This workshop will illustrate how New Futuro and its partners have created a collaborative, scalable community to significantly improve Latino education attainment. Sharing lessons from our 2011 launch, New Futuro and its co-presenters (partners) will provide insights on how we structured our partnerships to forward our mission of inspiring Latino families to believe and achieve their dreams through education and career attainment. We will present a breakthrough, incentive-based partnership model to build an action network that truly leverages all partners’ resources.

2. Lessons learned forging partnerships to create a
Hispanic education community that effectively engages
Latino parents and their children
PANELISTS:
Patricia Leon Guerrero – Director of National Partnerships – Teach For America
Sam Nelson – Director of Outreach Development – Illinois Student Assistance Commission
Tony Ortiz – Director of Partnerships – Big Shoulders Fund
Elkin Arredondo – VP of Partnerships – New Futuro
DATE:
April 19, 2012

3. Agenda
History - Context
Ecosystem - Our Collective Impact Approach
Takeaways
Q&A

4. History – Context
Launching a Bilingual High-Touch, High-Tech
Educational Community

5. New Futuro
A social enterprise with three key stakeholders
1
2
3

6. History Magazine and Tabloid
2011 Launch Online Platform
Latino(a) Heroes Campaign
10 Workshops
Building the
Ecosystem
+ Education
Media Campaign
Summit
E-CRM

7. The Ecosystem

8. A common agenda: Helping Latinos
achieve their career aspirations through
a quality education

9. Facing a Massive Problem
Degree Attainment
2008 37.9%
2010 38.3%
2025 60% Lumina Goal

10. The Collective Impact Solution
•long-term commitment to a common agenda
•a group of important actors from different sectors
•shared measurement system
•mutually reinforcing activities
•ongoing communication
•staffed by an independent backbone organization
Source: Stanford Social Innovation Review, 2011

11. ....fixing one point (Predictor Point) on the educational
continuum makes little difference on a macro level
unless all parts of the continuum are improved.
Collective impact optimally designed will coordinate
improvements at every stage of a young person’s life,
from “cradle to career.”
Source: Stanford Social Innovation Review, 2011

12. Statistically relevant academic and non-academic milestones
where if no intervention is taken, the results include fewer
Latino students making it into college.
Most of New Futuro’s community-based, non-profit partners
focus on key Predictor Points.

13. THIRD GRADE
Of those who failed
Math or English have
no more than 10%
chance of graduating
high school on time

14. SENIOR YEAR
90% of those who
completed FAFSA
go onto college

15. Creating a platform that can coordinate improvements at
every stage of a family’s life is key.

16. ’s
educational community is designed to CONNECT PREDICTOR
POINTS for Hispanic families and to insert and showcase our
partner’s educational, social and financial assistance programs.
Completely Bilingual
Platform
COMMUNITY-BASED ORGANIZATIONS AND EDUCATIONAL INSTITUTIONS

17. brings CORPORATE PARTNERS—LEADING IN SOCIAL INNOVATION—
to inspire, discuss job readiness and promote diversity and inclusion.
Completely Bilingual
Platform
COMMUNITY-BASED ORGANIZATIONS AND EDUCATIONAL INSTITUTIONS
AND CORPORATE PARTNERS

18. a ‘backbone organization’ due to its completely bilingual
educational community that engages MILLIONS of Hispanic
students and their families from cradle to career.
Completely Bilingual
Platform

19. ’s
online and offline educational community, partners ENGAGE STUDENTS
AND THEIR FAMILIES with rich digital content, programs and events with
special emphasis on identified Predictor Points.
Completely Bilingual
Platform
COMMUNITY-BASED ORGANIZATIONS AND EDUCATIONAL INSTITUTIONS

20. In 2012,
and its community-based, educational, media and corporate
PARTNERS WILL REACH MILLIONS!
Completely Bilingual
Platform
300+ Partners

21. Showcasing the opportunity: New Futuro and ISAC:
The primary Predictor Point that ISAC has identified is:
90% of those who complete the FAFSA go onto college. If we understand that
only 13% of Hispanics compared to 31% non-white Hispanics go to college,
the more Hispanics who complete the FAFSA, the better the chance we will
raise the total amount of Hispanics that go to college.

22. FAFSA

23. FAFSA

24. FAFSA

25. Summit Participation
FAFSA

26. FAFSA

27. A 360º Approach
Advertising
New Futuro
Events
+ Education
Digital Content
E-CRM

28. Takeaways

29. Successful Partnerships Require a
Framework for Collaboration
Structured
Yet Organic
Enabling
Timing
Environment
Collective
Impact
Framework

30. Key steps or pathway to build multi-sector partnerships that
more effectively engage the Hispanic community
Needs
Assessment
Work Session
Implementation
Plan
Implementation
On-Going Review

31. An incentive-based partnership engagement model drives action
Partner Success is Ecosystem Success

33. Events
Join Us!
Careers Events
Financial Aid Parents
Colleges

34. Q&A

35. ¡Gracias!