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Aims and Considerationssheet
ExistingProducts:
How many existingartefactsdo you feel you will needto look at?
I needtolookat about 3-10 alreadyexistingartefactstogatherthe informationandknowledge
aboutthe kindof elementsthatImayinclude inmywork.Thisshouldbe easy,as I alreadyhave
lookedatover3 campaignsandartefacts ina previoustaskbut throughresearchI needtolook
over3 to gatherthe knowledge andinspirationthatIneed.
What kindsof artefacts are you expectingtolook at?
I am expectingtolookatcampaignssuch as stonewall whichhave averystronggay rights
campaignand the SAS(surfersagainstsewage) The artefactsthatIam aimingto lookat have very
strongcampaignsagainstwhat theyare fightingfor.
What elementswill youlookat to helpyou withyour research?
I am goingto lookat elementssuchaswebsitesandonline products.These are goingtobe very
helpful forme because websitesshare alotof informationandIwill be able togaina lot of
knowledge aboutartefactsthatwill helpme alot.I am alsogoingto lookat differenttypesof
mediaelementsondifferentplatformssuchassocial networking,broadcastingsoTV and videos
print.These elementsare goingtohelpme andgive me inspirationfromdifferentperspectives.
Considerations:
Whymight you needto be sensitive whencarrying out research on social action issues?
Social action includesalotof issuesthancan be quite sensitive towardsdifferentgroupsof people
so itis importantthatyou are sensitive tobe nice andrespectful towardthe issue andtowards
people thatare dealingwiththe typesof issuesthatsocial actioninvolves.Dealingwithissueslike
gay rightsand SAScan be sensitive asgroupsof people thatare involvedintheseissuescanfeel
verystronglyaboutthese issuesorare beinginvolvedinthese issuesandit’saffectingtheirlife’sin
negative andpositiveways.Sotobe respectful towardsthemitisimportantthat youare sensitive.
As youare
Couldyou face any problemswhen trying to research social action issues?Ifso, is there a way to
overcome these?
As I am quite farawayfrom the coast it couldbe hard and a problemtophysicallyresearchasocial
actionissue suchas surfersagainstsewage.Thiswouldbe hardtobe able togo to the coastand
lookat the beach andthe wavesformyself astime isagainstme and thismaynot be fundable to
do.So to overthisproblemIwill needtoresearchmore indetail online anduse more resources
that are a lotcloserto me and possible todo.SoI can think aboutusingbooks,the internet,
people thathave linkswiththe SAS,Ican email peopleandlookatimagesthatare all the
resourcesthatI can reach fromwhere I am and will be veryusefulforme towork with.Imay not
be able to speakto anyone personallyasthe mainofficesare quite farwayfrommy locationsoI
can’t getany primaryresearchbutthis can be overcome byusingemail andsocial networkingto
getmy questionsansweredandall Ineedtodo ispressa few buttonsandthiswasis cost effective
and efficient.Tryingtofindresearchontopicsinsocial actionmaybe hard as notall social action
issueshave atruthful andreliable websitesbutagainthiscanbe quite easytoovercome asthey
may have a social actionsocial mediapage available withinformationonandagainI can use email
to getin touchwithwhoI needto aboutgatherinformationthisway.
Where wouldyou expectyour finishedpiecestobe displayedand distributed?
I expectmyfinishedpiecestobe displayedinnewspaper, billboards,online,oversocial mediaeven
on the TV and throughbroadcasting.Asthese are seriousissuesthatIam dealingwithIam
expectingthatmyfinishedpieceswillbe displayedinhighprofileplaceswhere alotof the public
are goingto observe themandtryget themevolved.Iwantmy finishedpiecessuchasthe
campaignposterand the membershipformtobe shownincitiesnotjustnearthe sea because I
wantpeople whodon’tlive nearthe beachbutlike tovisittowant to helpaswell.Ithink Social
Actionshould fora wide audience thatwanttohelpthe beachnot justsurferssothisis whyI
wouldtar4getcity people andwantmyfinishedpiecestobe displayedanddistributedheretotry
geteveryone involved.Thiswouldbe reallyeffective asitiswideningmyaudience forthis.
What fundingissuesmightan organisationlike Surfers Against Sewage (SAS) face?
Fundingmaybe hard for SASas not everyone isintosurfingandsurfingisnotsuch a popularsport
inthe UK so thismeanslesspeople wouldbe interested.The demographicsforsurfingwouldbe
differentinaplace like Bondi beachwhere surfingisavery popularsopeople wouldfunthe
charitymore.But in Britainsurfersare a small proportionandpeople will thinkohitdoesnot
affectme so I don’tneedtodonate.Wheninfact the charity isaboutkeepingbeachescleanas
well andnotcreatingpollution,whichisimportantandeffectseveryone thatholidaysatthe UK
beachsuch as Devon.ThisiswhyI thinktheywill be stuckforgettingfundingasthe publicwill see
the charity name andthinkit’sjustfor surfers,asit seemsnarrowedtoa targetaudience.If Iwas
to create my owncampaignalongside surfersagainstsewage Iwouldnoinvolvethe wordsurfers
as I thinkthat that’swhatstoppinglotsof the publicdonatingmoneytoSAS

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Aims and considerations sheet

  • 1. Aims and Considerationssheet ExistingProducts: How many existingartefactsdo you feel you will needto look at? I needtolookat about 3-10 alreadyexistingartefactstogatherthe informationandknowledge aboutthe kindof elementsthatImayinclude inmywork.Thisshouldbe easy,as I alreadyhave lookedatover3 campaignsandartefacts ina previoustaskbut throughresearchI needtolook over3 to gatherthe knowledge andinspirationthatIneed. What kindsof artefacts are you expectingtolook at? I am expectingtolookatcampaignssuch as stonewall whichhave averystronggay rights campaignand the SAS(surfersagainstsewage) The artefactsthatIam aimingto lookat have very strongcampaignsagainstwhat theyare fightingfor. What elementswill youlookat to helpyou withyour research? I am goingto lookat elementssuchaswebsitesandonline products.These are goingtobe very helpful forme because websitesshare alotof informationandIwill be able togaina lot of knowledge aboutartefactsthatwill helpme alot.I am alsogoingto lookat differenttypesof mediaelementsondifferentplatformssuchassocial networking,broadcastingsoTV and videos print.These elementsare goingtohelpme andgive me inspirationfromdifferentperspectives. Considerations: Whymight you needto be sensitive whencarrying out research on social action issues? Social action includesalotof issuesthancan be quite sensitive towardsdifferentgroupsof people so itis importantthatyou are sensitive tobe nice andrespectful towardthe issue andtowards people thatare dealingwiththe typesof issuesthatsocial actioninvolves.Dealingwithissueslike gay rightsand SAScan be sensitive asgroupsof people thatare involvedintheseissuescanfeel verystronglyaboutthese issuesorare beinginvolvedinthese issuesandit’saffectingtheirlife’sin negative andpositiveways.Sotobe respectful towardsthemitisimportantthat youare sensitive. As youare Couldyou face any problemswhen trying to research social action issues?Ifso, is there a way to overcome these? As I am quite farawayfrom the coast it couldbe hard and a problemtophysicallyresearchasocial actionissue suchas surfersagainstsewage.Thiswouldbe hardtobe able togo to the coastand lookat the beach andthe wavesformyself astime isagainstme and thismaynot be fundable to do.So to overthisproblemIwill needtoresearchmore indetail online anduse more resources that are a lotcloserto me and possible todo.SoI can think aboutusingbooks,the internet, people thathave linkswiththe SAS,Ican email peopleandlookatimagesthatare all the resourcesthatI can reach fromwhere I am and will be veryusefulforme towork with.Imay not be able to speakto anyone personallyasthe mainofficesare quite farwayfrommy locationsoI can’t getany primaryresearchbutthis can be overcome byusingemail andsocial networkingto getmy questionsansweredandall Ineedtodo ispressa few buttonsandthiswasis cost effective and efficient.Tryingtofindresearchontopicsinsocial actionmaybe hard as notall social action issueshave atruthful andreliable websitesbutagainthiscanbe quite easytoovercome asthey may have a social actionsocial mediapage available withinformationonandagainI can use email to getin touchwithwhoI needto aboutgatherinformationthisway.
  • 2. Where wouldyou expectyour finishedpiecestobe displayedand distributed? I expectmyfinishedpiecestobe displayedinnewspaper, billboards,online,oversocial mediaeven on the TV and throughbroadcasting.Asthese are seriousissuesthatIam dealingwithIam expectingthatmyfinishedpieceswillbe displayedinhighprofileplaceswhere alotof the public are goingto observe themandtryget themevolved.Iwantmy finishedpiecessuchasthe campaignposterand the membershipformtobe shownincitiesnotjustnearthe sea because I wantpeople whodon’tlive nearthe beachbutlike tovisittowant to helpaswell.Ithink Social Actionshould fora wide audience thatwanttohelpthe beachnot justsurferssothisis whyI wouldtar4getcity people andwantmyfinishedpiecestobe displayedanddistributedheretotry geteveryone involved.Thiswouldbe reallyeffective asitiswideningmyaudience forthis. What fundingissuesmightan organisationlike Surfers Against Sewage (SAS) face? Fundingmaybe hard for SASas not everyone isintosurfingandsurfingisnotsuch a popularsport inthe UK so thismeanslesspeople wouldbe interested.The demographicsforsurfingwouldbe differentinaplace like Bondi beachwhere surfingisavery popularsopeople wouldfunthe charitymore.But in Britainsurfersare a small proportionandpeople will thinkohitdoesnot affectme so I don’tneedtodonate.Wheninfact the charity isaboutkeepingbeachescleanas well andnotcreatingpollution,whichisimportantandeffectseveryone thatholidaysatthe UK beachsuch as Devon.ThisiswhyI thinktheywill be stuckforgettingfundingasthe publicwill see the charity name andthinkit’sjustfor surfers,asit seemsnarrowedtoa targetaudience.If Iwas to create my owncampaignalongside surfersagainstsewage Iwouldnoinvolvethe wordsurfers as I thinkthat that’swhatstoppinglotsof the publicdonatingmoneytoSAS