Media

1. I liked the fancy look of these 2 fonts as it creates a
sense of sophistication and elegance. This conforms to
themes that rappers such as Beyonce and Drake use to
express their maturity and wealth. I also like this font as
it appeals to females as it’s not as harsh as the fonts
Arial Bold and Imprint MT. These fonts also create a
sense of personality as the handwritten style expresses
the relationship between the artist and the music, in
terms of ownership and strengthening the artist’s
persona. The second is a favourite as it has an inky
calligraphy effect, as if to be signed by the artist.
I like this font as it looks quite rough and ‘anonymous’
reflects the rough upbringing of the artist’s persona as
she is on the come up to success, whom started as an
unknown artist. The font creates a narrative to the
artist’s music. This font is bold, clear and noticeable,
conforming to all typography conventions.
This font is very much like the first 2 however it is a lot
clearer for the audience to recognise which conforms
more to the conventions of hiphop album covers and
adverts. This is a favourite as it reflects the ownership of
the artist’s music especially, creating a signature look.
This isn’t a favourite as it is very basic and generic. This
font creates familiarity for the audience however as it
has been used various times in the hiphop industry. I
like it but the theme I am displaying is very different to
the theme of this font.
This font creates an friendly and quite relaxed effect for
the artist’s look. It conforms to conventions, being very
clear, bold and easy to read; I may consider using this in
my digipack cover.