poster. • Colour scheme: red fading into a yellow, make it bright along with the fading an orange that looks like a sunset breaking through the middle of the two colours. • Silhouettes : a tree with leaves falling to the ground, have a bird flying away from the tree and towards the other side of the poster. • Themes : an autumnal theme, a bright/ fading colours theme. • Seasonal elements : autumn elements (orange yellow colours such as these), along with some elements of summer as it is the end of summer. • Style : a more used and recent style for the posters that is original but also colourful.
- 9. Style Sheet • Strengths of using this method – Can put down certain styles • Weaknesses of using this method – Can take time to think • Did you like using this method? Why? Yes because I was able to write all my ideas down
- 10. Layout Plan Here on my poster I will have the main coca cola logo along the side with it in front of a bright background with the primary colour being red whilst fading into a yellow with an orange break through the middle of the two colours. Here will be a silhouette of a tee with leaves falling towards the left hand side of the poster with a bird flying among them almost hidden among the leaves. Along with a bottle resting/leaning against the tree. Here is where the stream of leaves and the birds will be whilst going across the poster left to right.
- 11. Layout Plan • Strengths of using this method – Can plan the layout of the poster • Weaknesses of using this method – Can change when the final product is made • Did you like using this method? Why? Yes because it was easier to plan
- 13. Independent Brainstorm • Use voices depending on the season e.g. Santa for Christmas or a ghost for Halloween • Use references to the correct season • Use the slogan you used for your poster • Have the advertisement send a message to the audience • Set a scene for the audience • Use sound affects • Make it sound tempting and refreshing • Use existing voices/voice overs
- 14. Independent Brainstorm • Strengths of using this method – Can write down your own ideas • Weaknesses of using this method – You cant brainstorm as well as when you’re in a group • Did you like using this method? Why? No because I cant bounce my ideas of another person to then make a successful product
- 16. Group Idea Generation • Strengths of using this method – You can get the input of everyone's ideas which could then be merged with other peoples • Weaknesses of using this method – Too many ideas • Did you like using this method? Why? Yes because peoples ideas can bounce off others and make a good product
- 17. Informal Pitch • Strengths of using this method – You can get professional input on your ideas • Weaknesses of using this method – Can get unwanted feedback • Did you like using this method? Why? yes because I got ideas I didn’t think of before
- 18. Formal Proposal • Strengths of using this method – Can write down key bits of information • Weaknesses of using this method – Wont know how to answer a specific question • Did you like using this method? Why? Yes because I got to make a few things clear when completing the advert
- 20. Initial Reaction • I have to make a back drop along with some coke cans dotted around the game map
- 21. Initial Reaction • Strengths of using this method – Helps plan out ideas • Weaknesses of using this method – can forget ideas • Did you like using this method? Why? Yes as it is an ideal method of writing and remembering information
- 22. Sketches
- 23. Sketches • Strengths of using this method – Can draw what characters you want • Weaknesses of using this method – Can mess up so you have to redo the drawing • Did you like using this method? Why? Yes as it is a way of putting ideas down on paper in picture form
- 24. Formal Proposal • Strengths of using this method – Able to get feedback from another person that can be very productive • Weaknesses of using this method – U could get unwanted feedback or the feedback could be unhelpful • Did you like using this method? Why? Yes because it is helpful and it can help you and your progress move forward
Editor's Notes
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
- Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint